Company Research Report



Company Overview



Name, Mission of the Company


  • Company Name: Captiv8 Inc.

  • Mission Statement: To empower brands and creators to harness the data-science behind authentic storytelling.


When was the company founded and by whom


No information is available.

Key People in the Company


  • Krishna Subramanian: CEO/Co-Founder

  • Sunil Verma: President/Co-Founder

  • Meghan O’Holleran: COO

  • Theja Suresh: Chief Product Officer

  • Lynn D’Alessandro: Head of Global Partnerships

  • Dave Hampton: Head of Engineering

  • Igor Morozov: Director of Engineering

  • Chris Ji: Head of Platform & Business Development

  • Raji Behniwal: Director of Marketing

  • Justine Kim: VP of Campaign Operations

  • Chris Pearson: Director of Talent Management


Where is the company headquartered


  • Headquarters: 217 S B Street Suite 1, San Mateo, CA 94401


Number of Employees


No information is available.

Revenue of the Company


No information is available.

What is the company known for


Captiv8 is known for providing a comprehensive influencer marketing platform that integrates AI/ML data analytics, social insights, and various influencer campaign management tools. They offer both SaaS and managed services for influencer marketing campaigns.

Products



What products do they offer


  • Influencer Marketing Suite

  • AI/ML Data Integration Tools

  • Commerce Solutions

  • CRM Data Solutions

  • Social Media Amplification Tools

  • Creator Affiliate Marketing Suite


High-Level Description of the Product



Influencer Marketing Suite


A unified solution that allows businesses to plan, discover, manage, and measure creator partnerships.

AI/ML Data Integration Tools


Tools that provide enriched data for making informed decisions in influencer marketing, including predictive analytics and access to exclusive insights.

Commerce Solutions


Features allowing management of social commerce via integrated tools for managing performance, launching, and scaling influencer campaigns.

CRM Data Solutions


Tools to find the perfect influencer match using first-party creator data and advanced AI engines.

Social Media Amplification Tools


Platforms to boost branded content across social networks, which simplifies the boosting process and manages paid media directly.

Creator Affiliate Marketing Suite


A suite designed to leverage creators in driving sales with clear ROI attribution, integrating with ecommerce platforms for a seamless operation.

Key Features of Each of the Products



Influencer Marketing Suite


  • Social insights

  • Custom trackers and data analysis

  • First-party data collection

  • AI-driven insights for decision-making


AI/ML Data Integration Tools


  • Predictive analytics

  • First-party creator data

  • Exclusive insights

  • Open API for integration


Commerce Solutions


  • Manage social commerce from a single platform

  • Integration with platforms like Shopify and Refersion

  • Track revenue from product and creator


CRM Data Solutions


  • Advanced creator discovery tools

  • AI social engine

  • Brand safety scores and influencer performance metrics


Social Media Amplification Tools


  • Paid Amplification tools integrated with platforms like Facebook and TikTok

  • Unified dashboard for managing campaigns


Creator Affiliate Marketing Suite


  • Discover and recruit affiliates

  • Integrated affiliate programs

  • Manage and optimize campaigns

  • Advanced performance tracking


Recent Developments



What are the recent developments in the company


No specific recent developments found.

What are the new products launched


  • Enhanced commerce solution with social commerce integrations

  • New AI-driven tools for predictive analysis and social insights


What are the new features added to the existing products


No specific information is available regarding new features added to existing products.

Any new partnerships


  • Partnership integrations with social media platforms like TikTok, Facebook, Instagram, Twitter, and YouTube

  • Integration with platforms like Shopify and Refersion for commerce solutions





End of Report