Chobani Company Research Report

Company Overview

• Name: Chobani LLC

• Mission: Chobani is committed to making high-quality and accessible nutritional foods while championing diversity, inclusion, equity, and sustainability.

• Founded By: Hamdi Ulukaya

• When Founded: No information available regarding the exact founding date.

• Key People:

• CEO: Hamdi Ulukaya

• President and COO: Kevin Burns

• Chief Innovation Officer: Niel Sandfort

• Chief Customer Officer: John Frost

• Headquarters: New Berlin, New York, United States

• Number of Employees: No information available.

• Revenue: No specific revenue figures available; however, the yogurt business is noted to be valued over $1 billion.

• Known For: Chobani is best known for its Greek yogurt, and recently expanded into other food and beverage categories including oat milk, coffee creamers, and probiotics beverages.

Products

Greek Yogurt

• Description: Available in various flavors and variations, including traditional, dessert-inspired, and seasonal flavors.

• Key Features:

• High in protein

• Made with natural ingredients

• Varieties include Chobani Creations with dessert-inspired flavors such as Mocha Tiramisu and Apple Pie à la Mode.

Zero Sugar Drinkable Yogurt

• Description: A drinkable yogurt line intended for on-the-go consumption.

• Key Features:

• Zero sugar

• High protein content

• Flavors include Mixed Berry, Peaches & Cream, Strawberry Cheesecake, and Milk & Cookies.

Oat Milk and Coffee Creamers

• Description: Plant-based dairy alternatives.

• Key Features: Uses simple, natural ingredients.

Probiotic Beverages and Cold-brew Coffee

• Description: Part of their expanded product offerings beyond traditional yogurt.

Recent Developments

• New Products:

• Launched the Chobani Creations line in December 2023, featuring dessert-inspired Greek yogurts.

• Introduced Greek Yogurt Spiced Holiday Nog and pumpkin spice-flavored oat milk.

• Rolled out a new line of Zero Sugar Drinkable Yogurts.

• Acquisitions:

• Acquired La Colombe for $900 million, increasing its stake in the ready-to-drink coffee market.

• New Partnerships:

• No specific new partnerships mentioned.

• Leadership Changes:

• John Frost, previously with PepsiCo, appointed as Chief Customer Officer in January 2024.

• Innovations in Products:

• Continued focus on enhancing existing products, improving supply chain excellence, and product packaging.

• Innovations include clear cup packaging for Chobani Creations to allow customers a visual preview of the product.

• Awards and Recognitions:

• Featured in Fortune’s Change the World List 2023 for impactful business practices.

By actively pursuing product diversification and innovation while maintaining the core values of sustainability and inclusivity, Chobani remains a key player in the food and beverage industry.