City of Boerne Market Research Report

Background

Overview

Boerne, Texas, established in 1849 as Tusculum and renamed in 1852 in honor of German author Ludwig Börne, is the county seat of Kendall County. Located approximately 30 miles northwest of San Antonio, Boerne is renowned for its rich German heritage, historic downtown, and scenic beauty within the Texas Hill Country. As of the 2020 census, the city's population was 17,850, with an estimated increase to 20,119 by 2023.

Mission and Vision

The City of Boerne is committed to fostering a vibrant community that balances growth with the preservation of its unique cultural and historical identity. The city's vision emphasizes sustainable development, economic vitality, and an enhanced quality of life for its residents.

Primary Area of Focus

Boerne focuses on economic development, infrastructure enhancement, and community engagement. Key initiatives include revitalizing the historic downtown area, expanding utility services to accommodate growth, and promoting tourism through cultural and recreational offerings.

Industry Significance

As part of the San Antonio–New Braunfels metropolitan statistical area, Boerne contributes significantly to the region's economic and cultural landscape. Its proximity to San Antonio positions it as a strategic location for businesses and residents seeking a blend of small-town charm and urban amenities.

Key Strategic Focus

Core Objectives

Economic Development: Attracting new businesses, supporting existing enterprises, and diversifying the local economy.

Infrastructure Improvement: Enhancing transportation networks, utilities, and public facilities to support growth.

Community Engagement: Involving residents in planning processes and fostering a strong sense of community.

Specific Areas of Specialization

Historic Preservation: Maintaining and revitalizing historic structures and districts to preserve cultural heritage.

Tourism Promotion: Leveraging natural attractions and cultural events to boost tourism and local businesses.

Sustainable Development: Implementing environmentally responsible practices in urban planning and development.

Key Technologies Utilized

Geographic Information Systems (GIS): For urban planning and infrastructure management.

Smart City Solutions: Integrating technology for efficient city services and resident engagement.

Primary Markets or Conditions Targeted

Residential Growth: Accommodating an increasing population seeking suburban living near San Antonio.

Commercial Expansion: Attracting retail, hospitality, and service industries to diversify the local economy.

Tourism: Capitalizing on cultural heritage and natural beauty to draw visitors.

Financials and Funding

Funding History

Boerne's funding primarily comes from property taxes, sales taxes, and state and federal grants. The city has also issued bonds to finance major infrastructure projects.

Total Funds Raised

Specific figures for total funds raised are not publicly disclosed.

Recent Funding Rounds

In 2024, Boerne approved a $36 million bond measure, allocating $23 million for streets and mobility improvements and $13 million for parks and open spaces.

Notable Investors

As a municipal entity, Boerne does not have traditional investors but collaborates with state and federal agencies for funding.

Intended Utilization of Capital

Infrastructure Projects: Widening Adler Road and enhancing the city's road network.

Parks and Recreation: Upgrading Northside Community Park and other recreational facilities.

Utility Expansion: Building a new water tank and pump station to meet future water demands.

Pipeline Development

Key Pipeline Candidates

Adler Road Widening: Improving a major thoroughfare to alleviate traffic congestion.

Northside Community Park Upgrades: Enhancing recreational facilities to serve a growing population.

Water Infrastructure Expansion: Constructing facilities to ensure adequate water supply for new developments.

Stages of Development

Planning: Ongoing for Adler Road and park upgrades.

Design: In progress for water infrastructure projects.

Implementation: Scheduled to commence in the upcoming fiscal year.

Target Conditions

Traffic Congestion: Addressing bottlenecks on major roads.

Recreational Needs: Providing facilities for a growing community.

Water Demand: Meeting the needs of new residential and commercial developments.

Relevant Timelines

Adler Road Widening: Construction to begin in the next fiscal year.

Park Upgrades: Phased improvements over the next two years.

Water Infrastructure: Completion expected within the next three years.

Technological Platform and Innovation

Proprietary Technologies

Boerne utilizes GIS for urban planning and integrates smart city solutions to enhance service delivery.

Significant Scientific Methods

Urban Planning Models: For efficient land use and infrastructure development.

Environmental Impact Assessments: To ensure sustainable development practices.

Leadership Team

Key Executive Profiles

Mayor Frank Ritchie: Leads the city with a focus on balanced growth and community engagement.

City Manager Ben Thatcher: Oversees city operations, emphasizing infrastructure and economic development.

Assistant City Manager Kristy Stark: Manages capital improvement projects and strategic planning.

Assistant City Manager Danny Zincke: Focuses on public safety and community services.

Competitor Profile

Market Insights and Dynamics

Boerne is part of the San Antonio–New Braunfels metropolitan area, experiencing rapid growth and competition for resources and businesses.

Competitor Analysis

San Antonio: Offers a larger urban environment with more extensive infrastructure.

New Braunfels: Competes in tourism and residential development.

Strategic Collaborations and Partnerships

Boerne collaborates with state agencies, neighboring municipalities, and private developers to enhance its growth and development.

Operational Insights

Boerne's strategic location and quality of life make it an attractive destination for residents and businesses, providing a competitive edge over neighboring cities.

Strategic Opportunities and Future Directions

Strategic Roadmap

Infrastructure Enhancement: Continuing to improve transportation and utility systems.

Economic Diversification: Attracting a broader range of industries to the area.

Community Development: Fostering a strong sense of community through cultural and recreational initiatives.

Future Business Directions

Boerne aims to balance growth with preservation, ensuring sustainable development that enhances the quality of life for its residents.

Opportunities for Expansion