Fracta Company Profile

Background

Fracta is a Silicon Valley-based company founded in 2015, specializing in artificial intelligence (AI) and machine learning solutions for infrastructure management. The company's mission is to revolutionize how utilities manage aging infrastructure by providing predictive insights that enhance operational efficiency and sustainability. Fracta's primary focus is on developing AI-driven software that predicts the degradation of water mains, thereby assisting utilities in proactive maintenance and resource optimization.

Key Strategic Focus

Fracta's strategic objectives include:

• Predictive Maintenance: Utilizing AI and machine learning to forecast water main failures, enabling utilities to prioritize repairs and replacements effectively.

• Resource Optimization: Assisting utilities in optimizing capital expenditures by identifying critical infrastructure needs.

• Global Expansion: Extending services beyond the United States to address infrastructure challenges in Europe and Asia.

The company targets municipal potable water systems, oil and gas pipelines, and is expanding into municipal sewer systems.

Financials and Funding

In May 2018, Fracta entered into a capital and business alliance with Kurita Water Industries Ltd., a leading Japanese water treatment company. This partnership facilitated the integration of Fracta's AI technologies with Kurita's water treatment expertise. In 2023, Fracta became a wholly owned subsidiary of Kurita, further strengthening their collaborative efforts in digital transformation for water treatment.

Pipeline Development

Fracta has developed several key products:

• Likelihood of Failure (LOF): Predicts which water mains are most likely to fail by analyzing historical data, environmental factors, and pipe conditions.

• Cost of Failure (COF): Quantifies the financial impact of water main failures, considering economic, social, and operational risks.

• Total Risk (TR): Combines LOF and COF to provide a comprehensive risk assessment for infrastructure management.

• Job Planner: Integrates LOF, COF, and TR to assist utilities in creating and updating master plans with real-time, data-driven insights.

Technological Platform and Innovation

Fracta's technological innovations include:

• Proprietary AI Algorithms: Utilizing machine learning models to predict infrastructure degradation.

• Environmental Data Integration: Incorporating over 150 environmental variables to enhance prediction accuracy.

• Data Visualization Tools: Providing utilities with clear, actionable insights through advanced analytics and visualization platforms.

Leadership Team

• Yusuke Matoba: CEO

• Bill Weymouth: Director of Sales & Marketing

• Alex Gomory: VP of Software Engineering

• Chase Rowe: Manager of Data Science

• Ted Sindabizera Ntwari: Product Manager

These leaders bring extensive experience in AI, software development, and infrastructure management, driving Fracta's mission to modernize utility operations.

Leadership Changes

In 2016, Pranay Agrawal was appointed CEO, succeeding co-founder Srikanth Velamakanni, who became Group Chief Executive and Executive Vice-Chairman.

Competitor Profile

Market Insights and Dynamics

The infrastructure management industry is experiencing significant growth due to the increasing need for efficient maintenance of aging utilities. The integration of AI and machine learning is transforming traditional methods, offering predictive insights that enhance operational efficiency and cost-effectiveness.

Competitor Analysis

Fracta's primary competitors include:

• FLUID: Specializes in technology hardware for infrastructure monitoring.

• Flo Technologies: Focuses on smart home water monitoring systems.

• Phyn: Develops intelligent water solutions for residential and commercial applications.

These companies offer various technologies aimed at infrastructure monitoring and management, each with unique approaches to addressing industry challenges.

Strategic Collaborations and Partnerships

Fracta has established significant partnerships to enhance its market position:

• Kurita Water Industries Ltd.: Collaborated on the Meta-Aqua Project to develop AI and IoT products for water treatment, leading to the establishment of Fracta Leap Inc. in 2020.

• Marubeni Corporation: Partnered to expand Fracta's AI-powered water main condition assessment software into the UK market.

• Toho Gas Co., Ltd.: Conducted a Proof of Concept to predict gas pipeline deterioration using Fracta's AI algorithms.

Operational Insights

Fracta's competitive advantages include:

• Advanced AI Capabilities: Leveraging machine learning to provide accurate predictive maintenance solutions.

• Comprehensive Data Integration: Utilizing extensive environmental data to enhance prediction models.

• Strategic Partnerships: Collaborating with industry leaders to expand technological capabilities and market reach.

Strategic Opportunities and Future Directions

Fracta aims to:

• Expand Service Offerings: Develop AI solutions for additional infrastructure sectors, including sewer systems.

• Enhance Global Presence: Continue growth in European and Asian markets through strategic partnerships.

• Innovate Technologically: Invest in research and development to advance AI algorithms and data analytics platforms.

Contact Information

• Website: [https://fracta.ai/](https://fracta.ai/)

• Headquarters: Mountain View, CA, USA

Note: Specific contact details such as email addresses and phone numbers are not provided in this profile.