CANNON Instrument Company
Background
Founded in 1938 by Dr. Michael R. Cannon, CANNON Instrument Company has established itself as a global leader in viscosity measurement and related physical property characterization. The company's mission is to deliver high-quality instruments, services, and certified reference materials for the characterization of viscosity, rheology, and other physical properties.
Key Strategic Focus
CANNON specializes in the development and manufacturing of both automated and manual viscometers, as well as constant temperature baths. Their product portfolio caters to a diverse range of industries, including petroleum, cosmetics, polymers, and asphalt. The company emphasizes precision and reliability in its instruments, ensuring compliance with ASTM standards and other industry benchmarks.
Financials and Funding
As of recent estimates, CANNON Instrument Company generates annual revenues between $19.8 million and $25.8 million, with a workforce of approximately 82 to 90 employees. The company operates from a 35,000-square-foot facility in State College, Pennsylvania.
Pipeline Development
CANNON continues to innovate its product line to meet evolving industry needs. Notable developments include:
- Redesigned miniAV-LT: This instrument delivers accurate and repeatable results at -40°C, applicable for both natural petroleum and synthetic-based jet fuels.
- TESC-2983 Thermoelectric Sample Conditioner: Designed for ASTM-D2983 Procedure D, this system offers fully automated conditioning and testing.
Technological Platform and Innovation
CANNON's commitment to innovation is evident in its proprietary technologies and methodologies:
- Automated Viscometers: Instruments like the CAV® 4.2 and miniAV®-X provide fully automated viscosity measurements, enhancing laboratory efficiency and accuracy.
- Manual Glass Viscometers: The company offers a range of manual viscometers, including transparent, reverse flow, dilution, vacuum, and suspended level types, catering to various testing requirements.
Leadership Team
- Charles Maggi: President.
- Tom Zubler: Vice President of Quality Assurance & Technical Services.
- Don DiPietro: Vice President of Product Management and Applications.
Competitor Profile
Market Insights and Dynamics
The viscosity measurement and physical property characterization market is integral to quality control and research across multiple industries. The demand for precise and reliable instruments continues to grow, driven by advancements in materials science and regulatory requirements.
Competitor Analysis
Key competitors include:
- Anton Paar USA: Offers a range of analytical instruments, including viscometers and rheometers.
- Brookfield Engineering Laboratories: Specializes in viscosity measurement and control instruments.
- Koehler Instrument Company: Provides testing instruments for petroleum and petrochemical industries.
- Cambridge Viscosity: Focuses on in-line and laboratory viscometers for various applications.
- A&D Company: Offers a broad spectrum of measurement and testing instruments.
Strategic Collaborations and Partnerships
CANNON Instrument Company collaborates with industry organizations and standards bodies to ensure its products meet evolving industry requirements. The company also engages in partnerships to enhance its technological capabilities and expand its market reach.
Operational Insights
CANNON's strategic location in State College, Pennsylvania, provides proximity to academic institutions like Penn State University, fostering research collaborations and access to a skilled workforce. The company's emphasis on quality and innovation positions it competitively in the market.
Strategic Opportunities and Future Directions
CANNON aims to expand its product offerings to address emerging industry needs, particularly in automated and high-precision instruments. The company is also exploring opportunities in international markets to broaden its customer base.
