Clevrr AI - Comprehensive Analysis Report

Summary

Clevrr AI, legally known as Snaptify Softwares Pvt. Ltd., is an Indian technology company founded in 2024 by Yuvraj Dagur and based in Bengaluru, India. Its core mission is to act as an "AI co-founder" for direct-to-consumer (D2C) brands and enterprises, providing AI-powered solutions that automate various business functions and transform complex data into actionable insights. The company aims to deliver an autonomous AI workforce that streamlines and optimizes operations for growth-stage D2C brands generating over INR 10 Crore in Annual Recurring Revenue (ARR), as well as small to medium enterprises in the FMCG, Marketplace, and Retail sectors across India, Asia Pacific, and Europe. Clevrr AI addresses the crucial challenge of data underutilization and the lack of interoperability across multiple tools used by D2C founders, establishing itself as a significant player in the AI automation industry.

1. Strategic Focus & Objectives

Core Objectives

Clevrr AI's main business objectives revolve around automating Sales, Marketing, Inventory, Shipping, and Finance functions through collaborative AI agents. The company aims to overcome the challenge of data underutilization and the lack of interoperability across multiple tools used by D2C founders.

Specialization Areas

The company specializes in intelligent automation that moves beyond mere dashboarding to proactively identify problems and execute solutions. Its unique value proposition lies in providing an autonomous AI workforce that streamlines and optimizes operations for growth-stage D2C brands. Key technologies leveraged include proprietary AI agents, natural language processing for interaction, and proprietary ETL (Extract, Transform, Load) layers with standardized data pipelines to tackle unstructured D2C data.

Target Markets

Clevrr AI primarily targets growth-stage D2C brands generating over INR 10 Crore in Annual Recurring Revenue (ARR), as well as small to medium enterprises in the FMCG, Marketplace, and Retail sectors across India, Asia Pacific, and Europe.

2. Financial Overview

Funding History

Clevrr AI, operating under the legal entity Snaptify Softwares Pvt. Ltd., has secured early funding.

• iStart Ideation Grant: In 2025, the company received an iStart Ideation Grant of INR 15.5 Lakh from the Government of Rajasthan, Department of IT, as part of the Startup Policy 2025.

• Angel Investment: In September 2025, Clevrr AI welcomed its first angel investor, identified as the founder of a top Indian Deeptech company.

• Projected Revenue: The company has projected an Annual Recurring Revenue (ARR) potential of ₹40L in its pipeline for Q3 2025 closure, with ₹600,000 ARR in the pipeline as of October 2025.

• Revenue Streams: Its revenue streams include licensing and subscriptions.

3. Product Pipeline

Key Products/Services

Clevrr AI has developed a suite of proprietary AI agents designed to automate various business operations for D2C brands.

• AI Agents (Sales, Marketing, Inventory, Shipping, Finance):

• Description: These proprietary agents are designed to automate core business functions for D2C brands and enterprises.

• Development Stage: Fully operational and continually evolving.

• Target Market/Condition: D2C brands and enterprises seeking to automate and optimize sales, marketing, inventory, shipping, and finance activities.

• Key Features and Benefits: Proactive problem identification, solution execution, and collaborative automation.

• Clevrr Sheets:

• Description: An AI-powered tool launched in 2024 that enables users to create visualizations and dashboards from spreadsheets using natural language prompts.

• Development Stage: Launched and actively in use.

• Target Market/Condition: Businesses and individuals who need to analyze data from spreadsheets without complex formulas or coding.

• Key Features and Benefits: Eliminates the need for complex formulas or coding, simplifying data analysis and visualization.

• Marketing Intelligence Suite:

• Description: Provides comprehensive insights into marketing performance.

• Key Features and Benefits: Budget vs. Spend Analysis, Cross-Channel AI Insights, Centralized Marketing Metrics (ROAS, CPA, CTR), Unified Campaign Overview, Predictive Marketing Simulator, and Competitor Ad Library.

• Finance Intelligence Suite:

• Description: Offers tools for financial management and reporting.

• Key Features and Benefits: Automated Reconciliation of payments, Real-Time Financial Reporting (P&L statements, cash flow reports), and Anomaly Detection for fraud or accounting errors.

4. Technology & Innovation

Technology Stack

Clevrr AI leverages a sophisticated technology stack to deliver its solutions:

• Core platforms and technologies: Proprietary AI agents, natural language processing (NLP) for user interaction, and proprietary ETL (Extract, Transform, Load) layers.

• Proprietary developments: Clevrr Sheets for natural language data visualization.

• Scientific methodologies: Standardized data pipelines to handle unstructured D2C data.

• Technical capabilities: Integration with over 40 popular applications across online stores (Shopify, Amazon, Flipkart, WooCommerce), marketing platforms (Google Ads, Facebook Ads, Amazon Ads, Snapchat Ads, LinkedIn Ads, Reddit Ads, X Ads), shipping providers (Delhivery, Shiprocket, FedEx, Bluedart, Ekart Logistics, Shipway), inventory management systems (Unicommerce, EasyEcom, Prozo, BoxMe, OMSGuru, Zoho Inventory), checkout solutions (GoKwik, Shopflo), payment gateways (Stripe, Razorpay, Cashfree, PayPal, PayU, BIK), and other tools like Klaviyo, Google Sheets, and Zoho CRM.

• Data Security and Compliance: Adherence to global data protection regulations including GDPR (EU), CCPA (USA), and DPDP (India), maintaining appropriate data processing agreements and security practices.

5. Leadership & Management

Executive Team

• Yuvraj Dagur: Founder & CEO. He previously founded Localize before Clevrr AI, driven by insights into data underutilization in D2C operations. He emphasizes the agentic workflow and autonomous nature of Clevrr AI.

• Raghav Mishra: Co-founder.

6. Talent and Growth Indicators

Hiring Trends and Workforce

Clevrr AI operates with a small team, currently fewer than 10 employees. The company is actively seeking talent in tech roles, indicating a focus on strengthening its technical capabilities to support its growth trajectory.

7. Social Media Presence and Engagement

Digital Footprint

Clevrr AI maintains an active presence across several social media platforms and on GitHub.

• LinkedIn: Regularly publishes updates on product milestones, traction, and behind-the-scenes progress.

• Twitter/X: Engages with the community and shares industry insights.

• Instagram: Showcases company culture and product updates.

• YouTube: Hosts video content related to D2C growth and AI agents.

• GitHub: Features open-source repositories like Clevrr-Computer, Brand-Search-Detective, d2c-startup-simulator, and d2c-calculators.

• Content Strategy: The company publishes "Clevrr Insider" newsletters and blog posts focusing on insights and resources for D2C growth, AI agents for billing, SEO strategies for SaaS, and discussions on marketing analytics trends.

• Social Media Profiles:

• LinkedIn: https://www.linkedin.com/company/getclevrr

• Twitter/X: https://twitter.com/getClevrr

• Instagram: https://www.instagram.com/getclevrr/

• YouTube: https://www.youtube.com/@getclevrr

• GitHub: https://github.com/Clevrr-AI

8. Recognition and Awards

Industry Recognition

Clevrr AI has received several notable forms of recognition:

• Razorpay Rize Demo Day: AI Edition: Selected among the top 5% of over 100 companies to pitch in collaboration with Marshot VC and Razorpay Ventures in 2025.

• iStart Ideation Grant: Received the grant from the Government of Rajasthan, Department of IT, in 2025, selected as one of 66 winners from 1,500 applicants.

• MeitY Startup Hub Showcase: Showcased at the TiE Global Summit 2024 (December 2024) for its innovative use of Generative AI.

9. Competitive Analysis

Major Competitors

Clevrr AI operates within the competitive landscape of AI-powered business intelligence and automation solutions, particularly for D2C brands.

• Established Business Intelligence Platforms: Key competitors in the broader AI-powered dashboard and data analytics space include established players like Sisense, Tableau, Looker, and Grafana.

• Specific Functionality Solutions: The company also competes with other solutions that offer specific functionalities such as AI content generation, social media tracking, and broader enterprise tech solutions.

• Competitive Positioning: Clevrr AI is positioned as 179th among 985 active competitors in the market.

10. Market Analysis

Market Overview

The D2C market is characterized by a significant volume of data spread across various platforms (sales, marketing, inventory, payments, shipments), leading to underutilization and missed opportunities due to a lack of interoperability.

• Growth Potential: Clevrr AI addresses this by providing a unified platform and an AI-powered business copilot.

• Key Market Trends: The increasing role of social media in consumer awareness further emphasizes the need for efficient data management and AI-driven strategies. The broader AI market is witnessing a shift towards agentic AI, where systems not only provide insights but also take autonomous actions, and a growing demand for verifiable ROI and strong governance in enterprise AI deployments.

• Market Challenges and Opportunities: The current market environment, especially during festive seasons, presents a "golden period" for D2C brands with high buying intent. Clevrr AI's offerings align with the need for efficient data management and AI-driven strategies to capitalize on these trends.

11. Strategic Partnerships

Clevrr AI has established strategic associations to enhance its capabilities and market reach.

• NSRCEL, IIM-Bangalore: The company has been incubated at NSRCEL, IIM-Bangalore, indicating a strategic association with a prominent academic and entrepreneurial ecosystem.

• Third-Party Platform Integrations: Clevrr AI collaborates with a multitude of third-party platforms through its numerous integrations across online stores, marketing, shipping, inventory, checkout, and payment gateways. These integrations are crucial for providing a comprehensive and interoperable AI solution for D2C brands.

12. Operational Insights

• Current market position: Clevrr AI differentiates itself by offering an "automation-first" approach, aiming to move D2C brands beyond relying solely on dashboards to a system where AI agents autonomously identify problems and execute actions.

• Competitive advantages: The company tackles the complexity of fragmented D2C data by implementing proprietary ETL layers and standardized data pipelines, ensuring data quality and usability. Its focus on compliance with GDPR, CCPA, and DPDP underscores a commitment to robust data security and privacy, which is a critical competitive advantage in today's data-driven landscape.

• Operational strengths: A strong focus on an agentic workflow that automates business functions.

13. Future Outlook

Strategic Roadmap

• Planned initiatives: Clevrr AI's strategic roadmap includes the launch of Clevrr AI V0.5 as a significant step forward for the D2C community.

• Growth strategies: The company plans to expand its agentic workflows to include shipping, payments, and quick commerce automation, further solidifying its position as an all-in-one AI workforce for D2C brands.

• Expansion opportunities: Clevrr AI is focused on building not just an investor base, but a network of experienced operators who can provide guidance and open doors for scaling.

• Future challenges and mitigation strategies: The emphasis on creating actionable insights and automating complex, end-to-end processes positions Clevrr AI to capitalize on the growing demand for intelligent automation in the D2C and enterprise sectors.