Company Research Report: Camper

Company Overview

• Name: Camper

• Mission: No explicit mission statement found. However, Camper is committed to designing unique and long-lasting footwear, with a strong focus on sustainability.

• Founded: In 1975

• Founders: Family business with a rich shoemaking heritage. Specific founders not mentioned.

• Key People: No specific key people mentioned.

• Headquarters: Mallorca, Spain

• Number of Employees: No information is available.

• Revenue: No information is available.

• Known For: Contemporary footwear with unique designs, commitment to sustainability, and long-lasting products through initiatives like ReCamper.

Products

• Runner K21

• Description: Available for men, made of brown textile and nubuck.

• Key Features: Designed for versatility and comfort.

• ROKU

• Description: Brownish yellow sneaker for women.

• Key Features: High-quality materials and modular design for customizability.

• Pelotas

• Description: Leather shoes available for men in black-brown color.

• Key Features: Classic design, sturdy leather construction, and timeless appeal.

• Onda

• Description: Pink Textile Mary Jane for women.

• Key Features: Vibrant color and comfortable fit.

• Karst

• Description: Multicolored Textile Mary Jane for women.

• Key Features: Vibrant patterns and durability.

• Karst Trek GORE-TEX

• Description: Brown ankle boots for women.

• Key Features: GORE-TEX technology for weatherproof features.

• Pelotas Soller

• Description: Burgundy Nubuck/Leather sneakers for men.

• Key Features: Elegant design and soft texture.

• Junction Runner

• Description: White leather sneakers for women.

• Key Features: Minimalist design and everyday wearability.

• Other Products:

• CAMPERLAB Collected: Specialty designed products and unique collections.

• Unisex Apparel: Includes items like denim jackets, sneakers, T-shirts, and leather boots with distinctive designs.

Recent Developments

• New Products Launched:

• Introduction of new collections under CAMPERLAB and other innovative designs like the modular shoe ROKU and Karst Trek with GORE-TEX technology.

• New Features:

• Emphasis on sustainability initiatives such as ReCamper, encouraging shoe repair and recycling to enhance product lifespan and reduce waste.

• Partnerships:

• Collaborations with design studios and artists for specialized store designs and limited edition footwear collections.

Sustainability Initiatives

• ReCamper:

• Campaign focused on extending the life of shoes by cleaning, repairing, refurbishing, and reselling pre-owned Camper footwear.

• Promotes environmental responsibility by reducing landfill waste.

• Noteworthy achievements like recovering over 26,740 pairs of shoes through the Take Back program.

• Care & Repair:

• Services offered to enhance the lifespan of Camper products, ensuring long-lasting wear and reducing carbon impact.

• Buy Better Campaign:

• Educates consumers on making conscious purchases to minimize ecological impact, supported by product care instructions and eco-friendly returns procedures.

This detailed report provides a comprehensive look into Camper's business operations, product offerings, and recent strategic initiatives, reflecting their dedication to sustainability, innovation, and unique footwear design.