Connectbase - Comprehensive Analysis Report

Summary

Connectbase is a privately held B2B SaaS company that operates as the Industry Cloud for Connectivity. It was founded in 2015 by Ben Edmond with the mission to automate and simplify the traditionally slow and manual process of buying and selling network connectivity and over-the-top services globally. The company's vision centers on digitizing and transforming the connectivity industry, making it more efficient and enabling greater market reach for network providers. Connectbase’s platform, The Connected World, is pivotal in this transformation, providing a marketplace for network buyers and sellers with authoritative, location-based insights. The company is a significant player in the digital infrastructure market, managing over 2.7 billion locations and processing over $10 billion in global connectivity spend annually, serving more than 400 buyers and sellers.

1. Strategic Focus & Objectives

Core Objectives

Connectbase's main business objectives revolve around digitally transforming the buying and selling of network connectivity. This includes:

• Increasing efficiency and reducing manual processes for network providers.

• Improving deal velocity for connectivity transactions.

• Expanding market reach for network providers globally.

• Consolidating fragmented data and automating workflows in the connectivity sector.

Specialization Areas

The company specializes in providing location intelligence and automated workflows for the connectivity industry. Its unique value proposition lies in:

• A cloud-hosted, data-driven SaaS platform, "The Connected World," offering comprehensive location and network connectivity information.

• Leveraging automation, location intelligence, and an expanding ecosystem to streamline processes from network planning to deal execution.

• Providing "Location Truth"—deep, accurate, and continuously updated location details for over 2.7 billion global serviceable locations.

Target Markets

Connectbase targets a broad range of entities within the connectivity ecosystem, including:

• Network providers

• Managed service providers

• Data center operators

• Enterprises

• Real estate companies

Its solutions address challenges posed by fragmented data and manual processes, which historically impact customer experience, profitability, and market growth in the connectivity sector.

2. Financial Overview

Funding History

Connectbase has raised a total of $70.7 million in funding across several rounds.

• Series C Round: In October 2022, Connectbase secured $21 million in a Series C funding round. It was led by DigitalBridge Ventures, an InfraTech initiative of DigitalBridge Group, Inc. All existing investors, including Ascent Venture Partners, Harbert Growth Partners, Nauta Capital, and Osage Venture Partners, also participated. This capital was allocated to:

• Drive the growth of the Connectbase platform.

• Enhance "The Connected World" platform capabilities.

• Expand digital services into more global markets.

• Grow its team, particularly the go-to-market organization.

• Expand plan-to-order workflow capabilities.

• Launch a new user interface to improve user experience.

• Venture Debt Funding: In July 2023, the company secured $16 million in Venture Debt funding from Silicon Valley Bank.

• Other Notable Funding Events: These include a Series B round in March 2021 and a Series C1 round on June 12, 2024.

The company's estimated annual revenue is approximately $21.1 million, with some market estimates ranging between $50 million and $100 million.

3. Product Pipeline

Key Products/Services

Connectbase's core offering is The Connected World platform, which serves as the "Operating System for Connected Commerce." This cloud-hosted, data-driven SaaS platform automates and streamlines the buying and selling of network connectivity and over-the-top services. It functions as a centralized system of record for the connectivity market, integrating with CRM systems and Order Management tools.

Key components of The Connected World platform include:

• Seller Cloud:

• Description: Helps network providers plan new routes, identify ideal customers (prospect), set optimal prices, and sell connectivity more efficiently.

• Development Stage: Fully operational and continually enhanced.

• Benefits: Improves sales efficiency and market penetration for sellers.

• Buyer Cloud:

• Description: Transforms how connectivity suppliers are identified, onboarded, and managed. It enables buyers to find the best partners at any location, centrally manage their supply base, store and update supplier costs, and scale their Configure, Price, Quote (CPQ) process for real-time supplier quotes.

• Development Stage: Fully operational and continually enhanced.

• Benefits: Streamlines supplier management and automates quoting for buyers.

• Circuit Inventory Manager (CIM):

• Description: A SaaS solution for managing circuit inventory.

• Development Stage: Fully operational.

• Benefits: Provides comprehensive inventory control and visibility.

• Data Center Inventory Manager:

• Description: SaaS for cross-connect inventory management.

• Development Stage: Fully operational.

• Benefits: Simplifies management of data center interconnections.

• IPAM (Intelligent IP Address Management):

• Description: Facilitates intelligent IP address management.

• Development Stage: Recently launched module.

• Benefits: Optimizes network resource allocation and management.

Recent innovations include the launch of GPU-as-a-Service, expanding offerings in AI infrastructure.

4. Technology & Innovation

Technology Stack

Connectbase's core offering is its cloud-hosted, data-driven SaaS platform, "The Connected World."

• Core Platforms and Technologies: The platform utilizes a robust, scalable cloud infrastructure to manage and process vast amounts of connectivity data.

• Proprietary Developments: A key proprietary technology is its "Location Truth" engine. This system gathers, cleanses, validates, and maps over 2.7 billion global serviceable locations, providing deep, accurate location details including building addresses, coordinates, commercial/residential status, size, number of floors, and tenant information. This authoritative location-based insight is continuously updated and cross-validated from multiple public and private resources.

• Scientific Methodologies: Connectbase employs advanced location intelligence and geospatial analytics for functions such as network mapping, serviceability checks, market analysis, competitive intelligence, fiber route visualization, customer demographics, infrastructure insights, and bandwidth availability. It also utilizes predictive analytics and demand forecasting to anticipate issues and enhance strategic planning.

• Technical Capabilities: The platform supports more than two dozen APIs, allowing service providers to integrate Connectbase data, insights, and workflows into their existing OSS/BSS and enterprise resource applications. Recent innovations include the launch of GPU-as-a-Service and IP Address Management modules.

5. Leadership & Management

Executive Team

• Ben Edmond: CEO & Founder. Mr. Edmond brings over two decades of experience in the fiber, telecom, and networking industries, with a strong background in executive leadership, strategy, customer experience, sales, marketing, and operations. Prior to founding Connectbase, he served as Chief Revenue Officer at Global Capacity.

• Shivani York: Chief Operating Officer.

• Trey Willis: CTO.

• Jezzibell Gilmore: Chief Commercial Officer.

• Barbara Curran: Chief People Officer.

• Yossi Hazan: Chief Financial Officer.

• Maria Sterck: SVP of Platform Operations.

• Mary Ann Rose: SVP of Global Sales & Marketing.

• Steve Leavitt: VP, Strategic Accounts.

• Matt Clark: Brings over two decades of experience in leadership, entrepreneurship, and strategic growth. He served as President of MasterStream prior to its acquisition by Connectbase and was a co-founder of RNi, a fixed wireless company.

Recent Leadership Changes

In March 2022, Connectbase appointed two key executives:

• Mano Nachum as Chief Product Officer, bringing over 25 years of experience in product, technology, and strategy in the telecom and HR technology industries.

• Tom Darby as Senior Vice President of Customer Operations, with 25 years of telecommunications experience in service delivery, customer operations, client experience, revenue assurance, and business transformation.

6. Talent and Growth Indicators

Hiring Trends and Workforce

As of October 2025, Connectbase has approximately 130 employees across North America, Europe, and Asia. This indicates a consistent growth trajectory, as employee counts were 64 in December 2021 and 78 in 2022. Recent data from 2025 noted 129 employees, marking a 2% growth in the past year.

The company's career page lists current openings for roles such as Customer Success Manager (Westborough, MA, Full-time), Strategic Account Executive - EMEA Region (Remote), and Strategic Account Executive, Americas (Remote). Connectbase actively seeks experts in GIS, software development, sales, product management, customer success, marketing, analytics, data science, and financial management.

Connectbase offers competitive compensation, paid medical, dental, and vision insurance, stock options, unlimited PTO, remote work flexibility, 401K, and significant growth opportunities, indicating a focus on attracting and retaining top talent.

Employee sentiment and culture insights

Connectbase has been recognized on the Inc. 5000 list as one of America's fastest-growing private companies for two consecutive years and was named among the Best Workplaces in 2021 by Inc. magazine, suggesting a positive employee sentiment and a strong company culture.

7. Social Media Presence and Engagement

Digital Footprint

Connectbase maintains an active social media presence, primarily on LinkedIn:

• LinkedIn: https://www.linkedin.com/company/connectbase/

• Brand Messaging: The company consistently positions itself as "The Industry Cloud for Connectivity" and "The Operating System for Connected Commerce," emphasizing automation, intelligence, and a connected ecosystem.

• Thought Leadership: CEO Ben Edmond frequently participates in interviews and discussions, providing insights into the transformation of the connectivity industry.

• Community Engagement: Connectbase fosters community engagement through events like "The Connected World LIVE! Awards," which recognizes users and partners for innovation, digital transformation, and customer experience. They also offer an "Evangelist Award" to customers who actively promote the Connectbase brand on social media and other channels.

• Content Strategy: The company uses its platforms to share news, industry insights, and promote its events, such as the Connectbase Customer Summit.

8. Recognition and Awards

Industry Recognition

Connectbase has received notable industry recognition for its contributions and growth:

• Best Data Service Innovation Award: In October 2025, Connectbase won the "Best Data Service Innovation" award at the Global Connectivity Awards 2025 by Capacity Media for "The Connected World Platform."

• Inc. 5000 List: The company has been recognized on the Inc. 5000 list for two consecutive years as one of America's fastest-growing private companies.

• Best Workplaces: Named among the Best Workplaces for 2021 by Inc. magazine.

• The Connected World LIVE! Awards: Connectbase hosts its own awards program, recognizing users and partners for excellence in categories such as Customer Experience, Digital Transformation, Innovation, Outstanding Growth with Connectbase, Platform MVP, Location Truth Award, Connections Award, Evangelist Award, Change Maker Award, and Women in Tech Award. Recent 2024 winners included BCN (Customer Experience) and Consolidated Communications (Digital Transformation).

9. Competitive Analysis

Major Competitors

Connectbase operates in several competitive segments:

• Location Intelligence Software: Esri ArcGIS, Alteryx, MapInfo Pro, CARTO, Maptive, Clara, SpatialKey, GeoSpin, MAPCITE, Magnify, Maptitude, PlaceIQ, HyperTrack, Localz, Precisely Spectrum Spatial, TravelTime, geoblink, Argos Systems.

• Sales Intelligence and CRM: Salesforce Revenue Cloud, ZoomInfo Sales, DealHub.io, Crunchbase.

• Telecommunication Services and Network Connectivity: GeoTel, RootMetrics, FiberLocator, DXTel, Console Connect, Neuron, Juniper Networks, Ciena, TATA Communications Ltd., Colt Technology Services, Comcast Technology Solutions, Ericsson, CenturyLink, Zayo Group, Cogent Communications, Nokia. Notably, two of Connectbase's acquisitions, MasterStream and LastMileXchange (LMX), were previously competitors in the telecom quoting and wholesale buying space.

Connectbase differentiates itself by offering a unified platform that combines comprehensive location and network connectivity information, with a strong focus on automating the end-to-end buying and selling processes through trusted, location-based insights.

10. Market Analysis

Market Overview

Connectbase operates within the "connected world" market, a vast $1.6 trillion industry that forms the backbone of global digital infrastructure. The market is characterized by a high and growing demand for bandwidth and efficient connectivity solutions. Historically, the industry has suffered from slow, manual, and labor-intensive processes for buying and selling network connectivity, which leads to inefficiencies, increased costs, and prolonged deal cycles.

Growth Potential

There is a significant industry shift towards the digitization of transactions, improved collaboration, and overcoming data fragmentation. While many APIs and portals exist, they often operate in silos. Connectbase is strategically positioned to capitalize on this trend by consolidating dispersed information and automating workflows to create a centralized marketplace for connectivity. The ongoing shift towards cloud-based solutions and the increasing global appetite for bandwidth further contribute to a favorable growth market for Connectbase.

Key Market Trends

• Digital Transformation: A strong drive to move away from manual processes to automated, digital workflows.

• Demand for Location Intelligence: Increasing need for accurate, real-time, location-specific data for network planning and sales.

• Cloud Adoption: Growing migration to cloud-based platforms for scalability and accessibility.

• Ecosystem Integration: Emphasis on API-driven integration with existing OSS/BSS and CRM systems.

• Global Bandwidth Demand: Continuous escalation in demand for high-speed and reliable global connectivity.

11. Strategic Partnerships

Connectbase has strengthened its market position and expanded its capabilities through strategic acquisitions rather than traditional partnerships. The company has acquired three key entities:

• Network Capacity Solutions: Enhanced platform capabilities.

• MasterStream ERP: A prominent telecom quoting software platform, which expanded Connectbase's platform reach and capabilities. MasterStream had an estimated 1300+ customers.

• LastMileXchange (LMX): A London-based company instrumental in expanding Connectbase's global wholesale buying community.

Connectbase's platform itself serves as an ecosystem fabric, connecting data centers, towers, fiber networks, and thousands of providers. The Connected World facilitates connections between over 400 providers globally. The company also collaborates with customers like Comcast Business | Nitel for connections, and recognizes partners and users through "The Connected World LIVE! Awards" for their efforts in digital transformation and customer experience within its ecosystem.

12. Operational Insights

• Current Market Position: Connectbase is a leader in enabling digital transformation for the connectivity industry, positioned as the "Industry Cloud for Connectivity." It differentiates itself by offering a comprehensive, unified platform for both buyers and sellers.

• Competitive Advantages:

• "Location Truth" Data: Proprietary and authoritative location-based insights are continuously updated and validated, providing a unique data asset.

• Integrated Platform: Unifies traditionally fragmented data and processes into a single, cloud-hosted SaaS platform.

• Automation: Streamlines complex buying and selling workflows, reducing manual effort and improving efficiency.

• Ecosystem Scale: Connects over 400 providers globally, managing a significant portion of global connectivity spend.

• Acquisition Strategy: Strategic acquisitions like MasterStream and LMX have bolstered its platform capabilities and global reach.

• Operational Strengths:

• Data Management: Processes over 2.7 billion locations and $10 billion in annual connectivity spend.

• Global Footprint: Operations and customers across five continents.

• Strong Leadership: Experienced executive team with deep industry knowledge.

• Innovation: Continuous development and launch of new modules and services (e.g., GPU-as-a-Service, IPAM).

• Areas for Improvement:

• Continued technological advancements to stay ahead in a rapidly evolving market.

• Further expansion into untapped global markets.

• Enhancing user adoption and maximizing the value for existing customers.

13. Future Outlook

Strategic Roadmap

Connectbase's future initiatives are focused on continued growth and global expansion within the connectivity industry.

• Growth Strategies:

• Platform Enhancement: Continuous improvement of "The Connected World" platform capabilities, including the launch of a new user interface and expansion of plan-to-order workflow capabilities.

• Global Expansion: Driving digital services into more global markets.

• Team Expansion: Growing its team, particularly its go-to-market organization, to support ambitious growth targets.

• Ecosystem Development: Further integrating with carrier networks, data centers, and managed service providers to solidify its position as the central operating system for connectivity.

• Expansion Opportunities: The company is well-positioned to capitalize on the increasing global demand for bandwidth and the ongoing digital transformation within the telecom sector. Opportunities lie in expanding its service offerings to new geographic markets and addressing emerging connectivity needs such as those driven by AI infrastructure (e.g., GPU-as-a-Service).

• Future Challenges and Mitigation Strategies:

• Rapid Technological Change: The connectivity market is dynamic. Connectbase must continue to innovate rapidly to maintain its technological edge.

• Competitive Landscape: Sustaining differentiation against existing and emerging competitors will be crucial.

• Data Security and Privacy: As a data-intensive platform, ensuring robust data security and compliance with global privacy regulations is paramount.