Design Executive Council (DXC) Company Profile

Background

Founded in 2022 by Gordon Ching, the Design Executive Council (DXC) is a premier, invitation-only membership network dedicated to advancing the strategic role of design leadership within global businesses. DXC's mission is to prepare and develop design executives as influential C-Suite leaders, Board Directors, and industry authorities, thereby elevating both individual leaders and the practice of design leadership across the world's most influential organizations.

Key Strategic Focus

DXC concentrates on fostering a community of senior design executives who serve as strategic voices within the industry. The Council offers curated membership programs that develop future design executives and amplify the influence of current leaders, ensuring that design leadership continues to grow in relevance, reach, and impact. Additionally, DXC provides a subscription-based platform featuring member-led, business-informed intelligence and research on critical forces reshaping global design organizations, empowering leaders to act as trusted partners to Founders, CEOs, C-Suites, and Boards.

Financials and Funding

As a private, members-only network, DXC operates on a membership-based revenue model. Specific financial details, including total funds raised and funding history, are not publicly disclosed. The organization's growth and operations are primarily supported through membership dues and subscription fees.

Pipeline Development

DXC's initiatives include the development of future design executives through curated membership programs, the provision of business-informed intelligence and research, and the amplification of the strategic role of design across global platforms. These initiatives are designed to empower design leaders to drive business impact and shape the future of design leadership.

Technological Platform and Innovation

DXC offers a subscription-based platform featuring member-led, business-informed intelligence and research on critical forces reshaping global design organizations. This platform provides insights sourced directly from senior design executives, enabling leaders to act as trusted partners to Founders, CEOs, C-Suites, and Boards. Through research reports, media publications, and strategic events, subscribers gain the foresight needed to drive business impact and shape the future of design leadership.

Leadership Team

The Design Executive Council is led by Founder and CEO Gordon Ching, supported by a board of advisors representing design executive voices, council members, industry partners, subscribers, and a broader community of leaders invested in the future of design's role in business and society. Notable members include:

Arin Bhowmick: Chief Design Officer at SAP

Christina Goldschmidt: VP of Product Design at Warner Music Group

Daniela Jorge: Chief Design Officer at Capital One

Eric Snowden: SVP of Design at Adobe

Purvi Shah: VP of UX Design, Research, and Accessibility at Target

Suzanne Pellican: VP of Ads User Experience at Google

These leaders bring extensive experience and a proven history of driving strategic business impact within global companies generating over $1 billion in annual revenue.

Leadership Changes

Since its inception in 2022, DXC has maintained a stable leadership team. There have been no significant changes or appointments within the company's leadership reported to date.

Competitor Profile

Market Insights and Dynamics

The design leadership industry has experienced significant growth over the past decade, with sectors such as banking, healthcare, and infrastructure embracing strategic design. However, recent economic downturns have led some companies to scale back or eliminate design leadership roles, highlighting the need for design leaders to adapt and find new models to remain relevant.

Competitor Analysis

DXC operates in a niche market with few direct competitors. However, other platforms and networks have emerged to support design leaders, including:

Neol: A venture-backed platform aiming to help companies tap into a global marketplace of independent creative leaders.

Design Leadership Forum: A community focused on advancing the practice of design leadership by fostering a space where leaders can learn from one another.

Design Leaders Community (DLC): A platform that combines exclusivity with commercial aspirations, serving as a marketplace for design leadership services.

These platforms cater to design leaders seeking support, collaboration, and new income-generating opportunities, both individually and collectively.

Strategic Collaborations and Partnerships

DXC actively advocates for the strategic role of design across global platforms, from boardrooms to media stages. Through partnerships with leading publications, strategic visibility at flagship business events, and initiatives to advance design executives into board and C-Suite roles, DXC drives continuous elevation and reinforcement of the value of design in business.

Operational Insights

DXC's strategic considerations include fostering a community of senior design executives, providing business-informed intelligence and research, and amplifying the strategic role of design across global platforms. These initiatives position DXC as a leader in advancing the role and value of design leadership in the highest levels of business.

Strategic Opportunities and Future Directions

DXC's strategic roadmap includes expanding its membership network, enhancing its subscription-based platform with additional research and insights, and increasing its advocacy efforts to elevate the role of design leadership in business and society. By leveraging its current strengths, DXC aims to continue shaping the future of design leadership and its impact on global prosperity.