Edison Price Lighting - Comprehensive Analysis Report

Summary

Edison Price Lighting, established in 1952 by Edison Price, is a distinguished manufacturer of architectural lighting fixtures. The company has played a pivotal role in shaping the modern lighting industry through its commitment to creating unobtrusive, low-glare fixtures. Its core mission is to craft lighting that respects and enhances culturally significant architecture, while its vision is to elevate the human experience within spaces through light. With a legacy that includes illuminating over 450 museums and galleries globally, Edison Price Lighting holds a trusted position among world-renowned institutions, upscale residential projects, hospitality venues, corporate headquarters, and civic landmarks. The company maintains an in-house factory in New York City, enabling complete production control and demonstrating a commitment to quality and local manufacturing.

1. Strategic Focus & Objectives

Core Objectives

Edison Price Lighting's main business objectives revolve around the design and manufacture of high-quality, innovative, and energy-efficient architectural lighting solutions. A key focus is on achieving optical precision, superior glare control, efficiency, and product durability. The company aims to provide customized lighting systems, particularly for complex interior environments, while upholding sustainable manufacturing practices that result in long-lasting and easily serviceable products.

Specialization Areas

The company specializes in technologically advanced architectural lighting with an emphasis on optical precision and glare control. Their unique value propositions include:
Pioneering innovations in low-glare, glare-free fixtures that mimic natural light.
Expertise in continuous lighting track systems, being the first to introduce such systems in 1953.
Development of specialized wall grazing systems for consistent vertical illumination.
In-house manufacturing capabilities in New York City, allowing for complete production control, customization, and rapid turnaround.
A product portfolio that integrates advanced lighting controls such as RGBW, Tunable White, Static White, Zigbee, and Bluetooth.

Target Markets

Edison Price Lighting primarily targets high-end architectural projects across various sectors. Their market segments include:
Museums and art galleries (having illuminated over 450 worldwide).
Upscale residential properties.
Hospitality venues.
Corporate headquarters.
Civic landmarks.
Their market positioning strategy is centered on delivering premium, precision-engineered lighting solutions that meet the stringent demands of design professionals and culturally significant spaces.

2. Financial Overview

Funding History

Edison Price Lighting Inc. is a privately-held entity. The company was acquired by ELITE LIGHTING CORP on November 2, 2020. The estimated annual revenue for Edison Price Lighting is between $1 million and $10 million. Another estimate places their annual revenue at $7.1 million per year.

3. Product Pipeline

Key Products/Services

Edison Price Lighting offers a comprehensive range of architectural lighting fixtures, characterized by optical precision and advanced control features.

Track Lighting and Track Systems:
Description: Includes a variety of luminaires designed for flexible track installations. Edison Price Lighting pioneered continuous lighting track systems, with the first installation in 1953.
Key Features and Benefits: Offers adaptability for various lighting needs, precise aiming, and unobtrusive integration into architectural spaces.
Wallwashers and Wallgrazers:
Description: Specialized fixtures designed for even vertical illumination, from ceiling to floor, for highlighting walls or artwork.
Key Features and Benefits: Ensures consistent light distribution, minimizes hotspots, and enhances the perception of surface textures.
Recessed Luminaires:
Description: Fixtures designed to be integrated into ceilings for a clean and unobtrusive look, often featuring spun aluminum reflectors.
Key Features and Benefits: Reduces glare, provides precise light distribution, and contributes to a discreet aesthetic. Includes low-brightness options that mimic natural light.
Cylinders:
Description: Architectural luminaires in a cylindrical housing, often used for accent or general illumination.
Key Features and Benefits: Offers design versatility and controlled light output for various applications.
Modular Linear Lighting Systems (e.g., Easy-Link):
Description: A modular system enabling flexible linear lighting configurations.
Development Stage: Award-winning (LightFair Innovation 2022 Design Excellence Award).
Key Features and Benefits: Provides seamless, continuous illumination; highly adaptable for different architectural layouts.
Linear/Curved Lighting System (e.g., Infinity: Sculpture in Light):
Description: An advanced linear and curved lighting system designed for unique architectural statements.
Development Stage: Award-winning (LightFair 2021).
Key Features and Benefits: Offers significant design flexibility for creative and complex lighting designs, creating sculptural lighting elements.
Fixtures with Advanced Control Capabilities:
Description: Products integrating modern lighting control technologies.
Key Features and Benefits: Includes RGBW (Red, Green, Blue, White) for dynamic color control, Tunable White for adjusting color temperature, Static White for consistent white light, and wireless control options like Zigbee and Bluetooth for smart integration.

4. Technology & Innovation

Technology Stack

Edison Price Lighting's technological prowess stems from its long-standing commitment to scientific methodologies and proprietary developments in optical precision and light control.
Core Platforms and Technologies:
Spun Aluminum Reflectors: A proprietary technology used in recessed fixtures to precisely control light distribution and minimize glare.
Continuous Lighting Track Systems: The company pioneered and standardized these systems, which are foundational to many architectural lighting designs.
Low-Brightness Lighting: Innovation in creating glare-free fixture types that closely replicate natural light, setting industry standards.
Efficient, Glare-less Parabolic Troffers: An early innovation demonstrating their focus on both efficiency and visual comfort.
Integrated Control Systems: Utilization of RGBW, Tunable White, Static White, Zigbee, and Bluetooth capabilities for advanced light management.
Proprietary Developments:
Easy-Link modular linear lighting system: An award-winning solution for flexible linear illumination.
Infinity: Sculpture in Light linear/curved lighting system: An innovative system for creating sculptural and curved lighting designs.
Technical Capabilities:
In-house manufacturing: A factory in New York City equipped for complete metal-working and fabrication of most components, ensuring rigorous quality control and quick modification turnaround.
Regional Sourcing: Supports sustainable practices by sourcing materials regionally where possible.

5. Leadership & Management

Executive Team

Emma Price: President. Emma Price has led the company since 1989, succeeding her father, Edison Price.
Rick Shaver: Vice President-Research And Development, Principal, Executive Vice President.
Joel Siegel: Executive Vice President. Joel Siegel holds four degrees, including Electrical Engineering, Physics, Executive Marketing, and an MBA in Finance. He has been instrumental in spearheading training and continuing education initiatives for the company.
Maryanna Romano: Vice President of Finance.
Nora Vizzini: Director.
Natalie Bravo: Specifications Sales Manager.
Norma Perez: Customer Service Representative.

Recent Leadership Changes

Edison Price, the founder, transitioned leadership to his daughter, Emma Price, in 1989. More recently, Joel Siegel has been actively involved in communicating the company's strategic plans, highlighting his current influence on its direction. Additionally, Mark Roush reportedly joined Elite Lighting and Edison Price Lighting in March 2022, signifying a broader alignment post-acquisition.

6. Talent and Growth Indicators

Edison Price Lighting maintains a workforce of approximately 35 employees. The company is actively pursuing modernization efforts, including the implementation of a new ERP system and relocation to new facilities, which signify strategic investments aimed at enhancing infrastructure, efficiency, and potentially supporting future growth. The average employee tenure is around 3.3 years. The team comprises specialists in Research & Development, Metrology, Customer Sales Service, Customer Service, Technical Sales, and Manufacturing.

7. Social Media Presence and Engagement

Digital Footprint

Edison Price Lighting maintains an active social media presence across platforms such as YouTube, Facebook, and LinkedIn. Their YouTube channel features product showcases, event participation (e.g., LEDucation), and gallery openings, offering visual insights into their work. The company's brand messaging emphasizes a collective of helpful experts and friendly professionals dedicated to realizing client visions and providing continuous improvement. This positioning highlights their commitment to expertise, customer support, and ongoing innovation in the architectural lighting sector.

8. Recognition and Awards

Industry Recognition

Edison Price Lighting and its founder have received significant industry recognition:
The Easy-Link modular linear lighting system was honored with the LightFair Innovation 2022 Design Excellence Award.
The company's achievements were included in the IES Progress Report for 2022.
The Infinity: Sculpture in Light linear/curved lighting system received the Design Excellence Award at the 2021 LightFair Innovation Awards.
Edison Price, the founder, received the Illuminating Engineering Society's (IES) Richard Kelly Lifetime Achievement Award and the AIA Medal (American Institute of Architects), the latter recognizing his unparalleled contribution to illuminating significant architectural works.
Projects featuring Edison Price Lighting have also garnered prestigious honors, such as the Skirball Cultural Center project in Los Angeles, CA, which won the 2013 GE Edison Award of Excellence and the 2014 IES Award of Merit.

9. Competitive Analysis

Major Competitors

Edison Price Lighting operates within the commercial products and office supplies industry, specifically focusing on the architectural lighting segment within electrical equipment. While specific direct competitors are numerous in this niche, the broader architectural lighting market includes major global players and specialized firms. Notable companies in the wider market include:
Signify (formerly Philips Lighting)
Current Lighting Solutions (formerly GE Current)
ERCO Lighting
Artemide
Louis Poulsen
Zumtobel Group
WAC Lighting
Nora Lighting
Acuity Brands (e.g., Mark Architectural Lighting)

These competitors offer a comprehensive array of products, including various downlights, accent lights, linear lights, and lighting controls, often with a strong emphasis on energy efficiency, design, and smart control integration. Edison Price Lighting distinguishes itself through its historical legacy of innovation, particularly in optical precision and glare control, and its commitment to in-house, US-based manufacturing capabilities for customization and quality.

10. Market Analysis

Market Overview

The architectural lighting market is characterized by a strong demand for sophisticated, aesthetically pleasing, and functionally superior lighting solutions. This market places high value on design integration, optical performance, energy efficiency, and product durability. Key trends influencing the market include:
Human-Centric Lighting (HCL) and Circadian Lighting: Growing demand for lighting solutions that support human well-being and natural circadian rhythms.
Customization and Dynamic Lighting: Increased need for highly customizable and adaptable lighting systems to suit diverse architectural designs and user preferences.
Smart Lighting and IoT Integration: Widespread adoption of intelligent lighting systems that incorporate IoT technologies and AI for enhanced control, automation, and data analytics.
Advancements in LED Technology: Continuous innovation in LED sources drives performance and efficiency.
Sustainability: A strong emphasis on environmentally responsible and long-lasting products.
The global architectural lighting market is projected to exceed USD 23 billion by 2035, demonstrating an anticipated Compound Annual Growth Rate (CAGR) of 8% from 2025 to 2035.

11. Strategic Partnerships

Strategic Collaborations

Elite Lighting Corp: Following its acquisition by ELITE LIGHTING CORP on November 2, 2020, Edison Price Lighting has entered a strategic alignment. This partnership was further signaled by Mark Roush joining both Elite Lighting and Edison Price Lighting in March 2022, suggesting a unified strategic direction for these entities.

12. Operational Insights

Edison Price Lighting's current market position is reinforced by its distinct competitive advantages, primarily its long-standing legacy of innovation in developing low-glare and optically precise fixtures. A key operational strength is its commitment to US-based, in-house manufacturing at its New York City facility. This local production capability provides:
Rigorous Quality Control: Direct oversight throughout the manufacturing process.
Customization Capabilities: Ability to tailor solutions to specific project