Company Research Report: DRINKS



Company Overview



Name, Mission of the Company


  • Company Name: DRINKS

  • Mission: Power digital commerce for the $250B+ US alcohol market.


When Was the Company Founded and By Whom


  • Founded: 2013

  • Founders: No information is available.


Key People in the Company


  • Zac Brandenberg: Chief Executive Officer

  • Kelly Martin: Chief Compliance Officer & Head of Enterprise

  • Brandon Amoroso: President, Electriq

  • Justin Dean: Chief Technology Officer

  • Matt Wolf: Chief Financial Officer

  • Barry Collier: Head of R&D


Where Is the Company Headquartered


  • Headquarters: No information is available.


Number of Employees


  • Employees: 120 (Fully remote)


Revenue of the Company


  • Revenue: No information is available.


What is the Company Known For


  • Known For: Enabling alcohol e-commerce for leading retailers, brands, marketplaces, and wineries, and innovation in the regulated alcohol beverage space.


Products



List of Products


1. DRINKS App on Shopify
2. WaaS® (Wine as a Service)
3. Electriq
4. DRINKS PAIR

Product Descriptions and Key Features



DRINKS App on Shopify


  • Description: Real-time tax and compliance solution for wineries and alcohol retailers, integrated into the Shopify checkout.

  • Key Features:

  • Real-time tax calculations

  • Compliance with state regulations

  • Seamless integration with Shopify


WaaS® (Wine as a Service)


  • Description: Enables licensed and unlicensed businesses to sell beverage alcohol directly to customers.

  • Key Features:

  • White-label offering

  • Dedicated account management

  • Expert wine sourcing

  • Access to professional services


Electriq


  • Description: Digital growth marketing agency focused on driving revenue for businesses in the beverage alcohol space and beyond.

  • Key Features:

  • Migration and integration services

  • Marketing strategies and execution

  • Certified partnerships (Shopify Plus, Klaviyo Elite)


DRINKS PAIR


  • Description: Predictive AI Retailing technology that uses AI to improve online alcohol sales.

  • Key Features:

  • AI label generator

  • On-site product recommendations

  • Data and analytics tools


Recent Developments



Recent Developments in the Company


1. 2022: Acquisition of Electriq, a leading Shopify Plus Certified Agency, to enhance professional services and drive client growth.
2. 2022: Partnership with Shopify to embed DRINKS' tax and compliance solution into Shopify's check-out process.
3. 2021: Partnership with Fortune 500 clients like Sam's Club and Macy's to tap into the online alcohol market.

New Products Launched


  • Electriq: Acquired as part of DRINKS' strategy to extend professional services.


New Features Added to Existing Products


  • No specific new features were outlined for existing products.


Any New Partnerships


  • DRINKS x Shopify: Partnership for integrating proprietary tax and compliance solutions.


These entries constitute a comprehensive market research report on DRINKS based on the available data. The report covers the company's mission, key figures, product offerings, and recent strategic moves to provide a clear picture of its market position and capabilities.