Overview

Escale Digital is a premier customer acquisition firm based in São Paulo, Brazil, specializing in performance-driven online marketing. The company, founded in 2013 by American entrepreneurs, focuses on search engine optimization (SEO) and pay-per-click (PPC) advertising. Known for proficiency in optimizing digital conversion funnels, the company aims to reduce customer acquisition costs (CAC) and enhance buying experiences through an agile and data-driven approach.

Services and Industry Focus

Escale Digital's primary services revolve around digital marketing, particularly SEO and Search Engine Marketing (SEM). The company extends its expertise to web design for small and medium-sized enterprises (SMEs). Operating mainly within the telecommunications and healthcare sectors in Brazil, Escale manages sales funnels from acquisition to conversion, ensuring an efficient and smooth buying process.

Management Team

Ken Diamond: As Co-Founder & CEO, Ken leads Escale's strategic direction, drawing from his extensive experience in building high-performing teams.

Nathalia Mendes: As Business Unit Director, Nathalia ensures the alignment of strategic objectives while driving business unit performance.

Mariana Ventola: Serving as Growth Manager, Mariana identifies and executes opportunities for market expansion.

Marina Novaes: Heading Product & Design, Marina focuses on product innovation and elevating customer experiences.

Corporate Strategy and Vision

Escale emphasizes agility and responsiveness, prioritizing agile values over procedural adherence. The company's commitment to using data-informed decisions supports its goal of delivering tangible results to clients.

Employee and Team Dynamics

Escale employs around 748 individuals, encouraging innovation and collaboration. Its leadership is noted for forming high-performance teams vital to the company's growth and success.

Market Position and Competitors

Escale, as a digital marketing specialist with a robust customer acquisition focus, faces competition from several notable agencies within the Latin American market. The company stands out due to its expertise in SEO, SEM, and conversion optimization.

Contact Information

Website: [www.escale.com.br](http://www.escale.com.br)

Phone: +55 1138046559

Competitor Profiling for Escale Digital

Overview of Competitors

Escale Digital competes in the Information Technology and Services industry against companies specializing in digital marketing, lead generation, and related IT services.

Top Competitors

1. SmartSites

Industry: Advertising Services

Founded: 2011 | Headquarters: Paramus, NJ

Size: 201-500 employees

Specialties: Digital Marketing, Web Design, SEO, PPC, and Social Media Marketing

Notable Achievements: America's top-rated digital marketing agency, 7-time Inc5000 fastest-growing company.

Website: [SmartSites](https://www.smartsites.com)

2. Webdew

Industry: IT Services and Consulting

Founded: 2016 | Headquarters: Surrey, British Columbia

Size: 11-50 employees

Specialties: Inbound Marketing, Video Production, HubSpot services, SEO

Global Presence: Offices in the US, UK, and India

Notable Achievements: Leading marketing agency in India

Website: [Webdew](https://www.webdew.com)

3. SmartBug Media

Industry: Advertising Services

Founded: 2007 | Headquarters: Newport Beach, California

Size: 201-500 employees

Specialties: Inbound Marketing, Web Design, SEO, E-commerce marketing

Notable Achievements: HubSpot's 2024 North American Partner of the Year

Website: [SmartBug Media](https://hubs.ly/Q027dRzM0)

4. CIENCE Technologies

Industry: Lead Generation and Marketing

Founded: 2015 | Headquarters: Denver, CO

Specialties: B2B Lead Generation, Sales Development, Data Solutions

Notable Achievements: Leader in global lead generation

Website: [CIENCE](https://www.cience.com)

5. Belkins

Industry: B2B Lead Generation Services

Founded: 2017 | Headquarters: Dover, Delaware

Specialties: Appointment settings, Lead searches, LinkedIn influencer marketing

Notable Achievements: Award-winning agency for lead generation

Website: [Belkins](https://belkins.io)

Competitor Analysis

Escale Digital's competitors, such as SmartSites and Webdew, focus on advanced digital marketing strategies with a strong emphasis on SEO, PPC, and social media to enhance revenue growth. SmartBug Media leverages its expertise in inbound marketing and HubSpot integration to drive business growth. In the lead generation domain, CIENCE and Belkins provide tailored B2B services emphasizing data solutions and personalized approaches. Escale's ongoing ability to innovate and improve customer engagement will be crucial in differentiating it from these competitors.