Market Research Report: Crompton Greaves Consumer Electricals Limited

Company Overview

General Information

Company Name: Crompton Greaves Consumer Electricals Limited

Mission: "Enriching Life for Generations with Smart and Responsible Solutions"

Founded: No information is available

Founder: No information is available

Key People:

Chairman & Independent Director: Mr. D. Sundaram

Non-Executive Vice Chairman: Mr. Shantanu Khosla

Managing Director & Chief Executive Officer (MD & CEO): Mr. Promeet Ghosh

Group Chief Financial Officer (Group CFO) & Head of Strategy: Kaleeswaran Arunachalam

Head – Marketing: Pragya Bijalwan

Headquarters: Tower 3, 1st Floor, Equinox Business Park, Lal Bahadur Shastri Marg, Ambedkar Nagar, Kurla West, Kurla, Mumbai, Maharashtra 400070

Number of Employees: 3000+

Revenue: No information is available

Known For: Leading player in consumer electrical products, focusing on sustainability and innovation.

Mission

To merge technology with environmental consciousness, innovating for a sustainable future.

Key Figures and Achievements

Recognized as India’s No #1 Consumer Durable Brand.

85+ years of distinguished brand legacy.

3000+ employees, impacting over 10Cr households.

314000+ retailers.

Products

Product Categories

1. Fans

Ceiling Fans: Known for their energy efficiency and modern designs.

Exhaust Fans: Ensures air quality in homes.

Wall Mounted Fans: Known for quiet operation and reliable performance.

Table Fans: Portable and effective for targeted cooling.

Pedestal Fans: Portable with adjustable height for versatile usage.

2. Lights

Bulbs: Energy-efficient LEDs with long-lasting performance.

Ceiling Lights: Modern designs providing effective illumination.

Battens: Versatile lighting solutions for various spaces.

Table Lamps: Ideal for focused lighting needs.

Outdoor Lights: Durable and reliable for exterior lighting.

3. Water Heaters

Storage Water Heaters: High capacity with custom heating modes.

Instant Water Heaters: Swift water heating solutions for instant use.

Immersion Rods: Portable and effective for quick water heating.

4. Air Coolers

Desert Coolers: High capacity and effective for large rooms.

Personal Coolers: Compact and efficient for small spaces.

Tower Coolers: Space-saving design with effective cooling.

Window Coolers: Designed for smaller spaces with efficient cooling.

5. Home Appliances and Kitchen Appliances

Covers products such as irons, room heaters, mixer grinders, OTGs, air fryers, kettles, etc.

6. Built-in Kitchen Appliances

Chimneys: Advanced suction with noise reduction.

Dishwashers: Featuring cutting-edge cleaning technology.

Built-in Microwaves and Ovens: For convenient and effective cooking.

Hobs: Durable with multiple burner options.

Key Features

Fans: Silent operation, energy efficiency, sleek designs, multiple speed options.

Lights: Energy-saving technology, durable, varying designs, intelligent controls.

Water Heaters: Advanced safety mechanisms, energy-saving, smart home integration.

Air Coolers: High-density cooling pads, portability, efficient large area cooling.

Recent Developments

Product Launches

1. IndiBreeze Industrial Air Coolers: Launched to cater to larger spaces effectively.
2. New Kitchen Appliances Range: Includes built-in kitchen appliances like hobs and ovens focusing on intelligent controls and efficient cooking.

Features and Innovations

1. ActivBLDC and Duratech Technologies in Fans: Enhances energy efficiency and motor durability.
2. PureBeam+ Technology and Steam Wash in Dishwashers: Ensures efficient and environmentally friendly cleaning.
3. Nano Polybond Technology in Water Heaters: Prevents corrosion and ensures longevity.

Partnerships and Collaborations

1. Crompton & Butterfly Integration: Butterfly Gandhimathi Appliances becoming a subsidiary of Crompton Greaves Consumer Electricals Limited enhances kitchen appliance innovations and go-to-market strategies.

Awards and Recognitions

1. National Energy Conservation Award 2023: Awarded by Hon'ble President Smt. Draupadi Murmu.
2. Greentech Environment Award: For achievements in environmental initiatives.
3. Prestigious Safetech Award 2023: Best Employee Participation in Safety Awareness Category.
4. Navbharat CSR Awards 2023: Recognized for substantial CSR efforts.

This professional, information-dense market research report provides a structured and detailed overview of Crompton Greaves Consumer Electricals Limited, focusing on highlighted aspects to offer comprehensive insights into the company's market positioning, product offerings, recent developments, and innovations.