Genuin Company Market Research Report
Company Overview
- Name: Genuin
- Mission: Empower brands to reclaim ownership of their communities and unlock new revenue streams through AI-driven, video-powered platforms.
- Founded: 2021
- Founders: No information is available
- Key People:
- Bhargav Patel, CEO
- Rahul Sheth, CFO
- Matt Wurst, CMO
- Nayan Mevada, CTO
- Peter Bavaro, Head of Sales
- Moon Cho, Head of Product
- Ankit Desai, CDPO
- Rachel Klausner, CRO
- Advisory Board:
- Jim Spare, SVP - Global, IDC
- Elizabeth Donovan, SVP - Global, Marriott International
- Cedric Peillet, Founder, Curated Media
- Keyur Faldu, AI Lead, Meta
- Jared Lansky, SVP Partnership, Index Exchange
- Headquarters: New York, USA, with R&D in India
- Number of Employees: No information is available
- Revenue: No information is available
- Known For: Creating vertical video communities within owned channels to drive discovery, engagement, commerce, loyalty, and advocacy.
Products
Community Media Network
- Description: A platform connecting brands, creators, and consumers to drive engagement with branded content and unlock media revenue.
- Key Features:
- Community Sponsorships: Exclusive access for brand partners with premium options.
- Vertical Video Ads: Seamless integration of ad formats into video feeds.
- Branded Campaigns: Social creative extended into the community with interactive formats.
AI-Powered Content Curation and Moderation
- Description: Sophisticated AI tools for content curation and community engagement.
- Key Features:
- Clip and Convert: AI reframes longer videos into short clips optimized for virality.
- Repurpose Content: Aggregates branded content from multiple sources using AI.
- Feed Curation and Personalization: Personalized video curation based on community interaction.
- Enhanced Moderation: AI-driven content moderation ensuring brand consistency.
Community Builder Tools
- Description: Tools to empower creators and brands to grow and manage communities.
- Key Features:
- Incentives and Rewards: Built-in wallet for payouts to creators.
- Data Ownership: Centralized zero-party data integration.
Recent Developments
- New Products Launched: No information is available.
- New Features Added to Existing Products:
- Increased the average session time to 11-14 minutes over the last quarter.
- Enhanced consumer data ownership and integration for targeted engagement.
- Partnerships:
- Connected with a network of retail media partners to expand brand reach.
Contact Information
- Offices: HQ in New York, USA; R&D in India
- Website: No information is available
- Email: No information is available
- Phone: No information is available
This report consolidates key aspects of Genuin's operations, offerings, and developments that are integral to understanding their market position and value proposition.