Created by Humans: Company Profile

Background

Created by Humans is a pioneering platform dedicated to bridging the gap between human creators and artificial intelligence (AI) companies. Founded in 2024 by Trip Adler, Edward Igushev, and Jen Singerman, the company's mission is to empower content creators—such as authors, artists, and musicians—to control, license, and monetize their works in the AI era. By facilitating transparent licensing agreements, Created by Humans ensures that creators are fairly compensated when their content is utilized to train AI models.

Key Strategic Focus

The strategic focus of Created by Humans centers on developing a robust platform that enables creators to:

Claim Ownership: Register and assert rights over their published works.

Manage Licensing: Opt-in or out of licensing agreements with AI companies, maintaining control over how their content is used.

Receive Compensation: Ensure fair remuneration when their works are licensed for AI training purposes.

By addressing the challenges posed by unauthorized use of creative content in AI development, the company aims to establish a symbiotic relationship between creators and technologists.

Financials and Funding

In June 2024, Created by Humans secured over $5 million in seed funding. Notable investors include Craft Ventures, Floodgate, Launch, Slow Ventures, and Garry Tan. This capital is intended to enhance the platform's technological capabilities and expand its reach to a broader audience of creators and AI companies.

Technological Platform and Innovation

Created by Humans offers a Software as a Service (SaaS) platform that provides:

Licensing Services: Tools for content and copyright creators to license their works to AI companies.

Content Curation: Features that allow users to curate, access, and search for licensed digital content.

Rights Management: Capabilities for managing content licensing rights, ensuring creators maintain control over their intellectual property.

The platform emphasizes user-friendly interfaces and transparent processes to facilitate seamless interactions between creators and AI developers.

Leadership Team

Trip Adler: Co-founder and Leader. Previously co-founded and served as CEO of Scribd, bringing extensive experience in digital content and publishing.

Edward Igushev: Co-founder, Product & Technology. Leads the technological development of the platform, focusing on creating intuitive and efficient tools for users.

Jen Singerman: Co-founder, Marketing & Operations. Oversees marketing strategies and operational processes to drive growth and user engagement.

Walter Isaacson: Founding Author. Renowned author and advisor, contributing insights to align the platform with creators' needs.

Mary Rasenberger: Advisory Board Member. CEO of The Authors Guild, providing expertise on authors' rights and industry standards.

Competitor Profile

Market Insights and Dynamics

The intersection of AI development and content creation has led to a growing demand for platforms that facilitate ethical and legal use of creative works in AI training. The market is witnessing increased attention to copyright issues and the need for transparent licensing solutions.

Competitor Analysis

Key competitors in this space include:

Human Native AI: Focuses on connecting rights holders with AI developers, offering licensing and monitoring solutions for copyrighted material.

TollBit: Provides tools to monitor AI traffic, manage licensing deals, and monetize content in the AI era.

LiveRamp: Offers data collaboration platforms that include data licensing and monetization features.

These competitors emphasize data licensing, rights management, and monetization, highlighting the industry's focus on ethical AI training practices.

Strategic Collaborations and Partnerships

In 2024, Created by Humans partnered with The Authors Guild, the nation's oldest and largest professional organization for writers. This collaboration aims to promote the platform to over 14,000 members and ensure that authors have control over how their works are used by AI companies. Mary Rasenberger, CEO of The Authors Guild, joined the advisory board, reinforcing the commitment to protecting authors' rights in the AI era.

Operational Insights

Created by Humans differentiates itself through:

User Empowerment: Providing creators with tools to manage and monetize their content effectively.

Transparency: Ensuring clear and fair licensing agreements between creators and AI companies.

Ethical Standards: Advocating for responsible AI development that respects intellectual property rights.

These operational strategies position the company as a leader in fostering ethical collaborations between human creativity and AI technology.

Strategic Opportunities and Future Directions

Looking ahead, Created by Humans plans to:

Expand Creator Base: Reach a broader audience of content creators across various industries.

Enhance Platform Features: Develop advanced tools for licensing, rights management, and monetization.

Forge Additional Partnerships: Collaborate with more organizations to strengthen the ecosystem supporting creators in the AI era.

By leveraging its current strengths and strategic initiatives, Created by Humans aims to solidify its position as a pivotal player in the evolving landscape of AI and content creation.