CardFlight Company Research Report

Company Overview

• Name: CardFlight

• Mission of the Company: Empowering small businesses through innovative payment solutions.

• Founded: 2013

• Founder: Derek Webster

• Headquarters: New York City, USA

• Number of Employees: No information is available

• Revenue: No information is available

• Industry Recognition: Known for deploying innovative mobile point-of-sale solutions and receiving the ETA Technology Innovation Award in 2014.

• Core Ethos: Problem-solving is embedded in the company's DNA, focusing on simplifying the payment options for small businesses.

Key People:

• Derek Webster - Founder and CEO

• Brian Butts - Chief Technology Officer

• Marla Knutson - SVP, Strategic Partnerships

• Jason Fishman - VP, Finance & Operations

• Janet Frasier - VP, Marketing

• Natalia Leonardis - VP, Business Development

• Liam Mahoney - VP, People

• Paul Tower - VP, Engineering

• Christopher Anderson - Senior Director, IT

• Vera Miller - Senior Director, Customer Operations

• Robert Newton - Senior Director, Product

• Neha Patel - Senior Director, Finance

Products

SwipeSimple

Description:

SwipeSimple is a comprehensive payment solution specifically built for small businesses. It allows businesses to accept payments on the go, in-store, and via computer platforms.

Key Features:

• Mobile Solutions: Converts any iOS or Android device into a versatile credit card terminal.

• Countertop Retail: Provides various options for merchants to accept payments in person.

• Payment Gateway: Offers functionalities such as Virtual Terminal, Invoices, and Payment Links.

Recent Developments

• SwipeSimple V7.0: Launched with new modules enabling merchants, particularly field technicians and home service businesses, to easily create and send invoices using the mobile app directly after completing a job (January 31, 2024).

• SwipeSimple Terminal Expansion: The availability of SwipeSimple Terminal on numerous PAX devices to enhance user experience and service delivery (October 8, 2019).

• New Technology Leadership: Appointment of Brian Butts as CTO to spearhead technological innovation (June 6, 2023).

• Merchant Growth: CardFlight now supports 125,000 small businesses nationwide, reflecting significant growth and expanded reach (March 2, 2023).

• Omni-Channel Product Expansion: Released SwipeSimple Register to enhance checkout processes for small businesses (January 13, 2021).

Timeline

• 2013: CardFlight was founded, introducing its first SDK to help application developers integrate secure, in-person payment acceptance.

• 2014: Launch of SwipeSimple to provide an easy swipe and manual card entry application for small businesses.

• 2015: Introduction of EMV-enabled chip card readers facilitating “dipped” transactions.

• 2017: New card readers introduced, supporting “tapped” contactless payments like Apple Pay.

• 2018: Unveiling of EMV Quick Chip support, improving transaction speeds.

• 2019: Rollout of SwipeSimple Terminal for enhanced payment solutions.

• 2020 to 2023: Continuation of aggressive industry expansion and adaptation, increasing merchant partners to over 125,000 by 2023.

Strategic Partnerships

• Partnerships with Global Payments and Merchant Processors: CardFlight has maintained significant alliances with large payment processors to expand its product offering, allowing easier access for merchants worldwide.

• Collaborations to Enhance Contactless Payment Support: Alignments with various payment service providers to boost the adoption and deployment of contactless payment solutions during and post the COVID-19 pandemic era.

Note: This information reflects the data available as of April 10, 2024. Any later updates or changes may not be included.