Elite365 Company Profile

Background

Elite365 is a healthcare staffing agency dedicated to enhancing the career trajectories of medical professionals and addressing the workforce needs of healthcare organizations. The company's mission is to transform the healthcare industry into a more attractive career destination by offering comprehensive support to healthcare professionals at every stage of their careers. Elite365 specializes in providing staffing solutions that include locum tenens, international nursing, and long-term care, thereby playing a significant role in mitigating critical talent shortages within the healthcare sector.

Key Strategic Focus

Elite365's strategic focus centers on delivering care-centric workforce solutions that cater to both healthcare professionals and organizations. The company emphasizes:

Nurse Advocacy: Implementing a Clinical Nurse Advocate Team to offer dedicated workplace support and mentorship to nurses, ensuring job satisfaction and high-quality patient care.

Expert Recruiting: Leveraging a team of healthcare leaders and recruiters with an average of 10 years of experience to match professionals with suitable opportunities.

Diverse Staffing Solutions: Offering a range of career options, including short-term, long-term, temp-to-perm, and permanent placements for various medical professionals.

Financials and Funding

As of January 2025, Elite365's estimated annual revenue is approximately $15 million. The company employs around 62 individuals across multiple continents, including North America, Asia, and South America.

Pipeline Development

Elite365 has expanded its service offerings through strategic acquisitions:

Kobor MedSearch, LLC: Acquired on August 2, 2023, this acquisition enhanced Elite365's capabilities in healthcare staffing.

Critical Connection, Inc.: Acquired on August 6, 2024, this addition further diversified Elite365's staffing solutions.

Technological Platform and Innovation

Elite365 utilizes a suite of technological tools to streamline operations and enhance service delivery:

HubSpot: Employed for marketing automation and customer relationship management.

Google Tag Manager: Used for efficient management of website tags and analytics.

Preact: A lightweight JavaScript library for building user interfaces, contributing to the development of responsive and efficient web applications.

Leadership Team

Elite365 is guided by a team of seasoned professionals with extensive experience in healthcare staffing:

Tracy Clark: Founder and CEO, recognized for building several healthcare staffing firms.

Marsha Abeln: Chief Financial Officer, overseeing the company's financial strategy and operations.

Russel Hicks: President of Locum Tenens, leading the division that provides temporary physician staffing solutions.

Laura Tuttle, RN: Vice President of International & Clinical Services, focusing on international nursing and clinical service operations.

Leadership Changes

In December 2022, Russel Hicks joined Elite365 as President of Locum Tenens, bringing his expertise to enhance the company's locum tenens services.

Competitor Profile

Market Insights and Dynamics

The healthcare staffing industry is experiencing significant growth due to increasing demand for medical professionals and the need for flexible staffing solutions. Elite365 operates in a competitive landscape with several key players.

Competitor Analysis

AMN Healthcare: A leading provider of healthcare workforce solutions, offering staffing services across various disciplines.

Cross Country Healthcare: Specializes in nurse and physician staffing, as well as home care services.

Aya Healthcare: Focuses on travel nursing, international nursing, and allied health staffing.

Strategic Collaborations and Partnerships

Elite365 has formed strategic partnerships to enhance its service offerings:

Southeast Asian Placement Center, Inc. (SEAPCI): Collaborated to recruit international nurses, providing comprehensive support from application to job placement in the U.S.

Operational Insights

Elite365 differentiates itself through a care-centric approach, emphasizing nurse advocacy and personalized support. This strategy aims to improve job satisfaction among healthcare professionals and ensure high-quality patient care, positioning the company favorably against competitors.

Strategic Opportunities and Future Directions

Looking ahead, Elite365 plans to:

Expand Digital Presence: Enhance online marketing efforts to attract a broader audience of healthcare professionals and organizations.

Develop Specialized Training Programs: Offer training initiatives to upskill healthcare professionals, aligning with industry standards and client needs.

Strengthen International Recruitment: Build on existing partnerships to recruit and place international nurses, addressing domestic talent shortages.