Company Research Report: Comet Electricals Limited

Company Overview

Name and Mission

Name: Comet Electricals Limited

Mission: Comet aims to provide a one-stop-shop for home appliances, electronics, computing, gaming, and smart tech needs, offering stellar deals and discounts online. They emphasize convenience, affordability, and a vast range of products that cater to household and tech essentials.

Founding and Key People

Founded: Comet was originally established in 1933 as Comet Battery Stores by George Hollingbery.

Re-launched: In 2020, the brand was revived as an online-only retailer.

Key People: No information is available in the provided data.

Headquarters

Location: Registered office is located at 3-5 Huxley Close, Wellingborough, NN8 6AB, United Kingdom.

Number of Employees

Employees: Over 100 employees across Comet and its parent group branding, Misco Technologies Ltd.

Revenue

Revenue: No information is available in the provided data regarding the company's current revenue figures.

Notable Aspects

Known For: Providing a wide range of home and tech appliances online at competitive prices, leveraging their lack of physical stores to maintain lower pricing strategies.

Products

Product Offerings

Comet offers a broad range of products across several categories:

Home Appliances: Including washing machines and fridge freezers.

Computing: Laptops and desktop computers.

Gaming: Consoles and gaming accessories.

Smart Tech: Smart TVs and home devices.

Detailed Descriptions and Key Features

Some highlighted products include:

1. Ninja Foodi FlexDrawer Air Fryer 10.4L AF500UK

Description: An extra-large capacity air fryer with a unique FlexDrawer allowing for single or dual cooking zones.

Key Features:

7 cooking functions

Air Fry using little to no oil

Easy cleanup with non-stick, dishwasher-safe parts

2. Hisense 43A6NTUK 43" 4K Ultra HD Smart TV

Description: A smart TV offering stunning 4K HDR with integrated smart operating system.

Key Features:

Dolby Vision

AI Picture Optimization

Voice Control compatibility

3. Acer Nitro V 15 Gaming Laptop

Description: A high-performance gaming laptop designed for immersive experience.

Key Features:

Intel Core i5-13420H Processor

NVIDIA GeForce RTX 2050

16GB RAM, 512GB SSD

4. AOC AG276QZD 26.5" Gaming Monitor

Description: A cutting-edge gaming monitor equipped with OLED technology.

Key Features:

240Hz Refresh Rate

G-Sync Compatible

High-contrast OLED Screen

Recent Developments

Recent Company Developments

Re-launch: Comet was re-launched as an online-only retailer in 2020, emphasizing at-home convenience shopping. This transition was supported by investors including Misco Technologies Ltd.

Growth Strategy: The company is focusing on rapid expansion by partnering with more top brands and extending their range of products.

New Products and Features

Product Enhancements: New product lines and enhanced features are regularly added, e.g., advanced smart TVs with improved AI and voice controls.

Offerings: Comet continues to expand its lineup, with new deals on electronics and household appliances being a significant component of its strategy.

Strategic Partnerships

Partnerships: Comet has teamed up with leading global brands such as Sony, LG, Samsung, and Acer to offer competitive pricing and a wide variety of choices to its customers.

This report outlines Comet's market position as a leading online retailer focused on delivering a comprehensive range of consumer electronics and home appliances with optimal pricing and advanced features, directly resulting from its online-only business model.