Flynn Wright Company Profile

Background

Founded in 1984, Flynn Wright is a full-service advertising agency headquartered in Des Moines, Iowa. The agency offers a comprehensive suite of services, including advertising, marketing, public relations, research, and interactive/web solutions. With a team of over 80 professionals, Flynn Wright is dedicated to delivering creative and effective marketing communication strategies that help clients navigate the complex media landscape.

Key Strategic Focus

Flynn Wright's strategic focus encompasses a wide range of services designed to meet diverse client needs:

Branding Services: Developing unique brand identities through logo design, messaging, and visual identity systems.

Digital Marketing: Implementing SEO, PPC advertising, email marketing, and social media management to enhance online presence.

Media Planning & Buying: Crafting strategic media plans across traditional and emerging channels, including TV, radio, and print.

Public Relations: Building credibility through positive press coverage and effective crisis communication plans.

Social Media Management: Creating engaging content for platforms like Facebook, Twitter, and Instagram, with analytics to track progress.

Video Production: Producing high-quality videos, including explainer videos, product demos, and corporate videos.

This diverse service portfolio positions Flynn Wright to cater to various client needs effectively.

Financials and Funding

As of June 2025, Flynn Wright's annual revenue is estimated to be between $10 million and $50 million. The company has demonstrated financial stability and growth potential, with an average annual salary for employees at $78,423. Individual salaries range from approximately $68,980 to $88,885, reflecting the diverse roles and experience levels within the company.

Leadership Team

Flynn Wright's leadership team comprises experienced professionals guiding the company's strategic direction:

Aaron Kennedy: Chief Executive Officer

Barb Boheman: Managing Director of Media

Bridget Proctor: Senior Vice President (Creative)/Associate Partner

Derek Pine: Vice President Creative Services

Jeff White, APR: Vice President of Business Development and Strategy

Kyle M. Prendergast: Executive Vice President

Liz Beh Garvey: Managing Director of Creative

Paul Schlueter: President

Sarah DeKock: Senior Vice President/Associate Partner

Susan DeMarco: Vice President/Account Services

This team is responsible for setting the strategic direction, overseeing operations, and guiding the company's growth.

Competitor Profile

Market Insights and Dynamics: The advertising industry is highly competitive, with numerous agencies offering a range of services. Flynn Wright operates in a market alongside other advertising agencies such as Gensler, Perkins+Will, and SmithGroup. These competitors vary in size and service offerings, contributing to a dynamic industry landscape.

Competitor Analysis: Key competitors include:

Gensler: A global design and architecture firm with revenues exceeding $1 billion.

Perkins+Will: An architecture and design firm with revenues between $100 million and $1 billion.

SmithGroup: An architecture, engineering, and planning firm with revenues between $100 million and $1 billion.

Flynn Wright differentiates itself through its comprehensive service offerings and strategic Midwest location, positioning it well to serve clients in the region.

Strategic Collaborations and Partnerships

Flynn Wright's strategic Midwest location in Des Moines, Iowa, positions it well to serve clients in the region. This geographic advantage can be leveraged to attract local businesses seeking personalized advertising services.

Operational Insights

Flynn Wright's commitment to leveraging technology for effective advertising campaigns is evident in its robust tech stack, which includes Fusion Ads, Bing Ads, Facebook Pixel, and more. This technological prowess can be highlighted to attract clients looking for innovative digital marketing solutions.

Strategic Opportunities and Future Directions

Flynn Wright's diverse service offerings and strategic location provide opportunities for expansion and growth. By continuing to leverage its technological capabilities and comprehensive service portfolio, the company is well-positioned to meet the evolving needs of clients in the dynamic advertising industry.