Claro Brasil Company Profile

Background

Claro Brasil, a subsidiary of América Móvil, is a leading telecommunications provider in Brazil, offering a comprehensive suite of services including mobile and fixed telephony, broadband internet, and pay television. Established in 2003, Claro has consistently focused on innovation and customer satisfaction, aiming to connect people for a more enjoyable and productive life. The company has been recognized as the most innovative telecommunications company in Brazil by the Valor Econômico 2024 Award and ranks as the fourth most valuable brand in the country according to the Kantar BrandZ 2024 study.

Key Strategic Focus

Claro Brasil's strategic objectives encompass:

• Network Expansion: Investing in infrastructure to enhance coverage and service quality, particularly in 5G and fiber-optic networks.

• Service Diversification: Offering integrated solutions that combine connectivity, entertainment, productivity, and digital services across multiple platforms.

• Customer Experience: Prioritizing customer satisfaction through innovative products and services tailored to meet diverse needs.

Financials and Funding

In 2023, Claro Brasil reported a net revenue of R$45.7 billion, marking an increase from R$42.7 billion in 2022. América Móvil has committed to investing up to R$40 billion (approximately US$7.7 billion) between 2024 and 2029 to further develop Claro's infrastructure, focusing on 5G technology and fiber network expansion.

Pipeline Development

Claro Brasil is actively expanding its 5G network, with services now available in regions across all states and the Federal District. The company leads the Brazilian pay-TV market with a 41.6% market share and continues to grow its fixed broadband subscriber base, adding 59,800 new subscribers in Q3 2024.

Technological Platform and Innovation

Claro Brasil distinguishes itself through:

• 5G Deployment: Leading the 5G market in Brazil as of 2023, providing high-speed connectivity to a growing number of devices.

• Fiber-Optic Network: Expanding its fiber network to cover 11.1 million homes across 450 cities, enhancing broadband services.

• Digital Services: Offering a range of digital platforms, including Claro música, Claro tv+, Claro livros, Claro vídeo, and Claro gaming, catering to diverse consumer needs.

Leadership Team

Claro Brasil's leadership comprises experienced professionals dedicated to driving the company's strategic initiatives. Key executives include:

• José Félix: President of Claro Brasil, overseeing overall operations and strategic direction.

• Márcio Carvalho: Director of Marketing, responsible for developing and implementing marketing strategies.

• Rodrigo Marques: Director of Technology, leading technological advancements and network expansion efforts.

Competitor Profile

Market Insights and Dynamics

Brazil's telecommunications market is highly competitive, with major players investing heavily in infrastructure and service diversification. The market is characterized by rapid technological advancements, particularly in 5G deployment and fiber-optic network expansion.

Competitor Analysis

• Vivo: A brand of Telefônica Brasil, Vivo holds nearly 40% of the mobile telephony market share as of 2023. The company focuses on extensive network coverage and digital service offerings.

• TIM Brasil: A subsidiary of Telecom Italia, TIM is known for competitive pricing and innovative service packages, with significant investments in 4G and 5G networks.

Strategic Collaborations and Partnerships

Claro Brasil has engaged in significant partnerships to enhance its service offerings:

• ICARO Media Group: Entered a 10-year contract to increase advertising revenue through digital platforms and channels.

• Ribbon Communications: Selected Ribbon’s cloud-native Session Border Controllers (SBCs) for network expansion, ensuring secure and reliable interconnects.

Operational Insights

Claro Brasil's strategic considerations include:

• Market Position: Maintaining a strong presence in mobile, fixed broadband, and pay-TV segments through continuous investment in technology and customer service.

• Competitive Advantages: Leveraging integrated service offerings and a robust digital platform portfolio to differentiate from competitors.

Strategic Opportunities and Future Directions

Claro Brasil's future roadmap focuses on:

• 5G Expansion: Accelerating the rollout of 5G services to meet growing consumer demand for high-speed connectivity.

• Digital Transformation: Enhancing digital service offerings to cater to evolving consumer preferences and increase market share.

• Infrastructure Investment: Continuing substantial investments in network infrastructure to improve service quality and coverage.

Contact Information

For more information, visit Claro Brasil's official website: Claro Brasil

Follow Claro Brasil on social media:

• Facebook: Claro Brasil

• Twitter: @clarobrasil

• Instagram: @clarobrasil

Note: Specific contact details such as address, phone number, and email are not provided in this profile.