Glen Eira Relationship Counselling Clinic: Market Research Report

Background

Overview

Established in 2006 by Elizabeth Rocha, the Glen Eira Relationship Counselling Clinic is a boutique practice located in Elsternwick, Victoria, Australia. The clinic specializes in providing professional support for individuals, couples, children, adolescents, and families facing mental health and relationship challenges. With over 17 years of service, it has become a cornerstone in the community, offering evidence-based therapies to address a wide range of issues.

Mission and Vision

The clinic's mission is to offer compassionate and effective counselling services that empower clients to navigate life's challenges and foster personal growth. Its vision is to create a supportive environment where individuals and families can achieve emotional well-being and strengthen their relationships.

Primary Area of Focus

The clinic focuses on relationship counselling, mental health support, and family therapy, addressing issues such as anxiety, depression, trauma, and interpersonal conflicts.

Industry Significance

As a longstanding provider in the Melbourne area, the clinic plays a vital role in the mental health and relationship counselling sector, contributing to the well-being of the local community.

Key Strategic Focus

Core Objectives

Deliver high-quality, evidence-based therapeutic services.

Expand accessibility through flexible appointment times, including evenings and weekends.

Maintain a client-centered approach that respects confidentiality and individual needs.

Areas of Specialization

Couple and marriage therapy

Individual relationship counselling

Family conflict management

Parenting support

Trauma and loss recovery

Anxiety and depression management

Key Technologies Utilized

The clinic employs telehealth platforms to offer remote counselling services, ensuring continuity of care for clients unable to attend in person.

Primary Markets Targeted

The clinic primarily serves the Melbourne South East and Bayside suburbs, catering to individuals and families seeking support for mental health and relationship issues.

Financials and Funding

Funding History

Specific details regarding the clinic's funding history are not publicly disclosed.

Recent Funding Rounds

There is no publicly available information about recent funding rounds for the clinic.

Notable Investors

As a privately owned entity, the clinic does not have publicly known investors.

Utilization of Capital

The clinic utilizes its resources to enhance service delivery, including investing in professional development for staff, expanding service offerings, and maintaining flexible appointment scheduling to accommodate clients' needs.

Pipeline Development

Key Services Offered

Couple and marriage therapy

Individual relationship counselling

Family conflict management

Parenting support

Trauma and loss recovery

Anxiety and depression management

Stages of Service Development

The clinic continually evaluates and updates its therapeutic approaches to incorporate the latest evidence-based practices, ensuring the highest quality of care for clients.

Target Conditions

The clinic addresses a wide range of conditions, including anxiety, depression, trauma, relationship conflicts, and family dynamics.

Anticipated Milestones

The clinic aims to expand its telehealth services and develop new programs to meet the evolving needs of the community.

Technological Platform and Innovation

Proprietary Technologies

The clinic utilizes secure telehealth platforms to provide remote counselling services, ensuring confidentiality and accessibility for clients.

Significant Scientific Methods

The clinic employs evidence-based therapeutic approaches, including:

Gottman Method Couples Therapy

Emotionally Focused Therapy

Family Systemic Therapy

AI-Driven Capabilities

Currently, the clinic does not incorporate AI-driven technologies into its service delivery.

Leadership Team

Elizabeth Rocha – Founder and Director

Professional Background: Elizabeth Rocha holds a Master's in Couple and Family Therapy, a Post Graduate degree in Social Work, and a Bachelor of Behavioural Science. She is a licensed Couple and Family Therapist, Mental Health Social Worker, Psychotherapist, and Clinical Supervisor.

Key Contributions: Elizabeth has over 20 years of experience in treating couples, families, and individuals, specializing in anxiety, depression, trauma, and relationship issues. She is committed to the growth of self and others, ensuring the clinic's services are of the highest standard.

Competitor Profile

Market Insights and Dynamics

The relationship counselling market in Australia is experiencing growth, driven by increasing awareness of mental health and the importance of relationship well-being. The global market for relationship counselling was valued at approximately USD 4.2 billion in 2024 and is projected to reach USD 7.8 billion by 2033, growing at a CAGR of 7.2% from 2025 to 2033.

Competitor Analysis

Key competitors in the Melbourne area include:

Relationships Australia Victoria: A not-for-profit organization offering a range of relationship support services, including counselling and mediation.

The Hart Centre: Specializes in relationship counselling and therapy, focusing on couples and individuals.

Life Supports: Provides counselling services for individuals and couples, addressing various mental health and relationship issues.

Strategic Collaborations and Partnerships

The clinic collaborates with local healthcare providers and community organizations to enhance service delivery and reach a broader client base.

Operational Insights

The clinic differentiates itself through its client-centered approach, flexible appointment scheduling, and a team of highly qualified therapists. Its central location in Elsternwick provides easy access for clients from Melbourne's South East and Bayside suburbs.

Strategic Opportunities and Future Directions

Strategic Roadmap

Service Expansion: Develop new programs to address emerging community needs.

Technological Integration: Enhance telehealth services and explore AI-driven tools to support therapy sessions.

Community Engagement: Increase outreach efforts to raise awareness about available services and reduce the stigma associated with seeking counselling.

Future Business Directions

The clinic aims to expand its reach by offering online workshops and support groups, further integrating technology into its service delivery.

Opportunities for Expansion

There is potential to collaborate with corporate organizations to provide employee assistance programs, addressing workplace relationship dynamics and mental health.

Positioning for Future Objectives

By leveraging its experienced team and commitment to quality care, the clinic is well-positioned to meet the evolving needs of the community and achieve its strategic objectives.