C

cision

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Company Domain www.cision.com link_icon
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Cision: Company Research Report



Company Overview



  • Name: Cision

  • Mission of the Company: Cision aims to empower PR and marketing professionals to target, reach, and engage their audiences. The company believes that strategic communications drive progress for brands, companies, and organizations.

  • Founded: Cision's legacy traces back to the opening of Svenska Telegrambyran in 1876, establishing a historic foundation in communications technology and media intelligence.

  • Key People:

  • Cali Tran - Chief Executive Officer

  • Channing Ferrer - President, Brandwatch

  • Elgar Welch - President, CisionOne

  • Matthew Brown - President, PR Newswire

  • Carrie Parker - Chief Marketing Officer

  • Prasant Gondipalli - Chief Financial Officer

  • Amanda Schmidt - Chief People Officer

  • Steve Boyes - Chief Commercial Officer EMEA and APAC

  • Dylan Marvin - Senior Vice President, Operations

  • Andy Bhojwani - Chief Information Officer

  • Headquartered: Chicago, IL, USA. The global headquarters is located at 300 S Riverside Plaza, Suite 300.

  • Number of Employees: Over 4,000 globally.

  • Revenue: No information is available.

  • Known For: Cision is renowned for its comprehensive communication platforms enabling PR and marketing professionals worldwide to manage, analyze, and amplify their brands effectively. The company stands out for its end-to-end communications and media intelligence solutions like PR Newswire, CisionOne, and Cision Insights.


Products



  • CisionOne:

  • Description: An AI-powered PR platform that enhances efficiency for PR professionals by integrating advanced technology with strategic communication tasks.

  • Key Features: Revolutionary technology, designed for real-time communication dynamics.


  • PR Newswire:

  • Description: A press release distribution service enabling news delivery to over 200,000+ newsrooms, 20,000+ journalist and influencer inboxes, and 8,000+ websites and digital outlets.

  • Key Features: Extensive global distribution network, unmatched press release visibility.


  • Brandwatch:

  • Description: A social intelligence and customer care platform offering comprehensive social media analytics and engagement capabilities.

  • Key Features: Innovative social customer care solutions with case management functionalities.


  • Cision Insights:

  • Description: A service providing in-depth media monitoring and analysis to help measure brand communication impacts.

  • Key Features: Comprehensive global monitoring covering 100 million+ sources in 96 languages across 190+ countries.


Recent Developments



  • New Products Launched:

  • CisionOne: The rollout of the all-new CisionOne platform reinforced the company’s leadership in communication tech innovation.

  • New AI Solutions by PR Newswire: Launched on 09/09/2024, enhancing capabilities within the PR and communications industry.


  • New Features Added:

  • Brandwatch Case Management: Unveiled on 06/20/2024, this feature accelerates the platform’s capabilities into the social customer care space.


  • New Partnerships:

  • Expanded partnership with Reddit: Announced on 03/27/2024 to deliver richer social insights, exemplifying strategic collaboration.


This report offers a comprehensive overview of Cision, showcasing their pivotal role in empowering PR and marketing professionals through innovation and strategic communication tools.
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