Frazil Company Market Research Report
Company Overview
- Name: Frazil
- Mission of the Company: No specific mission statement is available. However, the focus is on providing high-quality slush products with exceptional flavors.
- Founded: 2004
- Founder: Donald
- Key People in the Company: No information is available
- Headquarters: Salt Lake City, Utah
- Number of Employees: No information is available
- Revenue: No information is available
- Company Focus: Known for its high-quality and flavorful slush products, Frazil represents the industry's best value, product, and service.
Products
Overview
Frazil offers a wide range of slush products known for their incredible taste, real sugar content, and premium flavors. These products are designed to optimize sales and provide a delightful consumer experience.
High-Level Description
Frazil's slush products are available in various flavors, made with real sugar and no high-fructose corn syrup. These flavors have been honed through decades of consumer feedback and flavor experimentation.
Key Features
- Free Equipment and Service: Frazil provides slush machines at no cost, covering service and repair costs.
- Premium Quality: Made with real sugar, ensuring high-quality taste.
- Wide Array of Flavors: Flavors designed to appeal to a broad demographic.
- Extensive Marketing Support: Free marketing and point-of-sale materials provided to retailers.
- Optimized Sales Strategy: Specialized flavors and packaging to maximize profits.
Detailed Product List
- Classic Flavors:
- Tiger's Blood
- Simply Mango
- Blue Razzmatazz
- Georgia Peach
- Green Apple
- Lemon Ice
- Cherry Limeade
- Tangerango
- Horchata
- P.O.G
- Verry Cherry
- Root Beer Float
- Wildberry
- Bermuda Triangle
- Rock N' Roll
- Lemonberry
- Smashberry
- Pina Colada
- Orange Cream
- Mixing Menu:
- The Patriot
- Sweet Dreams
- Surfer Girl
- Pucker Punch
- Hadouken
- King Kamehameha
- YOLO
- Midnight Train
- Spring Fling
- Berry Nice
- Summer Breeze
- Maui Sunset
- Tiger Tamer
- Tornado
- Two to Tango
- Pretty in Pink
- Fox in Socks
- 50 Shades of Orange
- Creamy Tangeriny
- Blue Velvet
Recent Developments
New Products and Flavors
1. Frazil 100% Juice for Schools:
- Targeted at schools, with multiple flavors and nutritional benefits fitting into a-la-carte lines and cafeteria meal plans.
- Flavors: Green Apple, Simply Mango, Verry Cherry, Strawberry Ice, Blue Razzmatazz, P.O.G
- Features: No added sugar, counts as one fruit equivalent.
2. Frazil Energy:
- Adds energy-boosting properties to the existing product line.
- High margins, loved by consumers, and provided at no cost to retailers.
New Features
- Connected IoT Machines: Partnership with Verizon to provide data-driven insights and minimize machine downtime.
- Retailer Support Enhancements: Enhanced service response and free marketing materials to boost sales.
Partnerships
- Significant partnership with Verizon to integrate IoT technology in slush machines, enabling better service and data collection.
Marketing Developments
- Free Marketing and POS Material: New expert-designed marketing products like window clings, hanging signage, and pump signage.
- Frazil University: Educational platform for retailers to maximize their slush business potential.
Conclusion
Frazil continues to innovate within the frozen beverage market with high-quality products, extensive retailer support, and strategic partnerships to enhance operational efficiency and consumer satisfaction.