Company Overview
CDM Media is a prominent leader in the B2B technology marketing and face-to-face events sector. Founded in 2007 by Glenn Willis, the company is headquartered in Chicago with an EMEA office located in the UK. CDM Media engages C-suite executives from prominent global brands by developing solutions that drive sales cycles, enable digital transformation, and promote account-based marketing (ABM). Over the years, CDM Media has cultivated a global community comprising over 10,000 top-level IT leaders, representing key decision-makers across influential industries.
Product and Service Highlights
Key Offerings
CDM Media offers a comprehensive portfolio designed to foster high-impact engagements and tackle business challenges, including:
- CxO Summits and Digital Boardrooms: Strategically designed for intimate, in-person, and digital networking and strategic discussions tailored to C-suite executives.
- Custom Events and Dinners: Tailored experiences aimed at promoting meaningful interactions and relationship-building.
- Account Based Marketing and Sales Cycle Acceleration: Strategies developed to enhance engagement quality and streamline B2B purchasing processes.
The company is renowned for promoting collaborative learning and open dialogue through its innovative platforms that connect technology executives with solution providers.
Financial Snapshot
CDM Media reports a revenue of approximately $40.6 million and employs around 217 individuals, establishing itself as a significant force in the event services and digital marketing industry.
Leadership Team
- Glenn Willis: Founder and CEO, responsible for driving strategic vision and industry influence.
- Derek Bishop: Vice President of Sales Operations, maintaining senior IT leader relationships and organizing strategic events.
- Georgina Charnley-Smith: VP of Relationship Management, with extensive experience in connecting C-suite executives across multiple regions.
- Matthew Capitao: Senior Vice President, Technology & Digital Services, overseeing global IT operations.
- Michael Sarkady: SVP Finance and Corporate Strategy, managing financial operations and strategic initiatives.
- Tony R.: Senior Vice President of Sales, Americas, with a strong background in sales and business development.
Strategic Insights
Expansion and Innovation
- CDM Media's evolving event platforms and geographical expansion ensure a sustained competitive advantage.
- The company's unique offering centers on facilitating high-level interactions with decision-makers, which are crucial for industry transformation.
Philanthropic Alignment
- CDM Media is actively engaged in charity work, such as supporting the Amanda Hope charity, aligning its business operations with social responsibility and enhancing its brand reputation.
Contact Information
- US Headquarters: 405 W. Superior St., Chicago, IL 60654
- EMEA Office: 1 Finsbury Market, London, UK EC2A 2BN
- General Inquiries: inquiry@cdmmedia.com
Competitor Profiling
CDM Media operates within the events services, advertising & marketing, and technology services industries, facing competition from several key players:
1. Rise Interactive - Delivers digital marketing solutions with an estimated revenue of $117.1 million within the advertising services sector.
2. Performics - Known for converting consumer intent into revenue with a focus on data and technology across digital platforms.
3. iCrossing - Specializes in connecting marketing and technology, driving transformative digital growth.
4. marcus evans Group - A global leader in business intelligence and event services, employing around 3,000 people across more than 60 countries.
Core Competencies
- CDM Media focuses on Custom Events and Summits, offering niche communities access to strategic content.
- Integrated Media and Marketing Solutions tying together various media channels for comprehensive marketing strategies.
Strategic Insight
CDM Media's emphasis on engaging C-level executives through specialized events secures its niche presence in the B2B marketing sector. The company's significant 38% employee growth indicates strong internal development, aligning with broader industry trends and demonstrating effective operational strategies. By continuing to focus on high-impact summits and personalized interactions, CDM Media is well-positioned to cater to the unique needs of its executive clientele, fostering sustainable growth and long-term relationships.
Military & Industrial Growth
CDM Media's focus on cultivating niche markets through tailored experiences and leveraging executive connections keeps it competitive, even against larger firms like Rise Interactive. Its dedication to continuous innovation ensures that it can capitalize on growth opportunities within the industry.
