Fifth Wall Company Profile

Background

Fifth Wall is a venture capital firm established in 2016 by Brendan F. Wallace and Brad Greiwe. Headquartered in New York, New York, with an additional office in Santa Monica, California, Fifth Wall specializes in investing at the intersection of real estate and technology, commonly referred to as PropTech. The firm's mission is to bridge the gap between the traditional real estate industry and innovative technological solutions, thereby transforming the built environment. As a Certified B Corporation, Fifth Wall emphasizes sustainability and social responsibility in its investment strategies.

Key Strategic Focus

Fifth Wall's strategic focus encompasses:

PropTech Investments: Investing in technologies that enhance the efficiency, sustainability, and resilience of the real estate sector.

Climate Technology: Allocating capital towards innovations aimed at decarbonizing the built environment, recognizing that real estate contributes approximately 39% of global carbon emissions.

Global Partnerships: Collaborating with over 110 of the world's largest real estate owners and operators across more than 20 countries to scale breakthrough technologies.

Financials and Funding

Since its inception, Fifth Wall has raised approximately $3.2 billion in commitments and capital under management. Notable funding milestones include:

Fund I (2017): Closed at $212 million, focusing on real estate technology investments.

Fund II (2019): Closed at $503 million, expanding the investor base to over 50 investors from 11 countries.

Climate Tech Fund (2022): Closed with $500 million in commitments, dedicated to investing in technologies that decarbonize the real estate industry.

The firm's limited partners include prominent entities such as CBRE Group, Cushman & Wakefield, Equity Residential, Hilton, Host Hotels & Resorts, Marriott International, and Starwood Capital Group.

Pipeline Development

Fifth Wall's investment portfolio comprises over 150 category-leading startups. Key investments include:

Flyhomes: A company reinventing the home purchase process, having facilitated over $2.5 billion in home transactions since 2016.

Homebound: A custom homebuilder simplifying the building process, particularly in disaster-affected areas.

Lessen: A platform connecting property owners with service professionals to streamline property services.

NZero: A real-time data and decarbonization platform for sustainability leaders in government and business.

Pacaso: A company modernizing co-ownership of luxury second homes.

SOLARCYCLE: A technology-driven platform offering eco-friendly recycling of retiring solar panels.

Soly: A Clean Energy Tech company making solar energy accessible to all.

SPAN: A company reinventing the electrical panel to provide homeowners with circuit-level control over energy usage.

VTS: A leading leasing and asset management platform for the commercial real estate industry.

Technological Platform and Innovation

Fifth Wall distinguishes itself through:

Proprietary Technologies: Investing in companies that develop unique solutions, such as SPAN's smart electrical panels and SOLARCYCLE's solar panel recycling technology.

Scientific Methodologies: Supporting firms like NZero, which utilizes real-time data analytics to drive decarbonization initiatives.

AI-Driven Capabilities: Backing companies like Placer.ai, which provides real-time insights into consumer behavior and foot traffic patterns using anonymized location data.

Leadership Team

Brendan F. Wallace: Co-Founder, Chief Executive Officer & Chief Investment Officer. Prior to Fifth Wall, Wallace co-founded Cabify, a Latin American ridesharing service, and Identified, a workforce optimization data and analytics company acquired by Workday in 2014.

Brad Greiwe: Co-Founder & Managing Partner. Greiwe co-founded Invitation Homes, a single-family home rental company that went public in 2017 with a $6.7 billion valuation.

G.M. Nicholas Vik: Co-President & Chief Operating Officer.

Jeremy Fox: Co-President and Head of Global Partner Coverage.

Eric Lee: Partner & Chief Financial Officer.

Leadership Changes

As of July 2025, there have been no recent significant changes or appointments within Fifth Wall's leadership team.

Competitor Profile

Market Insights and Dynamics

The PropTech sector has experienced substantial growth, driven by the increasing integration of technology in real estate to enhance efficiency, sustainability, and user experience. The market is characterized by a diverse range of startups and established firms offering solutions across various aspects of real estate, including property management, construction technology, and energy efficiency.

Competitor Analysis

Fifth Wall operates in a competitive landscape alongside firms such as FSN Capital Partners, KPTL, Incline Equity Partners, and FJ Labs. These competitors focus on venture capital and private equity investments across various sectors, including real estate technology.

Strategic Collaborations and Partnerships

Fifth Wall's strategic partnerships with over 110 real estate owners and operators across more than 20 countries enable the firm to scale breakthrough technologies effectively. These collaborations provide portfolio companies with access to a vast network of influential investors and customers, facilitating rapid growth and market penetration.

Operational Insights

Fifth Wall's unique position at the intersection of real estate and technology, combined with its extensive network of strategic partners, provides a distinct competitive advantage. The firm's focus on sustainability and innovation aligns with the evolving needs of the real estate industry, positioning it as a leader in driving technological transformation within the sector.

Strategic Opportunities and Future Directions

Looking ahead, Fifth Wall aims to continue expanding its investment portfolio in PropTech and climate technology, furthering its mission to decarbonize the built environment. The firm plans to leverage its global network to identify and support innovative solutions that address the pressing challenges facing the real estate industry, including climate change, urbanization, and technological disruption.