Dedicated Nursing Associates, Inc. (DNA) Market Research Report

Background

Founded in 2006 and headquartered in Delmont, Pennsylvania, Dedicated Nursing Associates, Inc. (DNA) is a prominent healthcare staffing firm specializing in providing a wide range of staffing solutions. These include per diem, travel nursing (contract), temp-to-hire, and direct placements. DNA's mission is to deliver exceptional healthcare staffing services, ensuring that clients receive highly qualified and experienced personnel to meet their specific needs. The company operates across all 50 states, serving over 2,800 clients and employing more than 5,300 healthcare professionals.

Key Strategic Focus

DNA's strategic focus centers on five primary areas: nursing, home care, hospice, allied health, and behavioral health. By offering diverse staffing options, the company aims to address the varying requirements of its clients, which include hospitals, long-term care facilities, assisted living facilities, home care agencies, hospice care providers, medical offices, group homes, schools, corporate entities, and correctional facilities. DNA's commitment to quality and flexibility positions it as a key player in the healthcare staffing industry.

Financials and Funding

As of the latest available data, DNA's estimated annual revenue is approximately $98.7 million, with an estimated revenue per employee of $150,000. The company has experienced a 2% growth in employee count, reflecting its ongoing expansion and success in the healthcare staffing sector.

Leadership Team

DNA's leadership team comprises experienced professionals dedicated to advancing the company's mission. Key executives include:

Craig H. Fusting: President & CEO. Under his leadership, DNA has achieved significant growth and recognition in the healthcare staffing industry.

Competitor Profile

Market Insights and Dynamics

The healthcare staffing industry in the United States is highly competitive, with numerous firms vying for market share. DNA has consistently demonstrated strong performance, earning recognition in various categories:

Fastest-Growing Staffing Firm: Ranked 2nd in 2016, 4th in 2017, and 17th in 2020 by Staffing Industry Analysts (SIA).

Largest Healthcare Staffing Firm: Ranked 37th in 2019 and 35th in 2020.

Largest Per Diem Nurse Staffing Firm: Ranked 12th in 2018 and 11th in 2019.

Largest Travel Nurse Staffing Firm: Ranked 35th in 2020.

Competitor Analysis

Key competitors in the healthcare staffing industry include:

Aureus Medical Group: Employs approximately 4,686 individuals with an estimated revenue of $257.7 million.

CHG Healthcare: Employs around 4,012 individuals with an estimated revenue of $1.7 billion.

Nursefinders: Employs approximately 1,585 individuals with an estimated revenue of $246.4 million.

NurseStaffing: Employs around 4,787 individuals with an estimated revenue of $1.6 billion.

MedPro Healthcare Staffing: Employs approximately 1,395 individuals with an estimated revenue of $584 million.

Strategic Collaborations and Partnerships

DNA's growth and success are attributed to its strong relationships with clients and healthcare professionals. The company collaborates with a diverse range of healthcare facilities and organizations, ensuring that staffing solutions are tailored to meet the unique needs of each client. This collaborative approach has enabled DNA to expand its reach and enhance its service offerings.

Operational Insights

DNA's operational strategy emphasizes flexibility, quality, and responsiveness. By offering various staffing options and specializing in multiple areas of healthcare, the company effectively addresses the dynamic needs of the industry. DNA's commitment to excellence and its ability to adapt to changing market demands provide a competitive advantage in the healthcare staffing sector.

Strategic Opportunities and Future Directions

Looking ahead, DNA aims to continue its growth trajectory by expanding its client base, enhancing service offerings, and investing in technology to streamline operations. The company's focus on quality staffing solutions and its dedication to meeting the evolving needs of the healthcare industry position it well for future success.