DevPipeline Company Profile

Background

DevPipeline, established in 2020 and headquartered in Orem, Utah, is a workforce development company specializing in software development education and apprenticeship programs. The company's mission is to eliminate the software talent gap by providing accessible pathways into the software development industry for individuals from all walks of life. DevPipeline envisions a world where everyone has the opportunity to be a software developer, emphasizing the transformative power of education and opportunity to lift people, careers, and communities.

Key Strategic Focus

DevPipeline's strategic focus centers on bridging the gap between education and practical experience in the tech industry. The company offers a competency-based apprenticeship program that combines classroom learning with on-the-job training. This program is designed to upskill individuals, particularly those who are unemployed or underemployed, by providing them with the necessary technical and soft skills to succeed in software development roles. DevPipeline also partners with businesses to offer insourced software development services, allowing companies to meet their software needs while simultaneously training and evaluating potential future employees.

Financials and Funding

As of 2025, DevPipeline has an estimated annual revenue of $6.8 million and employs approximately 52 individuals. Specific details regarding the company's funding history and valuation are not publicly disclosed.

Pipeline Development

DevPipeline's primary offering is its Full-Stack Web Developer Certification program, structured into three 15-week semesters:

1. Foundations Certification: Focuses on coding fundamentals and soft skills development.

2. Front-End Web Developer Certification: Emphasizes front-end technologies and user interface design.

3. Back-End Web Developer Certification: Concentrates on server-side development and database management.

Upon successful completion of the Foundations Certification, participants are hired as apprentices, gaining real-world experience by working on actual applications. This hands-on approach ensures that graduates are well-prepared for employment in the tech industry.

Technological Platform and Innovation

DevPipeline distinguishes itself through its competency-based apprenticeship model, which integrates education with practical work experience. The program covers essential areas such as soft skills, coding foundations, tools and technologies, and languages and frameworks. By working on real-world projects during their apprenticeship, participants develop a comprehensive understanding of the software development lifecycle, preparing them for immediate employment upon program completion.

Leadership Team

Jason Fletcher, CEO & Founder: With over 30 years of experience in software development, Jason co-founded WorkFront, which was sold to Adobe in 2020. He holds degrees in computer science from Brigham Young University and Brigham Young University - Idaho.

Shayne Roy, Chief Operating Officer: Shayne oversees the operational aspects of DevPipeline, ensuring the company's programs and services align with its mission and strategic goals.

Sue Roy, Assistant to CEO: Sue provides administrative support to the CEO and assists in managing daily operations.

MollyKate Greenhalgh, Team Lead & UX/UI Designer: MollyKate leads development teams and specializes in user experience and interface design.

Amee Brisk, Team Lead: Amee manages development teams, ensuring project objectives are met efficiently.

Sarah Roy, Team Lead: Sarah oversees team operations and contributes to project management.

Tyler Moline, Team Lead: Tyler guides development teams and supports technical training initiatives.

Shar Hess, Regional Manager: Shar manages regional operations, focusing on expanding DevPipeline's reach and impact.

Aiden Thomas, Vernal Office Manager: Aiden oversees the Vernal office, ensuring smooth operations and program delivery.

Leadership Changes

As of July 2025, there have been no significant changes or appointments within DevPipeline's leadership team.

Competitor Profile

Market Insights and Dynamics

The tech industry faces a significant talent shortage, with an estimated one million technology roles going unfilled annually. This gap is projected to widen, with a potential shortage of 4.3 million workers by 2030. Simultaneously, millions of Americans are unemployed or underemployed, highlighting a substantial opportunity for workforce development programs like DevPipeline to bridge this divide.

Competitor Analysis

DevPipeline operates in a competitive landscape that includes companies such as QuantiTech, Fleetio, and ChipRewards. These organizations offer various tech services and training programs, each with unique focus areas and technologies. DevPipeline differentiates itself through its integrated apprenticeship model, combining education with real-world experience to produce job-ready software developers.

Strategic Collaborations and Partnerships

DevPipeline has established significant partnerships to enhance its program offerings and reach:

Snow College: Collaborated to provide continuing education for individuals upskilling into the tech industry.

BHI: Partnered to offer software development services and training, exemplified by the success of apprentices like Mike Caldwell, who received the 2024 Q4 Blue Chip Award at BHI.

Los Angeles Area Chamber of Commerce: Provided customized services and mentoring, aiding in the development of independent problem-solving skills within the Chamber's team.

Operational Insights

DevPipeline's insourced software development partnership model offers several advantages over traditional outsourcing:

Intellectual Property Protection: Ensures that clients retain control over their proprietary information.

Budget Alignment: Provides cost-effective solutions tailored to client needs.

Enhanced Communication and Control: Facilitates direct interaction with development teams, leading to better project outcomes.

Software Independence: Empowers clients to manage and maintain their software internally, reducing reliance on external vendors.

Strategic Opportunities and Future Directions

Looking ahead, DevPipeline aims to expand its reach and impact by:

Introducing Specialized AI Tracks: Incorporating artificial intelligence curriculum into developer workflows to meet evolving industry demands.

Increasing Cohort Sizes: Scaling the apprenticeship program to accommodate more participants and address the growing need for tech talent.

Enhancing Rural Initiatives: Continuing to provide opportunities for self-reliance in rural America by offering programs and employment opportunities in these communities.