Company Research Report
Company Overview
Name
Food Truck Promotions (FTP)
Mission of the Company
We drive brand engagement literally. We turn experiential vehicles into a blank canvas for you to promote your brand or launch your new product anywhere you’d like.
Founded
No information is available.
Founder(s)
No information is available.
Key People in the Company
No information is available.
Headquarters
- Los Angeles: 9465 Wilshire Blvd, Beverly Hills, CA 90212
- Chicago: 220 N Green St, Chicago, IL 60607
- Miami: 1221 Brickell Ave, Miami, FL 33131
- New York: 350 E 54th St, New York, NY 10022
Number of Employees
No information is available.
Revenue
No information is available.
Known For
FTP is known for creating impactful, experiential marketing campaigns using customized vehicles and immersive, mobile promotional spaces.
Products
Vehicle Branding & Installation
- Description: Experiential vehicles as the centerpiece of marketing activation through vehicle branding and installation services.
- Key Features: Custom branding and installation.
Custom Fabrication
- Description: Creating unique, immersive mobile spaces with custom interior and exterior fabrications.
- Key Features: Unique mobile spaces, immersive experience.
Data Capture & Analytics
- Description: Measuring campaign success and consumer engagement through data capture and analytics.
- Key Features: Campaign success measurement, consumer engagement analytics.
Permits & Location Scouting
- Description: Securing the perfect destination for brand activation through expert permit and location scouting.
- Key Features: Permit acquisition, location scouting.
Brand Ambassadors
- Description: Using brand ambassadors for creating lasting impressions and charismatic face-to-face interactions with consumers.
- Key Features: Face-to-face interactions, memorable experiences.
Custom Food & Beverage
- Description: Developing unique menus and customizing food and beverage elements with branding.
- Key Features: Customized menu, branded food and beverages.
Services
Experiential Vehicles
- Description: Temporary retail spaces on wheels that can sell merchandise and create unique, engaging physical experiences for consumers.
- Key Features: Mobile retail space, engaging experiences.
Mobile Showrooms
- Description: Generating engagement for brands and consumers. Ideal for new store openings, testing new markets, and product demos.
- Key Features: Engagement, market testing, and product demos.
Mobile Pop-up Shop
- Description: Temporary retail spaces on wheels that can sell merchandise and create unique experiences for consumers.
- Key Features: Pop-up retail space.
Event Marketing
- Description: Capturing audiences at events like concerts, expos, or conferences with experiential vehicles.
- Key Features: Event engagement, memorable brand activations.
Branded Food Trucks
- Description: Using branded food trucks for guerilla marketing and immersive sensory marketing experiences.
- Key Features: Sensory marketing, branded food experience.
Mobile Marketing Tours
- Description: Brand activations through multiple locations, cities, and states using experiential mobile marketing tours.
- Key Features: Nationwide brand activations.
Recent Developments
Recent Developments
No information is available.
New Products Launched
- Living Proof High-Shine Gloss: FTP produced a pop-up cart featuring a custom rainbow chrome wrap, glittery lemonade, and sampling glam products.
New Features Added to Existing Products
- Project Highlights: Custom holographic fabrication and glittery branding on event trucks.
New Partnerships
- Tonymoly x Squishmallows: Collaboration for a custom pop-up cart.
- Peach Slices: Promoting the Peach Slices brand with a pop-up cart.
- My Little Pony x Beauty Creations: Launch of a collaboration through a uniquely fabricated pop-up truck.
- Converse Ice Cream Truck: Celebrating National Ice Cream Day with an event truck inspired by a new collection.
- Living Proof Inc: Partnership including a custom pop-up cart.
Conclusion
Food Truck Promotions excels at fusing experiential marketing with mobile retail solutions. Their unique capabilities in branding, fabrication, data analytics, permit acquisition, and culinary customization make them a standout in their industry. Despite the limited data on areas like revenue and key personnel, their impressive list of services and recent high-profile collaborations underscore their expertise and impact in the marketplace.