Market Research Report: Edenred

Company Overview

• Name: Edenred

• Mission: Enrich connections. For good.

• Founded: No information is available.

• Key People: Bertrand Dumazy (CEO)

• Headquarters: No information is available.

• Number of Employees: Approximately 12,000 employees globally.

• Revenue: €1,395 million for the first half of 2024, up 18.5% as compared to H1 2023.

• Company Recognition: Listed on the Euronext Paris stock exchange and included in several indices including CAC 40 ESG, CAC Next 20, CAC Large 60, Euronext 100, FTSE4Good, and MSCI Europe.

• Company Focus: Known for providing innovative digital platforms for incentives, rewards, recognition, and employee benefits. Connects over 52 million users and 2 million partner merchants in 45 countries via more than 950,000 corporate clients.

• What the Company is Known For: Edenred is recognized as a leading digital platform for services and payments, committed to enhancing wellbeing, purchasing power, and providing efficient and environmentally friendly solutions.

Products

• Description: Instant digital rewards allowing personalized gift card options.

• Key Features: Easy digital distribution, over 100 brand choices, customizable design options for businesses, and quick transaction processes.

• Description: Secure payment methods for one-off or recurring rewards and incentives.

• Key Features: Broad acceptance across the Mastercard® network, flexibility in spending limitations, options for bespoke programs, and compatibility with Apple Pay and Google Pay for easy transactions.

• Description: Simple platform offering access to discounts from numerous top brands.

• Key Features: Huge variety of discounts across tech, fashion, travel, and other sectors, mobile app access, and designed for boosting employee engagement and financial wellbeing.

• Description: Integration of employee reward and recognition mechanisms.

• Key Features: Peer-to-peer recognition, embedding of company values, optional financial rewards, and easy platform setup.

• Description: Modular employee benefits platform.

• Key Features: NIC savings from salary sacrifice benefits, personalized and diverse benefits packages, and robust data security.

• Description: Prepaid card for food expenses.

• Key Features: Usage across supermarkets and food service locations, contribution to employee financial wellbeing.

Recent Developments

• New Appointments: Julien Tanguy appointed as Executive Vice President, Finance; Eric Sauvage appointed as Executive Vice President, Marketing & Strategy.

• Strategic Acquisitions:

• IPC's energy cards business to penetrate the B2B mobility services market in Italy.

• Acquisition of RB, enhancing the Beyond Food offering, focusing on employee transport benefits in Brazil.

• Acquisition of Spirii, expanding EV charging solutions.

• New Partnerships:

• Exclusive partnership with Halfords for the Edenred Select ‘home to school’ scheme.

• Collaboration with various public sector organizations for social support programs like energy vouchers.

• Key Initiatives:

• Participating in global fitness initiative Edenraid to support Doctors Without Borders.

• Launch of the Beyond 22-25 strategic plan, ensuring long-term growth and improved ESG ratings.

• Introduction of enhanced features in the Select platform, such as faster eCode delivery and multi-currency support.

• Awards and Recognition:

• Reward Gateway | Edenred partnership with E.ON wins for Employee Benefits Award 2024.

• Select eCodes and other initiatives recognized for their innovative approach and contribution to employee engagement and social welfare.