Exquisite Color Kraft Private Limited: Company Profile
Background
Company Name: Exquisite Color Kraft Private Limited
Incorporation Date: July 12, 2004
Location: Jaipur, Rajasthan, India
Industry: Manufacturing (Jewelry and Related Articles)
Company Identification Number (CIN): U36911RJ2004PTC019477
Authorized Capital: ₹5,000,000
Paid-Up Capital: ₹3,000,000
Status: Active
Exquisite Color Kraft Private Limited is a privately held company established in 2004, specializing in the manufacturing of fine jewelry and related articles. The company is headquartered in Jaipur, Rajasthan, India, and operates under the Corporate Identification Number (CIN) U36911RJ2004PTC019477. With an authorized capital of ₹5 million and a paid-up capital of ₹3 million, Exquisite Color Kraft has maintained an active status since its inception.
Key Strategic Focus
Exquisite Color Kraft focuses on the design and production of unique, handcrafted jewelry pieces. The company's strategic objectives include:
- Core Objectives: Delivering high-quality, original jewelry designs that cater to diverse customer preferences, ensuring exceptional craftsmanship and customer satisfaction.
- Areas of Specialization: Specializing in fine jewelry manufacturing, the company offers a wide range of products, including necklaces, bracelets, earrings, and custom-designed pieces.
- Key Technologies Utilized: Employing advanced jewelry-making techniques, the company integrates traditional craftsmanship with modern design technologies to create intricate and durable pieces.
- Primary Markets Targeted: Serving both domestic and international markets, Exquisite Color Kraft aims to reach a global clientele seeking premium handcrafted jewelry.
Financials and Funding
As of the financial year ending March 31, 2023, Exquisite Color Kraft reported the following financial metrics:
- Total Revenue: ₹21.57 Crores
- Profit: ₹4.70 Crores
- Net Worth: ₹18.51 Crores
The company has secured funding through various financial instruments, including loans from institutions such as Yes Bank Limited and Axis Bank Limited. Notably, a charge of ₹9.27 Crores was registered with Yes Bank Limited on June 22, 2017, and a charge of ₹3.00 Crores was registered with Punjab National Bank on May 29, 2023.
Pipeline Development
Exquisite Color Kraft is committed to expanding its product offerings and enhancing its market presence. The company is actively involved in:
- Product Development: Continuously designing and introducing new jewelry collections to meet evolving fashion trends and customer preferences.
- Market Expansion: Exploring new markets and distribution channels to increase brand visibility and sales.
Technological Platform and Innovation
Exquisite Color Kraft distinguishes itself through:
- Proprietary Technologies: Utilizing state-of-the-art jewelry manufacturing equipment to ensure precision and quality in every piece.
- Significant Scientific Methods: Implementing advanced design software and 3D modeling techniques to visualize and prototype jewelry designs before production.
Leadership Team
The leadership team comprises:
- Ajay Jain: Director
- Anju Jain: Director
- Kailash Chand Jain: Director
Each director brings extensive experience in the jewelry manufacturing industry, contributing to the company's strategic direction and operational success.
Competitor Profile
Market Insights and Dynamics:
The fine jewelry manufacturing industry is characterized by:
- Market Size and Growth Potential: A substantial and growing market driven by increasing consumer demand for luxury and personalized jewelry.
- Industry Trends: A shift towards sustainable and ethically sourced materials, customization, and online retail channels.
Competitor Analysis:
Key competitors in the industry include:
- Tanishq: A leading Indian jewelry brand known for its wide range of designs and quality craftsmanship.
- Kalyan Jewellers: A prominent jewelry retailer offering diverse collections and a strong retail presence.
- Malabar Gold & Diamonds: A global jewelry brand recognized for its extensive product range and international reach.
Strategic Collaborations and Partnerships:
Exquisite Color Kraft has established partnerships with various suppliers and distributors to enhance its product offerings and market reach. These collaborations focus on sourcing high-quality materials and expanding distribution networks.
Operational Insights
Strategic considerations include:
- Major Competitors: Tanishq, Kalyan Jewellers, and Malabar Gold & Diamonds.
- Market Position: Positioned as a premium brand offering unique handcrafted jewelry.
- Competitive Advantages: Emphasis on quality craftsmanship, unique designs, and personalized customer service.
Strategic Opportunities and Future Directions
The company's strategic roadmap includes:
- Product Diversification: Introducing new jewelry lines and accessories to attract a broader customer base.
- Market Expansion: Entering international markets to increase brand presence and sales.
- Sustainability Initiatives: Incorporating eco-friendly materials and sustainable practices in manufacturing processes.
