Company Research Report
Company Overview
Name: Epsilon Data Management, LLC
Mission: Epsilon aims to help marketers from the world’s top brands personalize experiences for millions of people using cutting-edge technology, solutions, and services.
Founded by: No information is available
Headquarters: No information is available
Number of Employees: No information is available
Revenue: No information is available
Notable For: Epsilon is known for its person-based marketing solutions and robust data methodologies. It offers industry-leading technologies including identity resolution, data-driven marketing services, and comprehensive consumer views to help brands deliver highly personalized marketing experiences.
Key People in the Company
- John Giuliani: Executive Chairman
- Ric Elert: President and Chief Operating Officer
- Cathy Lang: President, Epsilon Automotive
- Wayne Townsend: Chief Strategic Growth Officer
- Susan Rothwell: Chief Revenue Officer
- Loch Rose: Chief Analytics Officer
- Myron Sojka: Chief Technology Officer
- Jeff Smith: Chief Marketing Officer
- Joe Doran: Chief Product Officer
- Chad Peplinski: Chief Media Officer
- Laurie Fry: Chief Talent Officer
- Markus Ruhl: Chief Data Privacy Officer
- Julie Weber: Deputy General Counsel
- Paul Dundon: Chief Financial Officer
- Dennis Self: President, Data and Technology Solutions
- Mike Ng: President, Global and New Market Expansion
- Dave Peterson: General Manager, Global Head of Retail Media
- Linda Iger: Chief Compliance Officer
Products
Epsilon PeopleCloud
Epsilon PeopleCloud is a comprehensive marketing platform that helps brands anticipate customer needs, activate targeted campaigns across channels, and measure business outcomes.
Key Features:
- Customer: Unify customer data and activate it across platforms.
- Clean Room: Discover and reach all relevant audiences with enhanced privacy and data protection.
- Loyalty: Create robust loyalty programs that drive emotional connections.
- Messaging: Craft and deliver personalized, cross-channel messaging at the right moments.
Epsilon Digital
Epsilon Digital offers performance-driven media solutions that help brands reach target customers across multiple devices and channels.
Key Features:
- Cross-Device Reach: Identify and connect with audiences across all connected devices.
- Omnichannel Activation: Deliver personalized messages across platforms like mobile, desktop, Connected TV (CTV), and audio.
- Outcome-Based Media: Utilize precise targeting methodologies to ensure accountability and accurate measurement.
Epsilon Retail Media
A next-generation retail media platform coupled with artificial intelligence and person-based identity to create better outcomes for retailers and advertisers.
Key Features:
- AI-Driven Targeting: Leverage AI for SKU-optimized targeting.
- Person-First Ad Serving: Serve ads that evaluate hundreds of variables in milliseconds.
- Onsite and Offsite Reach: Expand retail media campaigns beyond website infrastructure.
Identity: CORE ID
Industry-leading identity resolution solutions designed to recognize and connect with 200 million-plus U.S. consumers.
Key Features:
- Privacy-Safe Identity: Provides unparalleled accuracy and reach while ensuring compliance with privacy regulations.
- Longevity: Built on robust, offline name-and-address-based data for sustained customer connections.
- Omnichannel Reach: Enables seamless customer interaction across multiple channels.
Recent Developments
New Product Launches
- Epsilon Retail Media: Launched as a next-gen platform combining AI and person-first identity to enhance shopper loyalty.
New Features Added
- CORE Onboarding: Improved match rates and reach capabilities.
- Enhanced Real-Time Capabilities: AI-driven real-time decision-making in delivering personalized consumer messages.
Partnerships
- Verizon Media Partnership: Aimed at strengthening identity and activation capabilities.
- Publicis Groupe and The Trade Desk Collaboration: Focused on championing a privacy-first approach to identity and personalization.
- Adobe Partnership: Combining Epsilon’s customer insights with Adobe’s technology to create personalized customer experiences.
Conclusion
Epsilon stands out as a leader in marketing technology solutions, utilizing a broad suite of products to support brands in creating personalized, data-driven marketing experiences. The company's emphasis on privacy, identity resolution, and AI-driven decision-making positions it as a forward-thinking partner in the evolving digital marketing landscape.
Contact Information
For more details and inquiries about Epsilon's services and offerings, visit their official website: [Epsilon](https://www.epsilon.com)
Note: Certain fields contained "No information is available" due to the absence of specific data.