Company Research Report: FlapKap

Company Overview

Name, Mission of the Company

Name: FlapKap

Mission: To provide extremely fast, flexible, and insightful funding to SME businesses across the MENA region, thus impacting the SME ecosystem by offering tailored growth solutions and making funding more accessible.

Founding Information

Founded: January 2022

Founders: Ahmed Coucha (CEO), Khaled Nassef (CTO), Sherif Bichara

Key People

Ahmed Coucha: CEO

Khaled Nassef: CTO

Sherif Bichara: Leads FinOps

Headquarters

Location: Al Khartem Tower, Hub 71, Abu Dhabi, United Arab Emirates

Number of Employees

No information is available

Revenue

No information is available

Company Recognition

FlapKap is known for providing revenue-based financing solutions to e-commerce and SaaS businesses, helping them manage cash flow, optimize ad spend, and unlock growth potential.

Products

Offered Products

1. Revenue-Based Funding (RBF)

Description: Finances working capital and takes a percentage of revenues until the amount is repaid.

Key Features:

Flexible repayments based on revenue

No late fees or penalties

Shariah-compliant

2. POS Merchant Advance

Description: Provides cash flow to businesses based on POS transactions.

Key Features:

Fast access to capital

Flexible repayment terms

3. Stock Now and Pay Later (SNPL)

Description: Helps businesses manage large expenses by dividing payments over time.

Key Features:

Customized repayment models (weekly/monthly)

Helps maintain inventory without significant cash outlays

4. Intuitive Dashboards and Insights

Description: Offers AI-backed insights and data analytics to optimize ad spend and financial management.

Key Features:

AI-driven accounting and spending analysis

Improved return on advertising spend (ROAS)

Recent Developments

Recent Developments in the Company

Seed Funding: Raised $3.6 million in seed funding to enhance its services and expand its reach.

Expansion: Incorporated in Cairo, launched in Dubai and Riyadh throughout 2022 and early 2023.

Client Growth: Partnered with tens of clients from Egypt and UAE, including brands like Dresscode and Raw African.

New Products Launched

No information is available

New Features Added to Existing Products

AI-based Insights: Integrated financial data analytics and insights with platforms like Shopify, WooCommerce, Facebook, and Google.

Embedded Platforms: The FlapKap app embedded with Amazon Seller Central, enabling seamless funding for Amazon sellers.

New Partnerships

Amazon: Collaboration to provide fast financing solutions for Amazon sellers in the Middle East.

Telr: Partnership to offer the fastest financing solution to Telr merchants across the UAE.

Customer Testimonials

Mohammad Alhawari, Founder, Feel Good Tea: Praised FlapKap for aiding in inventory financing and guiding marketing efforts.

Ahmed Ouda, Co-Founder, Oudies: Highlighted the convenience and trustworthiness of FlapKap's team.

Ayman Magdy, Founder, CairoCart: Appreciated FlapKap’s growth partnership and flexible payment terms.

Alaa Khalil, Owner & CEO, Drowzy: Acknowledged FlapKap's insights for optimizing ROAS.

Hamed AlGendy, CEO & Founder, Nude Bakery: Complemented FlapKap for their customizable financial solutions.

Media Recognitions

Featured in various reputable publications such as TechCrunch, Forbes, PYMNTS, and The National News.

Conclusion

FlapKap is emerging as a pivotal player in the MENA region, providing innovative and flexible financing solutions tailored to e-commerce and SME needs. With strategic partnerships and a mission-driven approach, they are poised to significantly impact the SME funding ecosystem.