Dodo Brands Company Profile

Background

Dodo Brands is a multinational quick-service restaurant (QSR) company founded in 2011 by Fyodor Ovchinnikov in Syktyvkar, Russia. The company operates several foodservice brands, including Dodo Pizza, Drinkit coffee shops, and Doner 42. Dodo Brands is recognized for integrating technology into its operations, aiming to revolutionize the QSR industry through digitalization and transparency.

Key Strategic Focus

Dodo Brands' strategic focus centers on:

Digital Transformation: Utilizing proprietary technology to enhance operational efficiency and customer experience.

Franchising Model: Expanding globally through a robust franchise system, with over 1,300 units in 24 countries as of March 2025.

Brand Diversification: Developing multiple QSR brands to cater to diverse consumer preferences.

Financials and Funding

System Sales: Achieved $1 billion in system sales in the previous year, marking a 28% year-over-year increase.

Funding History:

2014: Raised $2 million through equity crowdfunding.

2017: Secured additional funding from angel investors.

2024: Completed a secondary private transaction.

Pipeline Development

Dodo Brands continues to expand its brand portfolio and market presence:

Drinkit: A digital-first coffee shop concept with plans for significant expansion.

Doner 42: A doner kebab brand aiming to capture the fast-casual market segment.

Technological Platform and Innovation

Dodo Brands distinguishes itself through its proprietary technological platform:

Dodo IS: A cloud-based system managing all aspects of operations, from ordering to delivery and supply chain management.

AI Integration: Implementing artificial intelligence for quality control, customer interaction, and operational efficiency.

Leadership Team

Fyodor Ovchinnikov: Founder and Chairman. Stepped down as CEO in 2023 to focus on strategic direction and culture.

Alena Tikhova: Co-Chief Executive Officer. Joined Dodo Brands in 2014 and has been instrumental in international expansion efforts.

Dmitry Solovyov: Co-Chief Executive Officer. Joined in 2018 as CFO and became CEO in 2025, focusing on operational excellence and growth.

Leadership Changes

2023: Fyodor Ovchinnikov announced his decision to step down as CEO, transitioning to the role of Chairman.

2025: Dmitry Solovyov appointed as Co-CEO, bringing extensive experience in financial management and strategic planning.

Competitor Profile

Market Insights and Dynamics

The global QSR market is highly competitive, with significant growth potential driven by increasing consumer demand for convenience and digital ordering options.

Competitor Analysis

Domino's Pizza: A leading global pizza chain known for its efficient delivery system and technological innovations.

Papa John's International: Focuses on high-quality ingredients and has a strong international presence.

Pizza Hut: Offers a diverse menu and has a significant global footprint.

Strategic Collaborations and Partnerships

Dodo Brands has engaged in strategic partnerships to enhance its market position:

Charity Initiatives: Collaborated with organizations to support shelter pets through in-app gamification, enhancing customer engagement and social responsibility.