Market Research Report on Emami Limited
Company Overview
Name and Mission of the Company
- Company Name: Emami Limited
- Mission: To make people healthy and beautiful, naturally, through quality and innovation in products and services.
Foundation and Founders
- Founded: Early 1970s
- Founders: Mr. Radhyeshyam Agarwal and Mr. Radhyeshyam Goenka
Key People in the Company
- Founder & Chairman Emeritus: R. S. Agarwal
- Founder & Non-Executive Chairman: R. S. Goenka
- Vice Chairman & Managing Director: Harsha V. Agarwal
- Vice Chairman & Wholetime Director: Mohan Goenka
- Key Management Team:
- CEO, Finance Strategy & Business Development and CFO: N H Bhansali
- Company Secretary & Compliance Officer and VP Sales Commercial: Sandeep Kumar Sultania
- CEO, Research & Innovation Strategy and CQA, CADE: Punita Kalra
- CEO, International Business Division: Vivek Dhir
Headquarters
- Location: Emami Tower, 687 Anandapur, EM Bypass, Kolkata 700107, West Bengal
Number of Employees
- Employees: Over 3250
Revenue of the Company
- Revenue: Rs 3578 Cr in FY 2024
What is the Company Known For
- Known For: Personal care and healthcare products, with a strong focus on natural and Ayurvedic formulations, manufacturing popular household brands such as:
- BoroPlus
- Navratna
- Zandu
- Kesh King
- Fair and Handsome
- Mentho Plus
- Emami 7 Oils in One
- Dermicool
- Creme 21
Products
Product Offerings and High-Level Descriptions
BoroPlus
- Type: Antiseptic Cream, Body Lotion, Prickly Heat Powder & Petroleum Jelly
- Key Features:
- Antiseptic
- Ayurvedic
- Moisturizing
Navratna
- Types: Cooling Oil, Cool Talc
- Key Features:
- Ayurvedic herbs
- Therapeutic cooling
- Soothes skin and controls sweat
Zandu
- Types: Pain Relief Balms, Health Supplements, Digestive Health, etc.
- Key Features:
- Over 100 years of Ayurvedic wisdom
- Pure and authentic Ayurvedic remedies
- 100% Vegetarian Products
Kesh King
- Types: Hair Oil, Shampoo, Conditioner, Hair Capsules
- Key Features:
- 21 rare Ayurvedic herbs
- Tel Pak Vidhi (Oil Infusion Process)
- Reduces hair fall and encourages hair regrowth
Fair and Handsome
- Types: Long Lasting Radiance Cream, Face Wash
- Key Features:
- SPF Protection
- Pro Peptide™ technology for men’s skin
- Instant radiance and oil control
Mentho Plus
- Type: Headache Relief Balm
- Key Features:
- Immediate action on forehead
- Stimulates blood circulation
- Soothing aroma
7 Oils in One
- Type: Hair Oil
- Key Features:
- Blend of 7 unique oils
- Prevents hair fall
- Repairs damaged hair
Dermicool
- Type: Prickly Heat Powder
- Key Features:
- Anti-Bacterial Formula
- Instant cooling
- Prickly heat relief
Creme 21
- Types: Moisturizing Creams, Body Lotions
- Key Features:
- Enriched with vitamins
- 5 moisturizers in 1
- Dermatologically tested
Recent Developments
Key Recent Developments
- Acquisitions:
- Completed the acquisition of Helios Lifestyle Pvt. Ltd., the parent company of 'The Man Company', a leading men’s grooming brand.
- New Product Launches:
- Launched more than 35 new products and variants in FY24 primarily on their D2C portal, Zanducare.
- New Features:
- Emami is focusing on expanding through digital-first launches and new-age channels such as e-commerce and modern trade formats.
- Strategic Partnerships:
- Emami made strategic investments in ‘AloFrut’ entering the juice category.
- Growing portfolio includes acquisitions like Creme21, Zandu, among others.
Conclusion
Emami Limited stands out as a dynamic and innovative player in the FMCG sector. With a robust portfolio of trusted brands, a commitment to natural and Ayurvedic formulations, and consistent growth driven by strategic acquisitions and market expansion, Emami continues to solidify its footprint both in India and internationally. Their strategic focus on innovation and sustainability ensures that they remain ahead in an ever-evolving market landscape.
