Frank & Eileen Company Profile

Background

Frank & Eileen is a Los Angeles-based apparel brand founded in 2009 by Audrey McLoghlin. The company specializes in creating high-quality women's shirts, skirts, dresses, and pants, emphasizing timeless designs and superior craftsmanship. As a certified women-owned and women-led business, Frank & Eileen is committed to ethical and sustainable manufacturing practices. In 2020, the company achieved B Corporation certification, reflecting its dedication to social and environmental responsibility.

Key Strategic Focus

Frank & Eileen's strategic objectives include:

• Product Excellence: Focusing on perfecting classic wardrobe staples, particularly women's button-up shirts, to offer timeless and versatile pieces.

• Sustainable Practices: Utilizing the world's finest raw materials and maintaining long-term partnerships with ethical manufacturers to ensure sustainability.

• Empowering Women: Supporting female entrepreneurship and leadership through significant financial commitments and educational initiatives.

Financials and Funding

As of January 2025, Frank & Eileen reported annual revenue of approximately $3.8 million. The company has raised a total of $150,000 in funding over one round.

Pipeline Development

Frank & Eileen continues to expand its product line with new offerings, such as the Victoria Superlux Tuxedo Shirt, introduced in December 2024. This addition reflects the brand's commitment to evolving its collection while maintaining its core focus on quality and timeless design.

Technological Platform and Innovation

Frank & Eileen leverages various technologies to enhance its operations and customer experience, including:

• E-commerce Solutions: Utilizing platforms like Global-e for cross-border e-commerce to reach a global customer base.

• Customer Engagement: Implementing tools such as Olark for live chat support, enhancing customer service interactions.

• Web Development: Employing technologies like jQuery and PHP to maintain a dynamic and responsive online presence.

Leadership Team

• Audrey McLoghlin: Founder and CEO, with a background in engineering and a passion for creating high-quality women's apparel.

• B. B.: Chief Technology Officer, overseeing the company's technological infrastructure and innovation strategies.

• A. S. R.: Chief Revenue Officer, responsible for driving sales growth and market expansion.

• C. M.: Chief Financial Officer, managing the company's financial planning and risk management.

Leadership Changes

As of the latest available information, there have been no recent significant changes or appointments within Frank & Eileen's leadership team.

Competitor Profile

Market Insights and Dynamics

The women's apparel market is highly competitive, with a focus on quality, sustainability, and ethical practices becoming increasingly important to consumers. Brands that emphasize these values are well-positioned to capture market share.

Competitor Analysis

Key competitors include:

• Theory: Offers sleek, urban wardrobe essentials with a modern take on luxury apparel.

• Vince: Emphasizes modern, timeless pieces and high-quality materials, appealing to a similar customer base.

• Equipment: Known for classic French sophistication, particularly silk shirts, competing directly with Frank & Eileen's core products.

• rag & bone: Combines British heritage with modern design, appealing to fashion-forward consumers.

• Reformation: Focuses on sustainable practices and trendy designs, attracting eco-conscious customers.

Strategic Collaborations and Partnerships

In April 2024, Frank & Eileen partnered with Stanley Korshak, a Dallas-based department store, to expand its presence in the Texas market through a unique shop-in-shop residency.

Operational Insights

Frank & Eileen's distinct competitive advantages include:

• Sustainability Commitment: Achieving B Corporation certification and maintaining long-term relationships with ethical manufacturers.

• Empowerment Initiatives: Pledging $10 million over ten years to support female entrepreneurship and education.

• Product Focus: Specializing in high-quality, timeless women's apparel, differentiating from competitors with broader product lines.

Strategic Opportunities and Future Directions

Frank & Eileen aims to:

• Expand Product Offerings: Introduce new designs and product categories while maintaining quality and sustainability standards.

• Enhance Market Presence: Strengthen partnerships and explore new markets to increase brand visibility and customer base.

• Advance Sustainability Goals: Continue to improve environmental impact through sustainable materials and practices.

• Support Female Leadership: Fulfill the $10 million pledge to empower future female leaders through education and entrepreneurship initiatives.

Contact Information

• Website: www.frankandeileen.com

• LinkedIn: Frank & Eileen

• Headquarters: Los Angeles, California, United States