Company Research Report: Exagens
1. Company Overview
- Name: Exagens
- Mission: Exagens aims to fuse behavioral and data science to enable the automatic and proactive delivery of individualized, emotionally and financially compelling digital experiences to financial institution members and customers.
- Founded: The company was founded by industry veterans (specific founders' names not provided).
- Headquarters: Montreal, Quebec, Canada
- Key People:
- Michael Stojda: President & CEO
- Number of Employees: No information is available
- Revenue: No information is available
- Notable Achievements: Known for its behavioral banking platforms that revolutionize digital banking interactions by humanizing digital channels and improving financial wellness.
2. Products
2.1 Behavioral Banking Solutions
- Description: Exagens offers solutions that combine behavioral science and artificial intelligence to increase digital adoption, engagement, and conversion in financial institutions.
- Key Features:
- Human Element: Uses behavioral economics, psycholinguistics, and human psychology.
- Technology: Leverages artificial intelligence, data analytics, and machine learning.
- Communication: Provides proactive, individualized, and empathetic interactions.
- Impact:
- Increases customer satisfaction and conversion rates.
- Promotes full usage of digital tools and ensures relational interactions.
- Provides individualized financial insights to deepen digital relationships.
2.2 MoneySparxs
- Description: A second-generation solution designed to reinforce credit unions' customer service in the digital realm.
- Key Features:
- Provides personalized assistance and guidance.
- Enhances customer satisfaction and trust.
- Increases product adoption and reduces churn by encouraging customers to save, spend, borrow, and invest wisely.
3. Recent Developments
3.1 Recent Company Activity
- Sponsorships:
- Proud sponsor of the CCUA/WCUC 2023 World Credit Union Conference in Vancouver, British Columbia.
- Sponsored the Canadian Credit Union Association’s Reconnect 2022 Conference in Niagara Falls.
- Partnerships:
- Desjardins signed a fourth consecutive multi-year agreement with Exagens, highlighting collaborative success and reaffirming the value of behavioral banking.
- Recognition:
- Named a “Cool Vendor” by Gartner, Inc. in 2019.
3.2 Product Launches and Updates
- New Products: MoneySparxs was introduced as the second generation of behavioral banking solutions.
- Case Studies:
- Conducted a study on User-Bonding interactions which showed significant improvement in the acceptance rate of digital financial offers.
- Behavioral engagements led to tripling the acceptance rate of financial offers.
3.3 Awards and Recognitions
- Awards:
- Exagens' solutions have received multiple industry accolades from organizations including EFMA, Celero, and OCTAS.
3.4 Client Testimonies and Case Studies
- Desjardins' Implementation:
- The Desjardins Assistant AccèsD, powered by Exagens, made significant strides with over 8 million proactive engagements.
- Resulted in increased saving accounts and reduced operational costs with high customer satisfaction ratings.
This detailed report summarizes the available data on Exagens focusing on their company profile, products, recent developments, and company achievements. For further inquiry or a detailed demo of Exagens products, interested parties can visit [exagens.com](https://www.exagens.com) or their LinkedIn and Twitter profiles.
