Company Research Report: Cossette

Company Overview

Name

Cossette

Mission

Cossette aims to have an impact on Canadian culture by using a network of varied expertise to propel successful brands beyond borders. The company is obsessed with the combination of creativity and relevance.

Foundation

Year Founded: Almost 50 years ago

Founding Location: Quebec City

Founder: No information is available

Key People

1. Sabaa Quao: Chief Creative Officer
2. Louis Duchesne: President, Quebec and East
3. Mélanie Dunn: Chief Executive Officer

Headquarters

No information is available

Number of Employees

No information is available

Revenue

No information is available

Recognition

Cossette is known for being a leading advertising agency in the Canadian marketplace, with nearly 50 years of experience in integrated brand experiences and entrepreneurship.

Products and Services

Product Offerings

Cossette offers a comprehensive suite of integrated marketing communications services. While specific products are not detailed, the company is known for:

Creative Advertising Campaigns

Strategy and Consulting Services

Digital Marketing Solutions

Social Media Campaigns

Brand Development and Experiences

Recent Campaign Examples

McDonald's Canada - Menu Song Remix

Launch Date: 2024.04.02

Description: McDonald's Canada remixed their classic 'Menu Song' from 1989 with rapper Lil Yachty, creating a nostalgic yet contemporary touch for fans. New menu items inspired by fans’ hacks and customization include Sweet Chili Junior Chicken, Surf ’N’ Turf Burger, Chicken Cheeseburger, and Apple Pie McFlurry®.

Metro - Fresh Fruit Promotional Campaign

Launch Date: December 2023

Description: Promotional campaign for fresh fruit at Metro during the winter months to highlight low prices and high quality. The campaign employed impactful visuals to draw attention to the freshness and value of the products. The campaign was active across Quebec through different media channels.