Company Research Report: Cure Hydration
Company Overview
- Name: Cure Hydration
- Mission: To empower people to live better and healthier lives with clean and effective hydration solutions.
- Founded: No information is available
- Founder: Lauren Picasso
- Key People:
- Lauren Picasso, Founder
- Dr. Dana Cohen, Medical Advisory Board
- Brooke Alpert, Medical Advisory Board
- Dr. Roshini Raj, Medical Advisory Board
- Dr. Tanya Altmann, Medical Advisory Board
- Dr. Brandye Wilson-Manigat, Medical Advisory Board
- Dr. Bernadette Anderson, Medical Advisory Board
- Dr. Jill Grimes, Medical Advisory Board
- Rachel MacPherson, Medical Advisory Board
- Sarah Lynn Quick, Medical Advisory Board
- Headquarters: No information is available
- Number of Employees: No information is available
- Revenue: No information is available
- Known For: Plant-based, scientifically formulated hydration solutions with no added sugar, non-GMO, vegan, and gluten-free ingredients.
Products
Hydration
- Electrolyte Drink Mix
- Description: Optimal hydration solution with clean, plant-based ingredients.
- Key Features:
- 4x the electrolytes of leading sports drinks
- No added sugar
- Non-GMO, Vegan, Gluten-free
- Made with coconut water and pink Himalayan salt
Kids Hydration
- Kids Electrolyte Drink Mix
- Description: Hydrating drink mix formulated with pediatricians for children.
- Key Features:
- Based on World Health Organization’s gold standard of rehydration
- Available in flavors like Fruit Punch, Pink Lemonade, and Mixed Berry
Energy
- Energizing Drink Mix
- Description: Caffeine-based drink mix for energy boost without added sugars.
- Key Features:
- Contains caffeine
- Plant-based ingredients
- No added sugar
Recent Developments
- New Products Launched:
- Kids Hydration Bundle: A new series of products specifically designed for kids.
- Bulk Jars for Electrolyte Drink Mix: New packaging option for flavors like Strawberry Kiwi, Berry Pomegranate, and Watermelon.
- New Flavors Introduced:
- Blood Orange: New addition to the Electrolyte Drink Mix lineup
- Tropical Punch: Another new flavor in Electrolyte Drink Mix
- New Features Added:
- No new features mentioned
- New Partnerships:
- Partnered with several environmental and community organizations to offset carbon emissions, plant trees, and protect forests.
Impact and Social Responsibility
- Servings Donated: 349,003 servings of Cure donated to individuals and communities.
- Plastic Reduction: 95% less plastic used in stick pack packaging.
- Carbon Emissions: 460,775 carbon emissions offset through partnerships.
- Forest Protection: 23,000 acres of forest protected.
- Plastic Waste Removal: 38,856 pounds of plastic waste removed from oceans.
- Community Service: Team members serve 176 working hours per year in local communities through Cure's volunteer program, "Cure Cares."
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