Background
Global Objects is at the forefront of revolutionizing digital content creation by leveraging advanced artificial intelligence (AI) and 3D capture technologies. The company specializes in producing high-fidelity digital twins of real-world locations, objects, and environments, serving sectors such as entertainment, technology, and enterprise. As a participant in the Microsoft for Startups accelerator and NVIDIA’s Inception Program, Global Objects is recognized for its innovative contributions to the digital content industry.
Key Strategic Focus
Global Objects is dedicated to building a comprehensive 3D content marketplace, enabling media and entertainment clients to purchase, license, and scale photorealistic 3D assets for digital content and AI-driven applications. The company's core objectives include:
- Location Scanning Services: Providing sub-millimeter accurate 3D scans, high-fidelity meshes, and AI-ready 3D data adaptable across platforms.
- Production Services: Offering rapid virtual scene construction, photorealistic set recreations, and efficient remote production capabilities.
- Object/Prop Scanning: Delivering high-resolution 3D scans and digital twins of objects for marketing, e-commerce, and interactive archives.
These services are designed to enhance remote scouting, scalable VFX shot planning, dynamic environment scouting, and strategic virtual production planning.
Technological Platform and Innovation
Global Objects distinguishes itself through proprietary technologies and innovative methodologies, including:
- GO Control Platform: Empowering directors to remotely direct and collaborate with on-site crews, featuring an Apple Vision Pro app for enhanced control.
- GO Vault: Providing secure storage and on-demand access for 3D content, ensuring intellectual property protection.
- GO Deep: An AI research division focused on developing AI training sets using photorealistic 3D spatial data.
The company integrates LiDAR, photogrammetry, and AI to create high-fidelity digital twins, setting a new standard in digital content creation.
Leadership Team
- Jess Loren, Chief Executive Officer: Founder and CEO, leading innovation in photorealistic 3D capture and virtual production. Under her leadership, Global Objects has partnered with industry leaders like Disney, Netflix, and Apple TV+. She serves on the Governors Board Committee of the Television Academy and is an active board member of the Visual Effects Society.
- Erick Geisler, Chief Technology Officer: A two-time Emmy winner with expertise in Neural Radiance Fields (NeRFs), generative AI, LIDAR scanning, and photogrammetry. He is a voting member of the Television Academy and a member of the Visual Effects Society.
- Sergey Poplavsky, Head of Production: With a background in film production and digital marketing, he has collaborated with major platforms such as Netflix, HBO, and FOX. His portfolio includes acclaimed series like "Dead to Me" and "Euphoria."
Competitor Profile
The digital content creation industry is experiencing significant growth, driven by advancements in AI, 3D modeling, and virtual production technologies. Key competitors include:
- ESRI: Specializes in geographic information system (GIS) software, offering mapping and spatial analytics solutions.
- HERE Technologies: Provides mapping and location data services, focusing on automotive and enterprise solutions.
- Qualcomm Technologies, Inc.: Develops semiconductor and telecommunications equipment, including technologies for location-based services.
These companies focus on mapping, location intelligence, and GIS services, contributing to the competitive landscape in digital content and location-based technologies.
Strategic Collaborations and Partnerships
Global Objects has established significant collaborations to enhance its market position and innovation capacity:
- Microsoft for Startups Accelerator: Participation in this program provides access to Microsoft's resources, mentorship, and technology, facilitating growth and innovation.
- NVIDIA’s Inception Program: This partnership offers support in AI development, including access to NVIDIA's technology and expertise.
These alliances strengthen Global Objects' capabilities in delivering cutting-edge digital content solutions.
Operational Insights
Global Objects differentiates itself through:
- Comprehensive Service Offerings: Providing end-to-end solutions from 3D scanning to virtual production, catering to diverse client needs.
- Proprietary Technologies: Developing unique platforms like GO Control and GO Vault to enhance production efficiency and content security.
- Industry Expertise: A leadership team with extensive experience in digital content creation, virtual production, and AI technologies.
These factors position Global Objects as a leader in the digital content creation industry.
Strategic Opportunities and Future Directions
Global Objects is poised to capitalize on:
- Expansion of the 3D Content Marketplace: Developing the GO Marketplace to become a central hub for photorealistic 3D assets.
- Advancements in AI and Virtual Production: Continuing to integrate AI and virtual production technologies to enhance content creation processes.
- Diversification into New Markets: Exploring applications in sectors such as education, healthcare, and real estate for digital twin technologies.
By leveraging its technological strengths and strategic partnerships, Global Objects aims to drive innovation and growth in the digital content industry.
Contact Information
- Website: Global Objects
- About Page: About Global Objects
