CLEAN Cause Foundation Market Research Report

Background

Overview

CLEAN Cause Foundation (CCF) is a 501(c)(3) nonprofit organization based in Austin, Texas, dedicated to supporting individuals in early recovery from substance use disorders. Established to manage the giveback funds generated by CLEAN Cause Inc. (CCI), a national beverage company, CCF focuses on bridging the critical gap between addiction and early recovery by funding recovery housing initiatives that promote best practices, further research, and impact systems change.

Mission and Vision

Mission: To bridge the critical gap between addiction and early recovery by funding recovery housing initiatives that promote best practices, further research, and impact systems change.

Vision: A world where everyone with a substance use disorder has what they need to support their recovery journey.

Industry Significance

CCF plays a pivotal role in the recovery community by addressing the systemic challenges within the recovery housing system. Through its initiatives, the foundation contributes to the development of evidence-based practices and advocates for policy changes that enhance the quality and accessibility of recovery housing.

Key Strategic Focus

Core Objectives

Enhance the sustainability and capacity of recovery homes.

Implement best practices in recovery housing.

Drive systemic change in the addiction and recovery landscape.

Areas of Specialization

Recovery housing support and development.

Research and data collection on recovery housing effectiveness.

Policy advocacy for recovery housing systems.

Key Technologies Utilized

Data analytics for assessing recovery housing outcomes.

Collaboration platforms for engaging with stakeholders and experts.

Primary Markets Targeted

Individuals in early recovery from substance use disorders.

Recovery housing providers seeking support and resources.

Policymakers and organizations involved in addiction recovery systems.

Financials and Funding

Funding History

CCI has been the primary funder of CCF, donating over $3.8 million towards recovery programming.

Recent Funding Rounds

In March 2023, CLEAN Cause announced a funding round of $11.6 million, raising $10.6 million in an initial filing.

Notable Investors

Specific details about individual investors are not publicly disclosed.

Utilization of Capital

The funds are allocated towards supporting recovery housing initiatives, conducting research, and advocating for systemic changes in the addiction recovery landscape.

Pipeline Development

Key Initiatives

Recovery Housing Stipend Program: Since its inception, this program has supported over 5,000 individuals in early recovery to access recovery housing.

Recovery Housing Sustainability Research: In partnership with the Addiction Research Institute at the University of Texas at Austin, CCF is working to address financial gaps in recovery housing through empirical research.

Data Program: CCF collects and analyzes data on lived experiences with recovery and recovery housing to inform systemic improvements.

Anticipated Milestones

Completion of sustainability research and publication of findings.

Expansion of data program to include more recovery residences.

Technological Platform and Innovation

Proprietary Technologies

Data analytics tools for assessing recovery housing outcomes.

Significant Scientific Methods

Empirical research methodologies in partnership with academic institutions.

Data collection and analysis on recovery housing effectiveness.

Leadership Team

Board of Directors

Scott Strehli: Chairman of the Board.

Corrie Vilsaint, Ph.D.: Board Member.

Kasey Claborn, Ph.D.: Board Treasurer.

Julie McElrath: Board Member.

Sarah Marshall: Board Secretary.

Kerry Hilton: Board Member.

Leadership Profiles

Scott Strehli: An Austin native, Scott joined TRI in 2006 and became Chairman of the Board, President, and CEO in November 2014. He oversees the strategic direction of TRI and its subsidiaries and leads commercialization efforts associated with internally developed products and services.

Corrie Vilsaint, Ph.D.: An academic scientist at Harvard Medical School, Dr. Vilsaint focuses on addiction recovery science. She serves as Associate Director of Recovery Health Equity at the Massachusetts General Hospital Recovery Research Institute and is a principal investigator at the Center for Addiction Medicine.

Kasey Claborn, Ph.D.: Dr. Claborn is passionate about improving the addiction system of care through innovative use of health information technology. With over 15 years of experience, she has received over $8 million in extramural funding from institutions like the National Institutes of Health and Texas Health and Human Services.

Julie McElrath: Julie is experienced in growing people and building systems to achieve strategic objectives. She has demonstrated her working knowledge of nonprofit best practices to develop and refine recovery support in central Texas.

Sarah Marshall: A seasoned communications professional, Sarah has decades of experience in brand management, media, internal and government relations across various sectors, including high tech, healthcare, and nonprofit spaces.

Kerry Hilton: Kerry founded Boundless Life Sciences Group in 2001 and has helped transform the communications agency into one of the leading medical marketing firms in the country. He has been recognized by PharmaVoice Magazine as one of its top 100 inspiring individuals.

Market Insights and Competitive Landscape

The recovery housing sector is a critical component of the addiction recovery continuum, providing safe and supportive living environments for individuals in early recovery. The demand for quality recovery housing is significant, with many individuals seeking stable living conditions to support their sobriety.

While CCF operates in a niche market, it collaborates with various organizations and recovery residences to enhance the quality and accessibility of recovery housing. The competitive landscape includes other nonprofits and organizations focused on addiction recovery and housing support.

Strategic Collaborations and Partnerships

CCF collaborates with academic institutions, recovery housing providers, and policy advocacy groups to advance its mission. Notably, the partnership with the Addiction Research Institute at the University of Texas at Austin is instrumental in conducting sustainability research for recovery housing.

Operational Insights

CCF's strategic considerations involve addressing systemic challenges within the recovery housing system, enhancing the sustainability of recovery residences, and advocating for policy changes to improve the quality and accessibility of recovery housing. The foundation's unique position, supported by the resources of CCI, allows it to make a significant impact in the recovery community.

Strategic Opportunities and Future Directions

CCF plans to expand its research initiatives, increase support for recovery housing providers, and advocate for systemic changes to improve the recovery housing landscape. The foundation's strengths, including its strong financial backing and collaborative approach, position it well to achieve these objectives.