Market Research Report

Overview

CARECENTA, Inc. is a prominent healthcare IT company located at 260 Madison Avenue, New York, NY 10016. Renowned for its innovative cloud-based home care management software, CARECENTA delivers solutions aimed at optimizing daily functions, enhancing workflow efficiency, and ensuring regulatory compliance for home care providers. The company's cutting-edge technology has established it as a leader in management solutions for long-term care facilities.

Leadership and Core Team

• Peter Zestyrev, Founder and CEO, guides the strategic vision and growth of CARECENTA, leveraging his extensive background in software development and enterprise intelligence from his time as CEO at Web Studios, Inc.

• Stafa Abid, Account Executive, plays a crucial role in managing client relationships and advancing sales initiatives.

• Slava Kotler, Vice President of Technical Operations, leads the development and continual improvement of CARECENTA’s platform, ensuring technical excellence.

Services and Solutions

CARECENTA provides a comprehensive suite of solutions to enhance healthcare provider operations:

• Home Care Management Software: Incorporated functionalities for scheduling, compliance, billing, payroll, and accounts receivable, allowing significant efficiency and cost reductions for clients.

• Support and Training: Ensures a seamless software transition with comprehensive training and continuous support for improved user experience and productivity.

Company Performance and Insights

• Revenue: CARECENTA reported a 2025 annual revenue of approximately $1.8 million.

• Customer Adoption: A survey revealed 41% of CARECENTA’s users are new adopters, with 65% migrating from other platforms. Furthermore, 77% of clients appreciate the software's considerable impact on their operational efficiency.

• Client Empowerment: Offers clients innovative and cost-effective IT solutions, empowering strategic goal achievement and sales objectives.

Company Culture and Development

CARECENTA fosters a culture dedicated to talent development, innovation, and client satisfaction. The team, composed of healthcare industry experts and adept programmers, emphasizes collaborative excellence. They tailor solutions per client needs, maintaining agility in service delivery.

Contact Information

• Phone: 1-877-775-5575

• Email Support: [Contact Support](https://www.carecenta.com/pg/contact_us)

• LinkedIn: [Carecenta LinkedIn](https://www.linkedin.com/company/carecenta)

Competitor Profiling

Therap Services

• Overview: Provides leading electronic record-keeping solutions for long-term care, focusing on intellectual and developmental disabilities support services.

• Reputation: National leader with contracts in 20+ states, operational in all 50 states and internationally.

• Revenue and Workforce: Generates approximately $62.8 million with 159 employees.

• Headquarters: Torrington, Connecticut.

• Key Features: Delivers electronic health records, billing solutions, audits, quality assurance, and EVV, focusing on data integrity and secure IT solutions.

AxisCare

• Overview: Established in 2013, specializing in home care scheduling and management software.

• Revenue and Workforce: Generates around $5 million with 139 employees.

• Headquarters: Waco, Texas.

• Key Features: Offers a customizable platform emphasizing scheduling efficiency, featuring caregiver apps, EVV, and workforce management integration. Awarded ‘Best in Mobile’ Cloud Solution 2024/25.

WellSky

• Overview: Provides technology solutions for coordinated health and community care, serving over 14,000 client sites.

• Industry Focus: Engages with home care, hospitals, and social agencies, delivering analytics-driven outcomes.

• Service Offerings: Uses data analytics and interoperability to improve care outcomes.

AlayaCare

• Overview: Cloud-based platform focused on home health care; emphasizes clinical documentation and family engagement.

• Client Base: Supports over 700 clients globally, offering transformative home care technology.

HHAeXchange

• Overview and Foundation: Founded in 2008; specializes in Medicaid long-term support service software.

• Geographical Reach: Global presence with diverse client services.

• Technology Focus: Provides a cloud-based platform linking providers, state agencies, and payers for efficient Medicaid service management.

Strategic Implications for CARECENTA

To enhance market positioning, CARECENTA should focus on augmenting software flexibility akin to AxisCare and AlayaCare. Incorporating robust data analytics, similar to WellSky, could provide competitive leverage. Emphasizing secure, scalable solutions and strategic partnerships can bolster CARECENTA's standing against established entities like Therap Services and HHAeXchange. Understanding competitor strengths and service models is crucial for CARECENTA to differentiate and identify growth opportunities in the home care software market.