Evry Jewels Company Research Report

Company Overview

• Name: Evry Jewels

• Mission: EVRY™ is for ''evryday + for evryone.'' The company aims to cater to all styles with a variety of jewelry pieces, from classic staples to unique and trendy items.

• Founded By: Britt and Jake, siblings and 4th generation jewelry designers.

• Key People:

• Britt: The designer and marketing expert behind Evry Jewels. Known for her passion for fashion and trends, Britt has been able to expand the company's offerings significantly. She collaborates with social media influencers to enhance the brand's reach.

• Jake: Known as "the wolf," Jake handles the business side, negotiating collaborations with influencers and ensuring operations run smoothly.

• Headquarters: Pointe-Claire, QC, Canada

• Number of Employees: No information is available.

• Revenue: No information is available.

• Known For: Evry Jewels is known for its affordable and fashionable jewelry collections that have gained a significant following on social media platforms.

Products

• Product Range: Eccentric and fashionable jewelry, primarily priced at $9.99 USD.

• Necklaces: Includes designs such as Double Cross Me Necklace, Lover Girl Necklace, Meribella Necklace, and many more. These tend to offer trendy and stylish options with a focus on affordability.

• Earrings: Styles include Brandy Earrings, Eternity Earrings, and Monterey Earrings among others, typically priced at $9.99.

• Bracelets: Options like Lover Girl Bracelet, Mykonos Bracelet, and Cobra Bracelet cater to various styles.

• Rings: Include pieces such as Lioness Ring and Windsor Ring.

• Product Features: Most of the jewelry pieces are stylish and trendy, aimed at young fashion enthusiasts. The focus is not only on variety but also on providing pieces that can be mixed and matched for everyday wear.

Recent Developments

• Recent Product Launches:

• Spring Break Collection: A new collection intended to bring fresh designs for the season.

• Charm Builder: A customizable feature allowing consumers to personalize their jewelry.

• Promotions & Pricing:

• Current Pricing: All jewelry is priced at $9.99 sitewide as part of an ongoing promotional sale.

• Special Offers: Includes offers such as "Buy 1, Get 1 on all Swimwear" and a $2000 cash giveaway to engage customers and drive sales.

• Collaborations and Community Engagement:

• The company frequently collaborates with social media influencers to expand its market reach.

• Campus Ambassador Program: Engages university students to act as brand ambassadors, providing discount codes and earning commissions.

• Promotional Strategies:

• Engaging customer loyalty through the Evry Club, offering points for purchases, exclusive discounts, and giveaways.

This report summarizes the key aspects of Evry Jewels as a dynamic and socially-savvy company with a strong foundation in affordable luxury jewelry, leveraging modern marketing channels and influencer collaborations.