Flowbox is an award-winning SaaS company that provides a User-Generated Content (UGC) platform designed to help brands leverage and distribute social content throughout the buyer journey to increase engagement and sales.
Company Overview
- Headquarters: Stockholm, Sweden
- Company Size: 50 - 99 employees
- Website: getflowbox.com
Product Offering
Flowbox's platform enables brands to integrate user-generated content across various touchpoints in the shopping journey, enhancing online sales. The platform offers features such as AI automations, enterprise capabilities, and customizable integrations.
Market Presence
Flowbox has a diverse client base, with data indicating that 1,105 companies utilize its platform. These companies are predominantly located in Sweden (22%), the Netherlands (15%), Belgium (8%), Germany (7%), Switzerland (5%), and Norway (5%). The industries most represented among Flowbox's clients include Retail (21%), Manufacturing (6%), and Apparel & Fashion (5%).
Customer Profile
The majority of Flowbox's customers are small to medium-sized enterprises:
- By Employee Size:
- Small (<50 employees): 45%
- Medium (50-999 employees): 39%
- Large (>1000 employees): 16%
- By Revenue:
- Small (<$50M): 62%
- Medium ($50M-$1B): 21%
- Large (>$1B): 11%
Competitive Landscape
In the "Other User Engagement and Feedback" category, Flowbox holds a market share of approximately 1.60%, ranking fourth. The top competitors in this category include Widgetic (86.97%), UserGuiding (5.20%), and Wiremo (1.66%).
Notable Clients
Some of the prominent companies using Flowbox include:
- Zeeman: A Dutch retail chain with 5,000 - 9,999 employees.
- Desigual: A Spanish fashion brand with 5,000 - 9,999 employees.
- Klarna: A Swedish fintech company with 5,000 - 9,999 employees.
- FARM Rio: A Brazilian fashion brand with 5,000 - 9,999 employees.
- G-Star RAW: A Dutch clothing company with 1,000 - 4,999 employees.
Market Trends and Insights
Flowbox has conducted market research to understand online buying behaviors in various regions. For instance, their 2020 reports on the Mexican and French markets provide insights into purchase frequencies before, during, and after the COVID-19 pandemic, industries with increased online purchases, and factors inspiring online purchases such as low cost and sustainable products.
