Company Research Report: Feedtrail, Inc.

Company Overview

Name, Mission of the Company

• Company Name: Feedtrail, Inc.

• Mission: Empower healthcare organizations to deliver exceptional, personalized patient experiences through real-time feedback and AI-driven insights.

Founding Details

• Founders: No information is available.

• Established: No information is available.

Key People in the Company

• Stephanie Alexander, Chair & Chief Executive Officer

• Deb Woods, Chief Operating & Chief Technology Officer

• James Hayne, Chief Financial Officer

• Paul Jaglowski, Chief Innovation Officer

• Warren Mullis, Vice President of Growth

• Ashley Worrall, Head of Marketing

• Toni Land, Vice President of Advisory Services

Headquarters

• East Coast Office: 5540 Centerview Drive, Suite 200, Raleigh, NC 27606

• West Coast Office: 8601 Beverly Boulevard, West Hollywood, CA 90048

Number of Employees

• No information is available.

Revenue of the Company

• No information is available.

What is the Company Known For

Feedtrail is known as a leading provider of experience management solutions, specifically in patient experience improvement in healthcare. They have received the Best in KLAS 2024 Award for Patient Experience Improvement.

Products

XM Platform

• Description: An experience management platform built for healthcare, leveraging real-time feedback and AI-enabled analytics.

• Key Features:

• Flexible Engagement: Customizable forms, multimodal surveying and messaging.

• Real-Time Insights: Immediate notifications, AI analytics for keywords and sentiment.

• Service Recovery: Instant notifications for problems, customizable reporting.

• Patient Retention: Data to uncover experience gaps, loyalty measurement.

• Ongoing Support: Easy onboarding, integration with EHRs, dedicated customer success partner.

• Data Security: HIPAA-compliant, advanced privacy safeguards.

Patient Experience Software

• Description: Real-time patient engagement software.

• Key Features:

• Real-Time Surveys

• Regulatory Surveys

• Service Recovery

• Flexibility and Immediate Insights

Employee Engagement Software

• Description: Tools to engage, support, and motivate healthcare staff.

• Key Features:

• Flexible Survey Tools: Annual surveys, new hire surveys, pulse surveys, etc.

• NPS Tracking: Monitor employee loyalty and satisfaction.

• Align with Patient Experience: Connect and compare employee and patient experience data.

Reputation Management Software

• Description: Tools to drive positive reviews and manage online reputation.

• Key Features:

• Effortlessly Add Positive Reviews

• Monitor and Respond from Within the Platform

• Build a Strong Online Brand

Flexible Patient Messaging Software

• Description: Enhances communication and patient engagement.

• Key Features:

• Personalized Messaging

• Mass Messaging

• Automated Workflows

Targeted Rounding Module

• Description: Optimizes rounding processes with real-time feedback.

• Key Features:

• Prioritize rounding efforts

• Mobile device usability

• Data aggregation and insights

BI and Analytics (XM Insights)

• Description: Turns experience data into actionable insights.

• Key Features:

• AI integration for deep analysis

• Uncover trends

• Drive meaningful change

Recent Developments

New Product Launches and Features

• AI-Enabled Solutions: Introduction of AI-powered and business intelligence solutions designed to improve patient engagement, loyalty, and revenue.

• XM Insights: Advanced BI and analytics platform combining patient and employee feedback with EHR data for actionable insights.

• Survey Builder: AI-powered tool to recommend the most relevant questions for patient experience surveys.

• Response Summaries: AI-generated summaries of text responses for efficient analysis.

• Audience Builder: Hyper-personalized engagement tools for targeted surveys and messages.

New Partnerships

• KLAS Research Recognition: Feedtrail received the Best in KLAS 2024 Award for Patient Experience Improvement.

Client Success Stories

• Aveanna Healthcare: Increased patient transparency and employee retention through Feedtrail’s feedback collection across multiple service lines.

• Cedars-Sinai ED: Implemented Feedtrail surveys to continuously improve patient experience by analyzing specific areas like wait times and cleanliness.

• HealthNet: Transformed patient feedback process from paper to digital surveys, significantly increasing response rates and gaining deeper insights into patient needs.

• Whitman-Walker: Moved patients to telehealth, increasing patient throughput and satisfaction.

• CareSouth Carolina: Transitioned from paper to real-time digital surveys, resulting in significant improvements in patient experience and operational efficiency.

• PartnerMD: Achieved an 800% increase in patient feedback and fostered a culture of recognition and continuous improvement.

Conclusion

Feedtrail, Inc., through its innovative experience management platform and AI-driven solutions, is significantly enhancing patient and employee experiences in the healthcare industry. With a focus on real-time feedback, personalized engagement, and actionable insights, Feedtrail stands out as a key player in the healthcare ecosystem, driving continuous improvement and quality care.