Background
EBO Corp., established in 2022 and headquartered in Baltimore, Maryland, is a media technology company dedicated to revolutionizing the way media outlets discover, vet, and book expert voices. The company's mission is to democratize access to media and business opportunities, ensuring inclusivity and efficiency in the media booking process. EBO's flagship product, Vettify, is an AI-powered micro-SaaS platform that automates talent vetting and booking, bringing speed, equity, and scalability to newsrooms and content creators. By bridging the gap between broadcast and digital influence, EBO empowers underrepresented voices to access mainstream media.
Key Strategic Focus
EBO Corp. focuses on enhancing automation and mitigating bias across multiple sectors through its AI-driven platform, Vettify. The company's core objectives include:
- Building marketing and sales infrastructure to expand platform adoption.
- Improving AI vetting and booking model accuracy.
- Launching channel partnerships with PR and influencer agencies.
- Fueling platform adoption across B2B and B2C segments.
EBO targets a $7 billion market comprising local and national media outlets, PR firms, foundations, brands, subject matter experts, influencers, creators, government leaders, and underrepresented voices seeking media visibility.
Financials and Funding
As of February 2025, EBO Corp. secured a $200,000 Pre-Seed Builder Fund investment from TEDCO, Maryland’s economic engine for technology companies. This investment is part of TEDCO’s Social Impact Funds, aimed at engaging and investing in underserved founders and communities. The capital is intended to expand EBO's capabilities beyond media, developing scalable solutions that enhance automation and mitigate bias across multiple sectors.
Additionally, EBO is raising $850,000 through a SAFE/Convertible Note to:
- Build out marketing and sales infrastructure.
- Improve AI vetting and booking model accuracy.
- Launch channel partnerships with PR and influencer agencies.
- Fuel platform adoption across B2B and B2C segments.
The company has already raised $315,000 in non-dilutive capital and projects revenues of $2,090,000 in 2025 and $4,180,000 in 2026.
Technological Platform and Innovation
EBO Corp.'s proprietary platform, Vettify, is an AI-powered micro-SaaS solution that automates the vetting and booking of expert voices for media outlets. Key features include:
- Expert Booking Management System: A patented system comprising a database of expert guests organized by various categories such as topic, news story, industry, expertise, and geographic location. The database includes previous content by the expert guests, including audio and video reels, and curated customer playlists tailored to news climate and genre.
- AI-Driven Automation: Utilizes artificial intelligence to match vetted talent to real-time media needs, saving teams hours, increasing accuracy, and driving credible storytelling.
By leveraging these technologies, EBO enhances automation, reduces bias, and streamlines the media booking process, providing a trusted platform that brings equity to the frontlines of journalism and influence.
Leadership Team
- Crystal I. Berger: Founder and CEO, responsible for strategy, partnerships, and media innovation. Former FOX News Senior Booking Producer and National Feature Host.
- Head of Technical/General Operations: Oversees cross-functional execution and team alignment.
- Engineering Lead: Focuses on AI development, platform stability, and feature delivery.
- Product Lead: Manages roadmap, user experience, and product growth.
Key Advisors
- Ollen Douglass: Former Managing Director, Motley Fool Ventures.
- Bianca J. Jackson: Pulitzer Prize-winning journalist and editorial strategist.
- Lanre Ogungbe: YC-backed founder of Identitypass.
- Regan Farley: Influencer strategist and media campaign advisor for major networks.
Competitor Profile
EBO Corp. operates in the media technology sector, focusing on automating the vetting and booking of expert voices for media outlets. While specific direct competitors are not detailed in the available information, the company positions itself uniquely by combining AI-driven automation with a commitment to inclusivity and efficiency in media bookings. This approach differentiates EBO from traditional media booking services and other technology platforms that may not prioritize equity and scalability in the same manner.
Strategic Collaborations and Partnerships
EBO Corp. has established significant collaborations to strengthen its market position and innovation capacity:
- Amazon Global Communications: Secured a pilot partnership to integrate AI into enterprise and storytelling ecosystems.
- TEDCO: Received a $200,000 Pre-Seed Builder Fund investment to expand capabilities beyond media.
- Influencer & SME Ecosystem: Collaborates with leading influencer and talent agencies to integrate Vettify into agency services, offering media vetting and booking automation.
- Foundations & Impact Capital: Engages with organizations like the MacArthur Foundation and Knight Foundation to secure non-dilutive funding and support the social mission.
- Media Institutions & Distribution Partners: Partners with entities such as NBCUniversal, FOX News, and Sinclair to drive platform adoption and automate booking processes.
Operational Insights
EBO Corp. strategically positions itself by leveraging AI-driven automation to address inefficiencies and biases in the media booking process. By focusing on inclusivity and scalability, the company differentiates itself from traditional media booking services. Its collaborations with major media institutions and foundations enhance its credibility and market reach, while the emphasis on AI technology provides a competitive edge in operational efficiency.
Strategic Opportunities and Future Directions
EBO Corp. aims to:
- Vet over 100,000 voices on Vettify.
- Onboard more than 500 media outlets as subscribers.
- Generate over $5 million in annual recurring revenue.
- Secure over $2 million in non-dilutive capital for technology and storytelling impact.
- Build over 10,000 active "Vettify Influence Profiles" with badges, reels, and media kits.
By capitalizing on its current strengths in AI-driven automation and strategic partnerships, EBO is well-positioned to achieve these objectives and further its mission of democratizing access to media opportunities.
Contact Information
- Website: www.joinebo.com
- LinkedIn: Crystal I. Berger
