Edikted Company Research Report
Company Overview
- Name: Edikted
- Mission of the Company: To inspire uniqueness and diversity for all trend-obsessed individuals, ensuring every woman feels fierce, confident, and powerful across all occasions.
- Founding Information: Created by the founding members of a previous successful clothing brand. Exact founding year not provided.
- Key People: No information available.
- Headquarters: 1327 Willow Street, Los Angeles, CA 90013
- Number of Employees:
- Management at Worldwide HQ: Female - 56%, Male - 44%
- General Worldwide HQ: Female - 78%, Male - 22%
- Revenue: No information available.
- Known For: A Gen-Z-oriented online fashion brand, heavily influenced by pop culture, offering fashion apparel and accessories inspired by streetwear, modern-day muses, and runway trends.
Products
- Product Categories:
- Tops: Crop tops, tank tops, T-shirts, corsets, bodysuits, etc.
- Bottoms: Pants, jeans, skirts, shorts, leggings.
- Dresses: Mini, maxi, cut-out, long sleeve dresses.
- Outerwear: Hoodies, jackets, cardigans, and coats.
- Accessories: Bags, hats, scarves, jewelry.
- Intimates, sets, and loungewear.
- Product Features:
- Fashion-forward Design: Inspired by pop culture and streetwear trends, geared towards Gen-Z fashion enthusiasts.
- Accessibility: Wide range of sizes and styles aimed at inclusivity.
- Sustainability: Products leverage a try-and-repeat model to minimize waste and ensure sustainability in production.
Recent Developments
- New Products Launched:
- Intimates collection and "On The Road" collection were recently introduced.
- New Features Added:
- Introduction of a pre-order policy to minimize waste and support sustainable production.
- New Partnerships: Information unavailable.
- Innovative Practices:
- Commitment to sustainability through eco-friendly packaging, recyclable materials, and digital transformation for minimizing carbon footprint.
- Diversity initiatives encompass employing a high percentage of women in management and HQ operations and a commitment to fair wages and equal opportunity.
Additional Sustainability and Diversity Efforts
- Social Responsibility:
- The company has adopted a "Try & Repeat" model to minimize waste and reduce excess inventory.
- Recycling initiatives: Recyclable packaging for sales and product distribution.
- Environmental HQ: Paper-free and plastic-free policies implemented in offices.
- Diversity and Inclusivity:
- High representation of women in management roles, active representation of women of color through brand ambassadors and models.
- Ethical employment practices with a zero-tolerance policy against wage discrimination, unethical labor practices including forced and child labor.
Accessibility Information
- Retail Locations:
- California: Los Angeles (The Grove), Irvine (Irvine Spectrum), Glendale (Americana).
- New York: New York City (Soho).
- Minnesota: Bloomington (Mall of America).
- Online Presence: Significant online presence with an app providing accessibility features for customers with disabilities.
This report summarizes currently available information on Edikted, detailing its mission, operational practices, product offerings, and commitment to social responsibility and sustainability.