Chasing Creative: Company Market Research Report
Company Overview
Name: Chasing Creative
Mission of the Company: At Chasing Creative, we commit to boosting businesses' digital presence while driving growth through creative, customized marketing strategies tailored to suit small e-commerce and B2B businesses.
Founded: Chasing Creative evolved from a side hustle of its founder, Blake Wisz, initially known as Wisz Co when based in Michigan, marking a significant turn post-relocation to Florida.
Key People:
- Blake Wisz: Founder & Chief Marketing Officer (CMO)
- Jasmine Wisz: Co-Founder & Artist
- Brian Scharp, MBA: Agency Advisor
- Philip Palacios: Lead Storyteller
Headquarters: Palm Coast, Florida, USA
Number of Employees: Not explicitly provided, but described as a small team utilizing a global network of creative partners and freelancers.
Revenue: No information is available.
Products and Services Known For: Chasing Creative is renowned for its creative marketing strategies and services including website building, social media management, analytics, paid ads, SEO, User-Generated Content (UGC), and comprehensive content creation, which cater to diverse industries such as technology, consumer goods, hospitality, and more.
Products
Services Offered:
1. Website Development
- Specializes in WordPress and Webflow sites.
- Provides both pre-designed and custom design options, including integrations like Google Tag Manager and GA4.
2. Marketing Strategy & Advising
- Tailors strategic marketing plans focusing on data-driven creative solutions for improved messaging, funnel optimization, and content development.
3. Content Marketing
- Comprehensive services including copywriting, graphic design, multimedia production.
4. SEO & Optimization
- Local SEO initiatives designed to enhance visibility and search ranking effectiveness.
5. User-Generated Content (UGC) Creation
- Engaging content via collaboration with micro-influencers and creators to boost brand authenticity and trust.
6. Photography and Videography
- Professional photography and video content production for various sectors, aiming to enhance brand storytelling and engagement.
Key Features:
- Custom Solutions: Offers creative, scalable, and personalized marketing solutions incorporating the latest tech tools and AI.
- Comprehensive Analytics: Integration of advanced tools like GA4 for real-time user behavior tracking to refine marketing strategies.
- Client-Centric Approach: Focuses on building client relationships and providing tailored marketing solutions that drive brand growth.
Recent Developments
Recent Developments:
- Growth Journey: Transitioned from a side hustle to a full-service agency, expanding offerings and client base significantly.
- New Partnerships: Engaged in impactful collaborations with leading global IT solutions providers and brands for website development and digital content creation.
- Product Enhancements: Launched extensive UGC marketing strategies and advanced analytics capabilities enabling robust data-tracking and consumer behavior insights.
- Platform Migration: Successfully transitioned clients from WordPress to Webflow, enhancing web performance and visibility through technological integrations such as Warmly.ai.
New Products Launched:
- Case Study: OSI Global Website Redesign
- Created a high-performance website to improve speed, user experience, and lead generation for global IT solutions.
New Features Added:
- Advanced Analytic Tools: Improved customer data tracking through integrated services like HubSpot forms and Axeptio for consent management.
- Dynamic Web Content: Boosted visual engagement through the use of Elementor’s animation and design tools.
New Partnerships:
- Technology and Service Collaborations: Partnered with platforms like Brevo, Axeptio, and Shoplift to provide enhanced customer solutions in marketing campaigns and operational efficiency.
In conclusion, Chasing Creative exemplifies a dynamic approach to digital marketing, steering businesses towards scalable growth with a customer-first model while continually integrating innovative methodologies to stay ahead in the rapidly evolving marketing landscape.