Company & Competitor Profile: Customized Nutrition Newsletters
Company Overview
Customized Nutrition Newsletters (CNN), based in Lafayette, Louisiana, is a specialized provider of email newsletters designed for dietitians, nutritionists, health and wellness experts, and personal trainers. Founded by Yvette Perrier Quantz, CNN offers a variety of content solutions aimed at fostering long-term client relationships and expanding business outreach through consistent, personalized communication.
Key Offerings
- Pre-written Health and Wellness Articles: Customizable to fit the branding and specific needs of clients, allowing health professionals to maintain regular touchpoints without extensive content creation.
- Online Nutrition Coaching Programs
- Postcards & Holiday Cards
- Print Materials
- Health & Wellness Newsletter Templates
Customer Engagement and Benefits
The newsletters help health professionals:
- Maintain regular contact with clients.
- Build and nurture long-term relationships leading to repeat visits and referrals.
- Enhance credibility and market reach.
History and Founding Vision
Founded by Yvette Quantz, CNN was born from her realization that consistent follow-ups and personal engagement significantly enhance client relationships and business growth. The company provides a customizable, credible, and time-saving newsletter solution.
Competitive Advantage
- Personalized Services: Customizable content that integrates the client's brand and business updates.
- High-quality, Ready-to-use Content: Created by experienced professionals.
- Focus on Genuine Connections: Increases client loyalty and business success.
Professional Achievements of Founder
Yvette Quantz, an accomplished registered dietitian nutritionist (RDN), certified specialist in sports dietetics (CSSD), and licensed dietitian/nutritionist (LDN), has also created Foodspiration®, demonstrating her commitment to innovative health communication.
Market Position
CNN operates within the wellness and fitness services industry, with a modest company size reflected in its niche focus. Despite its small scale, CNN has established a robust reputation for delivering customized, effective marketing tools for health professionals.
Financial Insights
CNN generates revenue in the range of $200,000 and prides itself on a highly personalized approach that drives significant value for small to mid-sized health businesses.
Online Presence
- Website: [Customized Nutrition Newsletters](https://customizednutritionnewsletters.com/)
- LinkedIn: [Customized Nutrition Newsletters](https://www.linkedin.com/company/customized-nutrition-newsletters)
- Facebook: [Customized Nutrition Newsletters](https://www.facebook.com/CustomizedNutritionNewsletters/)
Contact Information
- Yvette Quantz, RD, CSSD, LDN, Founder
- Email: [yvette@customizednutritionnewsletters.com](mailto:yvette@customizednutritionnewsletters.com)
- Phone: 1-866-823-5812
- Address: 143 Ridgeway Drive, Suite 216, Lafayette, LA 70503
Competitor Analysis
Competitor 1: GUTXY
Overview: GUTXY is a Danish company providing personalized health services based on microbiome analyses.
- Services:
- Microbiome Analyses: DNA sequencing to identify key gut microorganisms.
- Personalized Recommendations: Dietary and lifestyle advice based on gut health.
- Educational Content: Blogs focusing on microbiome research.
Website: [GUTXY](https://www.gutxy.com/)
Competitor 2: Pinto (a subsidiary of SPINS)
Overview: Pinto offers an intelligent product database and analytics platform for food, grocery, and CPG products, aiding in product personalization and customer engagement.
- Services:
- Product Data Solutions: Optimizing product assortments with detailed product content.
- Personalization: Helping shoppers find tailored products.
Website: [Pinto](https://pinto.co/)
Competitor 3: Gini Health
Overview: Gini Health, based in Toronto, provides highly personalized health, nutrition, and wellness solutions.
- Services:
- Personalized Multivitamins: Supplements tailored to the user's lifestyle and health data.
- Health Tracker: Gene-based health tracking and nutrient recommendations.
- Educational Content: Insights into genetics, nutrition, and health.
Website: [Gini Health](https://ginihealth.com/)
Competitor 4: FoodMarble
Overview: FoodMarble offers digestive health solutions through their AIRE breath analysis device, helping users manage digestive issues by identifying food triggers.
- Services:
- Digestive Tracker: Real-time gut health monitoring with a hand-held device.
- Personalized Diet Plans: Insights into food impacts on digestion.
- Clinical Integration: Used by healthcare professionals for patient management.
Website: [FoodMarble](https://foodmarble.com/)
Competitor 5: LSee
Overview: LSee develops smart products and apps to measure the effects of sports and nutrition in real-time.
- Services:
- DietSee Readers: Devices to monitor nutritional biomarkers.
- Real-Time Tracking: Analyze sport and nutrition impacts.
Website: [DietSee by LSee](https://lsee.com/en/dietsee/)