DRB® Market Research Report

Company Overview

• Name: DRB Systems, LLC

• Mission Statement: DRB aims to fuel clients’ growth with connected, data-led technology, driven by innovation and excellence.

• Foundation and Founders: DRB has been supporting the car wash industry for over a third of a century. Specific founding details are not provided.

• Key People:

• Devon Watson - President

• Mike Marchetti - Chief Customer Experience Officer

• April Bertram - VP of Product Management

• Patrick Mulcahy - VP of Engineering

• Taryn Chmielowicz - VP of Marketing

• Jennifer Segreti - VP of People & Culture

• Headquarters: 3245 Pickle Road, Akron, OH 44312, USA

• Number of Employees: Over 500 professionals

• Revenue: No information is available

• Core Offering: DRB is known for providing point-of-sale and business optimization solutions that cater specifically to car wash businesses, helping them optimize operations, scale efficiently and enhance customer experience.

Products

Patheon®

• Description: A car wash management software platform designed to enhance efficiency and revenue, and improve the customer experience.

• Key Features:

• Comprehensive car wash POS solution

• Hybrid-cloud technology for data security

• Integrated payment processing

• Marketing tools and dashboards

• Customer notifications and wash plan management

• Supports vehicle recognition via LPR and RFID technologies

Catalyst

• Description: A marketing automation platform for car wash owners, integrated with Patheon.

• Key Features:

• Syncs with Patheon for real-time data utilization

• Facilitates targeted and personalized marketing campaigns

• Helps reduce customer churn and increase lifetime value

NoPileups™

• Description: A full-tunnel optimization system for conveyorized car washes.

• Key Features:

• Optimizes tunnel throughput and reduces vehicle collisions

• Prevents unnecessary car wash collisions, enhancing safety and operational efficiency

SUDS

• Description: An analytics, software, and design-driven car wash marketing agency.

• Key Features:

• Transforms data into actionable insights

• Provides tools and design services to optimize car wash marketing efforts

• E-books and resources for car wash marketing strategies

Recent Developments

New Products

• Catalyst: Introduced as a revolutionary marketing automation platform synced with Patheon to boost marketing efforts.

Feature Enhancements

• AI-Enhanced License Plate Recognition (AI-LPR): Launched to improve accuracy and efficiency in car wash operations.

Partnerships and Expansions

• Beacon Mobile Acquisition: DRB acquired Beacon Mobile, enhancing its mobile technology offerings.

• Strategic Hires: Strengthening the sales and leadership team, including Shelly Eddy and Jason Wray.

Market Footprint

• Pure Auto Wash Partnership: Launched a new mobile app for 33 car wash sites in Colorado and Nevada.

• NoPileups™ Technology: Expanded operational use, preventing over 600,000 car wash collisions annually.

This report highlights DRB's commitment to innovation and growth in the vehicle care management industry by leveraging technology solutions that enhance customer experience and operational efficiency.