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engagerm

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EngageRM Company Research Report



Company Overview



Name, Mission of the Company


  • Name: EngageRM

  • Mission: To deliver incredible experiences, create loyal, life-long fans, and reach new levels of revenue and growth for sports and entertainment businesses through advanced business automation, CRM, and data analytics.


Foundation Details


  • When Founded: No information is available

  • By Whom: No information is available


Key People in the Company


  • Founder and Chief Product Officer: Brett Yorgey (Founded Microsoft Dynamics solutions in 2003, specifically tailored sports and entertainment solutions from 2008)


Headquarters


  • Locations:

  • Global Headquarters: Melbourne, Australia

  • US Headquarters: Los Angeles, CA, United States

  • Europe Headquarters: Manchester, United Kingdom


Employees and Revenue


  • Number of Employees: No information is available

  • Revenue: No information is available


Company Recognition


  • Known For: Unified CRM platform that manages customer interactions, fan engagement, ticketing, corporate sales and partnerships, along with advanced marketing analytics and automation.


Products



Overview


EngageRM offers a comprehensive suite of CRM solutions designed specifically for the sports and entertainment industry, leveraging advanced technologies to provide deep insights and streamline operations.

Product Listings and Descriptions



1. Deeper Fan Engagement via Artificial Intelligence


  • Description: Utilizes advanced system automation, artificial intelligence, machine learning, and blockchain to understand and connect with fans.

  • Key Features:

  • Advanced System Automation

  • Artificial Intelligence

  • Machine Learning

  • Blockchain Integration


2. Streamlined and Integrated Ticketing Processes


  • Description: Robust software utilizing the latest Microsoft technology and integrations with leading ticketing vendors.

  • Key Features:

  • Microsoft Technology Integrations

  • Vendor Integrations


3. Intelligent Marketing Insights and Campaign Deployment


  • Description: World’s powerful fan data analysis algorithms and personalized marketing automation.

  • Key Features:

  • Fan Data Analysis Algorithms

  • Personalized Marketing Automation


4. More Profitable Corporate Sales and Partnerships


  • Description: Automated fulfillment and customizable sales scripts designed for sports and entertainment organizations.

  • Key Features:

  • Automated Fulfillment

  • Customizable Sales Scripts


5. Unforgettable Hospitality and Event Experiences


  • Description: User-friendly apps and portals for event and facility management.

  • Key Features:

  • User-Friendly Apps and Portals

  • Best-In-Class Event Management


6. Powerful Insights from Real-Time Reporting


  • Description: Over 20 customizable real-time data reports for better decision-making.

  • Key Features:

  • Customizable Real-Time Data Reports

  • Automated Report Delivery


7. Better Partnerships via Third Party Data Enrichment


  • Description: Helps build stronger partnerships by understanding demographics, social data, and brand affinity.

  • Key Features:

  • Demographics Analysis

  • Social Data Integration

  • Brand Affinity Scoring


8. The Relief (And Profitability) of Automation


  • Description: Hundreds of automated business processes that save time and reduce risk.

  • Key Features:

  • Business Process Automation

  • Meticulous Tracking and Reduced Risk


9. A Truly Centralized and Deeply Customizable Platform


  • Description: Unified platform for all data, sales, process automation, fulfillment, reporting, and marketing connected in CRM.

  • Key Features:

  • Centralized Data Management

  • Customizable CRM Functionality


Recent Developments



Recent Developments in the Company


  • EngageRM’s Partnership with Microsoft: Leveraging Microsoft’s Dataverse and technologies like AI, machine learning, and blockchain for advanced customer management. Recognized as Microsoft’s number one global ISV partner in the sports and entertainment vertical.


New Products Launched


  • No specific information about new product launches available.


New Features Added to Existing Products


  • Microsoft AI Factory:

  • Conversation Intelligence

  • Predictive Lead Scoring

  • Lead Allocation Automation

  • Sales Commission Management

  • Power Platform Enhancements:

  • Partnerships Approval Process

  • Partnerships Amendment Process

  • Partnerships Analytics

  • Corporate Sales Analytics

  • Stakeholder Segmentation


New Partnerships


  • Microsoft: EngageRM is leveraging Microsoft technology and recognized as the top ISV partner in its sports and entertainment vertical.


Conclusion


EngageRM has established itself as a leader in the CRM space for sports and entertainment businesses. Their robust platform, built on advanced technologies like AI, machine learning, and blockchain, supports comprehensive fan engagement, marketing, ticketing, and corporate partnerships. Through strategic partnerships and continuous product enhancement, EngageRM drives growth and efficiency for its clients globally.
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